India Kids Apparel Market to Grow at 5.6% During 2022-2027, Impelled by Increasing Preference for Trendy Apparels

July 25, 2022

According to the latest report by IMARC Group, titled "India Kids Apparel Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027," the India kids apparel market is expected to grow at a CAGR of 5.6% during 2022-2027. Kids apparel is generally worn by children under the age of fourteen that is usually manufactured using comfortable fabrics. It includes various types of kid’s clothing items that is suitable for casual, formal and festive looks. The product offerings are also based on different age groups, seasons and cultural backgrounds. Some of the common factors that affect parents’ purchasing decisions include comfort, safety and convenience. In India, continuous improvements in the e-commerce infrastructure, the advent of the home delivery models, celebrity endorsements and innovative packaging solutions are providing an impetus to the market growth.  

We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.

India Kids Apparel Market Trends:

The market in India is primarily driven by the increasing demand for kid’s apparel among the masses. This is supported by the rising preference for trendy clothing items, coupled with rapid urbanization and the inflating disposable income levels of individuals. Moreover, the penetration of social media across the country and the growing adoption of smartphones among the masses are significantly supporting the demand for kid’s apparels.  Additionally, the increasing investments by leading players in the launching of branded and premium apparel and the development of aggressive marketing strategies are favorably impacting the market. Also, brand collaborations with popular cartoon shows have led to the launch of kid’s apparel based on the themes of popular fictional characters, which is gaining widespread prominence among individuals. In line with this, several key players are introducing sustainable apparel due to an enhanced focus on sustainable development, which is acting as a major growth-inducing factor for the market across the country. Other factors, including the availability of diversified product variants, intensive business competition, product customization and the emerging textile industry, are further positively influencing the market across India.

Market Summary:

  • On the basis of the category, the market has been segmented into uniforms, t-shirts/shirts, bottom wear, ethnic wear, dresses, denims and others.
  • Based on the season, the market has been categorized into summer, winter and all-season wears.
  • On the basis of the distribution channel, the market has been segregated into supermarkets and hypermarkets, exclusive stores, multi-brand retail outlets, online and others.
  • Based on the gender, the market has been bifurcated into girls and boys.
  • On the basis of the sector, the market has been classified into organized and unorganized sectors.
  • Based on the cloth material, the market has been segmented into nylon and rayon, wool, cotton mix/blended, polyester, cotton and others.
  • On the basis of the region, the market has been divided into North India, East India, West and Central India and South India.
  • The competitive landscape of the market has been studied in the report with the detailed profiles of the key players operating in the market. Some of these players include Gini & Jony Ltd., Aditya Birla Fashion and Retail Ltd., Benetton India Pvt. Ltd., Lilliput Kids Wear Ltd., Catmoss Retail Private Ltd., Arvind Fashion Pvt. Ltd. (Tommy Hilfiger), Indian Clothing League Pvt. Ltd. and Tiny Girls Clothing Pvt. Ltd.

About Us:

IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.

IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.

Contact Us:

30 N Gould St, Ste R
Sheridan, WY 82801, USA
Americas: +1-631-791-1145 | Europe & Africa: +44-753-713-2163 | Asia: +91-120-433-0800

India Kids Apparel Market to Grow at 5.6% During 2022-2027, Impelled by Increasing Preference for Trendy Apparels
Select Licence Type

Benefits of Customization

Personalize This Research

Triangulate with your Data

Get Data as per your Format and Definition

Gain a Deeper Dive into a Specific Application, Geography, Customer or Competitor

Any level of Personalization

Get in Touch With Us

Phone: +1-631-791-1145


Phone: +91-120-433-0800


Phone: +44-753-713-2163


Client Testimonials

Aktive Services

IMARC made the whole process easy. Everyone I spoke with via email was polite, easy to deal with, kept their promises regarding delivery timelines and were solutions focused. From my first contact, I was grateful for the professionalism shown by the whole IMARC team. I recommend IMARC to all that need timely, affordable information and advice. My experience with IMARC was excellent and I can not fault it.

Read More
Bayer AH

It was indeed a great experience to work with IMARC on the assignment on Aqua market. The team had done a fantastic job in terms of what was expected, what was assured and what was the result… the report gave us many insights and market know how which allowed us to work on our strength and define exact strategies…

Read More
Colruyt Group

We were very happy with the collaboration between IMARC and Colruyt. Not only were your prices competitive, IMARC was also pretty fast in understanding the scope and our needs for this project. Even though it was not an easy task, performing a market research during the COVID-19 pandemic, you were able to get us the necessary information we needed. The IMARC team was very easy to work with and they showed us that it would go the extra mile if we needed anything extra

Read More

Last project executed by your team was as per our expectations. We also would like to associate for more assignments this year. Kudos to your team.

Read More
Zee Media Corp. Ltd.

We would be happy to reach out to IMARC again, if we need Market Research/Consulting/Consumer Research or any associated service. Overall experience was good, and the data points were quite helpful.

Read More
Arabian Plastic Manufacturing Company Ltd.

The figures of market study were very close to our assumed figures. The presentation of the study was neat and easy to analyse. The requested details of the study were fulfilled. My overall experience with the IMARC Team was satisfactory.

Read More
Sumitomo Corporation

The overall cost of the services were within our expectations. I was happy to have good communications in a timely manner. It was a great and quick way to have the information I needed.

Read More
Hameln Rds

My questions and concerns were answered in a satisfied way. The costs of the services were within our expectations. My overall experience with the IMARC Team was very good.

Read More
Quality Consultants BV

I agree the report was timely delivered, meeting the key objectives of the engagement. We had some discussion on the contents, adjustments were made fast and accurate. The response time was minimum in each case. Very good. You have a satisfied customer.

Read More
TATA Advanced Systems Limited

We would be happy to reach out to IMARC for more market reports in the future. The response from the account sales manager was very good. I appreciate the timely follow ups and post purchase support from the team. My overall experience with IMARC was good.

Read More

IMARC was a good solution for the data points that we really needed and couldn't find elsewhere. The team was easy to work, quick to respond, and flexible to our customization requests.

Read More