Italy Electric Two-Wheeler Market

Italy Electric Two-Wheeler Market Overview:

The Italy electric two-wheeler market size reached USD 21.20 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 774.10 Million by 2033, exhibiting a growth rate (CAGR) of 43.30% during 2025-2033. The market is growing because of significant investments in charging infrastructure and battery technology, alongside the expansion of domestic electric two-wheeler manufacturing, which enhances accessibility, boosts innovation, strengthens supply chains, and aligns with sustainability goals, driving long-term adoption and market competitiveness in Italy.

Italy Electric Two-Wheeler Market Trends:

Advancements in Charging Infrastructure and Battery Technology 

Italy is experiencing notable investments in charging infrastructure, driving the adoption of electric two-wheelers. Public and private initiatives are increasing the access to fast-charging stations and battery-swapping networks, improving accessibility and convenience for users. Urban areas are incorporating dedicated parking and charging zones, making electric mobility more practical for daily commuting. A key technological breakthrough came in 2024 when Vmoto unveiled a prototype for a superfast charging battery at a press conference in Misano Adriatico. The battery, capable of charging from 0% to 80% in just 30 minutes, was designed with two variants, a fast-charging option for B2B clients and a speed battery for personal use. Vmoto aimed to enhance urban mobility with this innovation and planned to showcase the final version at EICMA 2024. Automakers and technology firms continue investing in high-performance, lightweight batteries with extended lifespans, reducing long-term ownership costs. Advancements in energy density and charging efficiency are alleviating range anxiety, increasing consumer confidence. Smart connectivity features, such as app-based battery monitoring and navigation integration, are further enhancing the user experience. The integration of vehicle-to-grid (V2G) technology and energy-efficient powertrains is ensuring that electric two-wheelers remain a future-proof mobility solution, reinforcing sustained market growth.

Increasing Domestic Manufacturing 

The expansion of Italy’s domestic electric two-wheeler manufacturing sector is driving the market, with local companies investing in innovation and sustainability. Italian startups and established manufacturers are focusing on high-performance electric motorcycles and scooters tailored for consumer demands. These efforts support the country’s industrial ecosystem while reducing reliance on foreign imports. A notable example is Positive Motorcycles, which introduced its electric motorcycle, the EGERA, in 2024. Designed with a liquid-cooled motor, a 120 km range, and regenerative brakes, the EGERA prioritized both performance and sustainability. With 90% of its components sourced from within Italy, the motorcycle represented a shift toward localized production, fostering supply chain resilience and reducing environmental impact. This trend aligns with government initiatives promoting domestic EV manufacturing through subsidies and infrastructure development. By supporting local brands, Italy is fostering innovation, enhancing employment opportunities, and strengthening its position in the international electric mobility market. The increasing presence of Italian-made electric two-wheelers, combined with individual demand for high-quality and sustainable options, is making domestic manufacturing a key driver of market expansion.

Italy Electric Two-Wheeler Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the regional level for 2025-2033. Our report has categorized the market based on vehicle type, battery type, voltage type, peak power, battery technology, motor placement.

Vehicle Type Insights:

• Electric Scooter/Moped
• Electric Motorcycle

The report has provided a detailed breakup and analysis of the market based on the vehicle type. This includes electric scooter/moped and electric motorcycle.

Battery Type Insights:

• Lithium-Ion
• Sealed Lead Acid (SLA)

A detailed breakup and analysis of the market based on the battery type have also been provided in the report. This includes lithium-ion and sealed lead acid (SLA).

Voltage Type Insights:

• <48V
• 48-60V
• 61-72V
• 73-96V
• >96V

The report has provided a detailed breakup and analysis of the market based on the voltage type. This includes <48V, 48-60V, 61-72V, 73-96V, and >96V.

Peak Power Insights:

• <3 kW
• 3-6 kW
• 7-10 kW
• >10 k

A detailed breakup and analysis of the market based on the peak power have also been provided in the report. This includes <3 kW, 3-6 kW, 7-10 kW, and >10 k.

Battery Technology Insights:

• Removable
• Non-Removable

The report has provided a detailed breakup and analysis of the market based on the battery technology. This includes removable and non-removable.

Motor Placement Insights:

• Hub Type
• Chassis Mounted

A detailed breakup and analysis of the market based on the motor placement have also been provided in the report. This includes hub type and chassis mounted.

Regional Insights:

• Northwest
• Northeast
• Central
• South
• Others

The report has also provided a comprehensive analysis of all the major regional markets, which include Northwest, Northeast, Central, South, and others.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Italy Electric Two-Wheeler Market News:

• In November 2024, Honda introduced two electric motorcycle concept models, the "EV Fun Concept" and the "EV Urban Concept," during EICMA 2024 in Milan. The EV Fun Concept, Honda's first electric sports model, was set to launch in 2025, while the EV Urban Concept focused on urban mobility with advanced design and connected technologies. Honda aimed to expand its electric lineup and become a leader in the electric motorcycle market by 2030.
• In May 2024, TVS Motor Company revealed its operations in Italy through TVS Motor Italia. The company introduced an array of thermic and electric scooters and motorcycles, including the TVS iQube and TVS X. This move supported TVS's global expansion, with Italy being a key market for the brand.

Italy Electric Two-Wheeler Market Report Coverage:

Key Questions Answered in This Report:

• How has the Italy electric two-wheeler market performed so far and how will it perform in the coming years?
• What is the breakup of the Italy electric two-wheeler market on the basis of vehicle type?
• What is the breakup of the Italy electric two-wheeler market on the basis of battery type?
• What is the breakup of the Italy electric two-wheeler market on the basis of voltage type?
• What is the breakup of the Italy electric two-wheeler market on the basis of peak power?
• What is the breakup of the Italy electric two-wheeler market on the basis of battery technology?
• What is the breakup of the Italy electric two-wheeler market on the basis of motor placement?
• What is the breakup of the Italy electric two-wheeler market on the basis of region?
• What are the various stages in the value chain of the Italy electric two-wheeler market? 
• What are the key driving factors and challenges in the Italy electric two-wheeler market?
• What is the structure of the Italy electric two-wheeler market and who are the key players?
• What is the degree of competition in the Italy electric two-wheeler market? 

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Italy electric two-wheeler market from 2019-2033.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the Italy electric two-wheeler market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Italy electric two-wheeler industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.