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Japan Heated Tobacco Products Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027

Market Overview:

The global Japan heated tobacco products Market is expected to exhibit a CAGR of around 20% during 2022-2027. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic. These insights are included in the report as a major market contributor.

Heated tobacco products (HTPs), also known as heat-not-burn products, refer to a form of nicotine delivery intended to be an alternative to traditional cigarettes. They release nicotine-containing, tobacco-flavored vapor without generating the hallmarks of combustion: fire, smoke, and ash. Compared to cigarettes and other nicotine alternatives, heated tobacco products have lower levels of exposure to harmful chemicals.

Japan Heated Tobacco Products Market Trends:

The escalating consumer demand for potentially reduced-risk tobacco goods is primarily driving the Japan heated tobacco products market. In addition to this, the increasing number of smokers along with the expanding working population with changing lifestyle preferences and hectic schedules is also bolstering the product demand across the country. Moreover, the introduction of a wide range of premium and specialty heated tobacco products, such as flavored, skinny, long, colored variants, etc., to cater to diverse consumer tastes and preferences is positively influencing the market growth. Apart from this, several key players are adopting intensive marketing strategies using phrases like “clean alternative”, “free from fire, ash, and smoke”, “less harmful”, etc., to increase product sales. This, in turn, is further stimulating the market growth. Additionally, the wide availability of HTPs across online retail channels owing to numerous associated benefits, such as doorstep delivery, a wide variety of options to choose from, lucrative discounts and cashback, etc., is also acting as a significant growth-inducing factor. Moreover, the rising focus of several market players on product innovations, marketing campaigns, capacity expansions, and acquisitions, is expected to drive the Japan heated tobacco products market in the coming years.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the Japan heated tobacco products market report, along with forecasts at the country and regional level from 2022-2027. Our report has categorized the market based on product, category and distribution channel.

Breakup by Product:

  • Stick
  • Leaf
     

Breakup by Category:

  • Regular
  • Flavored
     

Breakup by Distribution Channel:

  • Online
  • Offline
     

Breakup by Region:

  • Kanto Region
  • Kinki Region
  • Central/ Chubu Region
  • Kyushu-Okinawa Region
  • Tohoku Region
  • Chugoku Region
  • Hokkaido Region
  • Shikoku Region
     

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players.

Report Coverage:

Report Features Details
Base Year of the Analysis 2021
    Historical Period 2016-2021
Forecast Period 2022-2027
Units US$ Billion
Segment Coverage Product, Category, Distribution Channel, Region
Region Covered Kanto Region, Kinki Region, Central/ Chubu Region, Kyushu-Okinawa Region, Tohoku Region, Chugoku Region, Hokkaido Region, Shikoku Region
Customization Scope 10% Free Customization
Report Price and Purchase Option Single User License: US$ 2699
Five User License: US$ 3699
Corporate License: US$ 4699
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

 

Key Questions Answered in This Report:

  • How has the Japan heated tobacco products market performed so far and how will it perform in the coming years?
  • What has been the impact of COVID-19 on the Japan heated tobacco products market?
  • What are the key regional markets?
  • What is the breakup of the market based on the product?
  • What is the breakup of the market based on the category?
  • What is the breakup of the market based on the distribution channel?
  • What are the various stages in the value chain of the industry?
  • What are the key driving factors and challenges in the industry?
  • What is the structure of the Japan heated tobacco products market and who are the key players?
  • What is the degree of competition in the industry?

1    Preface
2    Scope and Methodology

    2.1    Objectives of the Study
    2.2    Stakeholders
    2.3    Data Sources
        2.3.1    Primary Sources
        2.3.2    Secondary Sources
    2.4    Market Estimation
        2.4.1    Bottom-Up Approach
        2.4.2    Top-Down Approach
    2.5    Forecasting Methodology
3    Executive Summary
4    Introduction

    4.1    Overview
    4.2    Key Industry Trends
5    Japan Heated Tobacco Products Market
    5.1    Market Overview
    5.2    Market Performance
    5.3    Impact of COVID-19
    5.4    Market Forecast
6    Market Breakup by Product
    6.1    Stick
        6.1.1 Market Trends
        6.1.2 Market Forecast
    6.2    Leaf
        6.2.1 Market Trends
        6.2.2 Market Forecast
7    Market Breakup by Category
    7.1    Regular
        7.1.1 Market Trends
        7.1.2 Market Forecast
    7.2    Flavored
        7.2.1 Market Trends
        7.2.2 Market Forecast
8    Market Breakup by Distribution Channel
    8.1    Online
        8.1.1 Market Trends
        8.1.2 Market Forecast
    8.2    Offline
        8.2.1 Market Trends
        8.2.2 Market Forecast
9    Market Breakup by Region
    9.1    Kanto Region
       9.1.1 Market Trends
       9.1.2 Market Forecast
    9.2    Kinki Region
       9.2.1 Market Trends
       9.2.2 Market Forecast
    9.3    Central/ Chubu Region
       9.3.1 Market Trends
       9.3.2 Market Forecast
    9.4    Kyushu-Okinawa Region
       9.4.1 Market Trends
       9.4.2 Market Forecast
    9.5     Tohoku Region
       9.5.1 Market Trends
       9.5.2 Market Forecast
    9.6    Chugoku Region
       9.6.1 Market Trends
       9.6.2 Market Forecast
    9.7    Hokkaido Region
       9.7.1 Market Trends
       9.7.2 Market Forecast
    9.8    Shikoku Region
       9.8.1 Market Trends
       9.8.2 Market Forecast 
10    SWOT Analysis
    10.1    Overview
    10.2    Strengths
    10.3    Weaknesses
    10.4    Opportunities
    10.5    Threats
11    Value Chain Analysis
12    Porters Five Forces Analysis

