Beverage capsules refer to single-serve containers, containing tea leaves, coffee or milk, which are installed in a coffee or tea vending machine. These capsules reduce brew time by up to 80% and provide a refreshing beverage without creating a clutter. They retain the freshness and authentic flavor of the ingredients longer than their ground equivalent which start losing the real flavour of the tea or coffee once, the pack is opened. As per IMARC Group estimates, the market for coffee capsules and tea capsules in Japan reached a value of US$ XX Million and US$ XX Million respectively in the year 2017.
The large working population in Japan has majorly contributed in propelling the demand for capsule beverages. It is traditionally a tea-consuming nation and has been experiencing growth in the demand for tea capsules owing to the associated advantages provided by them. On the other hand, the young Japanese are increasingly preferring coffee which is stimulating the consumption of coffee capsules. Looking forward, the market for coffee capsules and tea capsules in Japan reached a value of US$ XX Million and US$ XX Million, expanding at a CAGR of X% and X% respectively, during 2018-2023.
This report provides a deep insight into the coffee and tea capsules market in Japan covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the coffee and tea capsules market in any manner.
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