According to the latest report by IMARC Group, titled “North America Instant Noodles Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026,” the North America instant noodles market reached a volume of 5.54 Billion Units in 2020. Instant noodles are packaged food products that are marketed in a precooked and dried block form with flavoring powder or seasoning oil. They are produced using flour, palm oil, salt, gluten, guar gum stabilizer, and starch. Instant noodles are usually dehydrated by using two processes, namely flash and air frying. They can be consumed after being soaked in boiling water for few minutes and then mixing them with a tastemaker. As compared to other ready-to-eat (RTE) food products, instant noodles offer longer shelf life, affordable prices, portability, innovative flavors, and ease of preparation.
We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.
North America Instant Noodles Market Trends:
The North America instant noodles market is majorly being driven by evolving eating habits due to the hectic lifestyle and working schedule of the population, which, in turn, is creating a demand for affordable and quick meals. Additionally, manufacturers are launching innovative product variants in a wide range of flavors, textures, and packaging, which is aiding them in expanding their consumer base. Along with this, they are also offering instant noodles formulated with organic and non-genetically modified organism (non-GMO) ingredients, no preservatives, low sodium, high minerals, and dehydrated vegetables and meat, which is accelerating the overall product sales across the region. Moreover, the convenience of buying the product due to the rapid establishment of departmental stores and supermarkets is further fueling the market growth. Apart from this, the sudden outbreak of the coronavirus disease (COVID-19) is positively influencing the market growth as it has escalated the demand for shelf-stable, RTE food products, like instant noodles, in the region. Looking forward, the market is expected to reach a volume of 6.27 Billion Units by 2026.
- Based on the key regions, the market has been categorized into the United States, Canada, and Mexico.
- On the basis of the type, the market has been bifurcated into fried and non-fried.
- Based on the distribution channel, the market has been classified into supermarkets and hypermarkets, specialty stores, convenience stores, online stores, and others.
- The competitive landscape of the market has also been analyzed, along with the profiles of the key players.
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