    12.1    Overview
    12.2    Bargaining Power of Buyers
    12.3    Bargaining Power of Suppliers
    12.4    Degree of Competition
    12.5    Threat of New Entrants
    12.6    Threat of Substitutes
13    Price Analysis
14    Competitive Landscape

    14.1    Market Structure
    14.2    Key Players
    14.3    Profiles of Key Players

List of Figures

Figure 1: Japan: Heated Tobacco Products Market: Major Drivers and Challenges
Figure 2: Japan: Heated Tobacco Products Market: Sales Value (in Billion US$), 2016-2021
Figure 3: Japan: Heated Tobacco Products Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 4: Japan: Heated Tobacco Products Market: Breakup by Product (in %), 2021
Figure 5: Japan: Heated Tobacco Products Market: Breakup by Category (in %), 2021
Figure 6: Japan: Heated Tobacco Products Market: Breakup by Distribution Channel (in %), 2021
Figure 7: Japan: Heated Tobacco Products Market: Breakup by Region (in %), 2021
Figure 8: Japan: Heated Tobacco Products (Stick) Market: Sales Value (in Million US$), 2016 & 2021
Figure 9: Japan: Heated Tobacco Products (Stick) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 10: Japan: Heated Tobacco Products (Leaf) Market: Sales Value (in Million US$), 2016 & 2021
Figure 11: Japan: Heated Tobacco Products (Leaf) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 12: Japan: Heated Tobacco Products (Regular) Market: Sales Value (in Million US$), 2016 & 2021
Figure 13: Japan: Heated Tobacco Products (Regular) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 14: Japan: Heated Tobacco Products (Flavored) Market: Sales Value (in Million US$), 2016 & 2021
Figure 15: Japan: Heated Tobacco Products (Flavored) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 16: Japan: Heated Tobacco Products (Online) Market: Sales Value (in Million US$), 2016 & 2021
Figure 17: Japan: Heated Tobacco Products (Online) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 18: Japan: Heated Tobacco Products (Offline) Market: Sales Value (in Million US$), 2016 & 2021
Figure 19: Japan: Heated Tobacco Products (Offline) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 20: Kanto Region: Heated Tobacco Products Market: Sales Value (in Million US$), 2016 & 2021
Figure 21: Kanto Region: Heated Tobacco Products Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 22: Kinki Region: Heated Tobacco Products Market: Sales Value (in Million US$), 2016 & 2021
Figure 23: Kinki Region: Heated Tobacco Products Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 24: Central/ Chubu Region: Heated Tobacco Products Market: Sales Value (in Million US$), 2016 & 2021
Figure 25: Central/ Chubu Region: Heated Tobacco Products Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 26: Kyushu-Okinawa Region: Heated Tobacco Products Market: Sales Value (in Million US$), 2016 & 2021
Figure 27: Kyushu-Okinawa Region: Heated Tobacco Products Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 28: Tohoku Region: Heated Tobacco Products Market: Sales Value (in Million US$), 2016 & 2021
Figure 29: Tohoku Region: Heated Tobacco Products Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 30: Chugoku Region: Heated Tobacco Products Market: Sales Value (in Million US$), 2016 & 2021
Figure 31: Chugoku Region: Heated Tobacco Products Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 32: Hokkaido Region: Heated Tobacco Products Market: Sales Value (in Million US$), 2016 & 2021
Figure 33: Hokkaido Region: Heated Tobacco Products Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 34: Shikoku Region: Heated Tobacco Products Market: Sales Value (in Million US$), 2016 & 2021
Figure 35: Shikoku Region: Heated Tobacco Products Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 36: Japan: Heated Tobacco Products Industry: SWOT Analysis
Figure 37: Japan: Heated Tobacco Products Industry: Value Chain Analysis
Figure 38: Japan: Heated Tobacco Products Industry: Porter’s Five Forces Analysis

List of Tables

Table 1: Japan: Heated Tobacco Products Market: Key Industry Highlights, 2021 and 2027
Table 2: Japan: Heated Tobacco Products Market Forecast: Breakup by Product (in Million US$), 2022-2027
Table 3: Japan: Heated Tobacco Products Market Forecast: Breakup by Category (in Million US$), 2022-2027
Table 4: Japan: Heated Tobacco Products Market Forecast: Breakup by Distribution Channel (in Million US$), 2022-2027
Table 5: Japan: Heated Tobacco Products Market Forecast: Breakup by Region (in Million US$), 2022-2027
Table 6: Japan: Heated Tobacco Products Market: Competitive Structure
Table 7: Japan: Heated Tobacco Products Market: Key Players


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