The Latin America travel & tourism market size reached USD 41.28 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 70.33 Billion by 2033, exhibiting a growth rate (CAGR) of 6.10% during 2025-2033. The inflating disposable income levels, increased international and domestic tourism, improved infrastructure, rising digital connectivity, expanding hotel networks, government initiatives promoting tourism, and a growing interest in cultural and adventure tourism are some of the major factors positively impacting Latin America travel & tourism market share.
Report Attribute
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Key Statistics
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Base Year
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2024 |
Forecast Years
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2025-2033
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Historical Years
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2019-2024
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Market Size in 2024 | USD 41.28 Billion |
Market Forecast in 2033 | USD 70.33 Billion |
Market Growth Rate (2025-2033) | 6.10% |
Growth of International Tourism in Latin America
International tourism in Latin America is experiencing a notable resurgence in tourism as the region is becoming an increasingly attractive destination for global travelers. An increased safety profile, prosperous regional economies, and greater air links are some factors positively influencing Latin America travel & tourism market outlook. Mexico, Brazil, and Peru continue to attract visitors for their rich cultural heritage, historical landmarks, and timely ecosystems. Industry reports indicate that Brazil received USD 7.3 Billion from overseas visitors to its economy in 2024, marking the largest influx in 15 years. This rise in tourism revenue reflects strong global interest in Brazil as a popular travel destination. Moreover, Mexico maintained its position as one of the top destinations for tourists due to its proximity and ease of access. Meanwhile, countries like Colombia and Argentina have seen an influx of visitors from Europe and Asia, drawn by both leisure and business opportunities. Latin America's diverse offerings, from the beaches to the ancient ruins of Machu Picchu, attract tourists seeking both relaxation and adventure. Ongoing investment in infrastructure will further facilitate the region's fast-growing international tourism market as travelers increasingly demand unique and immersive experiences.
Increasing Government Support and Policy Initiatives
Governments across Latin America increasingly recognizes the tourism sector as a vital part of their economies, which is leading to the implementation of enhanced policy initiatives aimed at supporting the industry. In response to the pandemic's severe impact, several governments introduced financial relief packages, tax incentives, and stimulus programs to support tourism businesses, including hotels, airlines, and tour operators. Long-term strategies are also being implemented, such as investments in infrastructure and marketing campaigns. The respective governments further place heavy investments that will enhance connectivity and the overall travel experience. For instance, an industry report indicates that in 2025, the Brazilian federal government plans a landmark investment of USD 10.6 Million under its international tourism acceleration program (ITAP), to create at least an additional 500,000 seats on foreign flights. Other than these government investments, private companies are also engrossed in improving transportation with better digital services or products for tourism with prospects of enhancing competitiveness and resilience within the industry. The government support will be of integral importance for the Latin America travel & tourism market growth and enhancement of the region's status as one of the prime tourism destinations worldwide.
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the region/country level for 2025-2033. Our report has categorized the market based on type, service offering, purpose of visit and booking type.
Type Insights:
The report has provided a detailed breakup and analysis of the market based on the type. This includes domestic, inbound, and outbound.
Service Offering Insights:
A detailed breakup and analysis of the market based on the service offering have also been provided in the report. This includes ticket reservation, hotel booking, holiday/tour packages, and others.
Purpose of Visit Insights:
The report has provided a detailed breakup and analysis of the market based on the purpose of visit. This includes business, leisure and recreation, education, medical, social activity, and others.
Booking Type Insights:
A detailed breakup and analysis of the market based on the booking type have also been provided in the report. This includes travel companies, travel agencies, online, and others.
Country Insights:
The report has also provided a comprehensive analysis of all the major regional markets, which include Brazil, Mexico, Argentina, Colombia, Chile, Peru, and others.
The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.
Report Features | Details |
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Base Year of the Analysis | 2024 |
Historical Period | 2019-2024 |
Forecast Period | 2025-2033 |
Units | Billion USD |
Scope of the Report |
Exploration of Historical Trends and Market Outlook, Industry Catalysts and Challenges, Segment-Wise Historical and Future Market Assessment:
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Types Covered | Domestic, Inbound, Outbound. |
Service Offerings Covered | Ticket Reservation, Hotel Booking, Holiday/Tour Packages, Others. |
Purpose of Visits Covered | Business, Leisure and Recreation, Education, Medical, Social Activity, Others. |
Booking Types Covered | Travel Companies, Travel Agencies, Online, Others |
Countries Covered | Brazil, Mexico, Argentina, Colombia, Chile, Peru, Others |
Customization Scope | 10% Free Customization |
Post-Sale Analyst Support | 10-12 Weeks |
Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |
Key Questions Answered in This Report:
Key Benefits for Stakeholders: