The pandemic continues to cause unprecedented disruption across industries worldwide.
Get detailed insights regarding the impact of COVID-19 on the market.
The Latin America online grocery market is expected to exhibit a CAGR of 13.6% during 2022-2027. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic. These insights are included in the report as a major market contributor.
Online grocery refers to the selling and purchasing of fresh and packaged products via mobile apps or e-commerce websites. It enables the customer to choose from flexible payment options, select delivery slots, track the delivery process, and access various products. As a result, purchasing groceries online is gaining traction, especially among the working population of Latin America.
At present, the leading players in Latin America are focusing on increasing investments to expand their consumer base and boost their product sales. For instance, the Latin America Venture Capital Association (LAVCA) invested US$4.6 billion, announcing 2019 as the venture capital fundraising year. Apart from this, the boosting sales of smartphones, rising internet penetration and the increasing influence of social media platforms are other major factors propelling the market growth. Furthermore, the sudden outbreak of the coronavirus disease (COVID-19) has resulted in the increasing sales of groceries through online distribution channels. This can be accredited to the imposition of lockdowns by governing authorities to promote social distancing measures and consequent disruptions in the supply chain.
IMARC Group provides an analysis of the key trends in each sub-segment of the Latin America online grocery market, along with forecasts at the regional and country level from 2022-2027. Our report has categorized the market based on product type, business model, platform and purchase type.
Breakup by Product Type:
Breakup by Business Model:
Breakup by Platform:
Breakup by Purchase Type:
Breakup by Country:
The competitive landscape of the industry has also been examined along with the profiles of the key players.
|Base Year of the Analysis||2021|
|Segment Coverage||Product Type, Business Model, Platform, Purchase Type, Country|
|Countries Covered||Brazil, Mexico, Argentina, Colombia, Chile, Peru, Others|
|Customization Scope||10% Free Customization|
|Report Price and Purchase Option||Single User License: US$ 2699
Five User License: US$ 3699
Corporate License: US$ 4699
|Post-Sale Analyst Support||10-12 Weeks|
|Delivery Format||PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)|
We expect the Latin America online grocery market to exhibit a CAGR of 13.6% during 2022-2027.
The growing consumer awareness towards the associated benefits of online grocery solutions, such
as flexible payment options, door-step delivery, continuous track of the delivery process, etc., is
currently driving the Latin America online grocery market.
In Latin America, the sudden outbreak of the COVID-19 pandemic has led to the increasing sales of
groceries via online platforms over conventional brick-and-mortar distribution channels, to combat
the risk of the coronavirus infection.
Based on the product type, the Latin America online grocery market has been divided into
vegetables and fruits, dairy products, staples and cooking essentials, snacks, meat and seafood, and
others. Currently, staples and cooking essentials exhibit a clear dominance in the market.
Based on the business model, the Latin America online grocery market can be categorized into pure
marketplace, hybrid marketplace, and others. Among these, hybrid marketplace currently holds the
majority of the total market share.
Based on the platform, the Latin America online grocery market has been segmented into web-
based and app-based, where web-based platform represents the largest market share.
Based on the purchase type, the Latin America online grocery market can be bifurcated into one-
time and subscription. Currently, one-time purchase type accounts for the majority of the total
On a regional level, the market has been classified into Brazil, Argentina, Mexico, Colombia, Chile,
Peru, and others, where Brazil currently dominates the market.
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