The global massage chair market grew at a CAGR of nearly 6% during 2014-2019. A massage chair stands for an upholstered armchair with a recliner back designed for massaging head, neck, shoulders, back, arms and hands. Based on the vibrating mechanism, the chair includes a combination of motors, gears, heating pads, airbags, etc. Some of the advanced massage chairs have additional features, such as bluetooth connectivity, adjustable foot and armrests, remote control, massage pillow pad, etc. A massage chair offers several therapeutic benefits by de-stressing, relieving joint aches, reducing back pain, minimizing pressure on heart and lungs, improving blood circulation, alleviating acid reflux, enhancing metabolism, and providing relaxation. Owing to these benefits, massage chairs are widely installed across diverse sectors, including hospitality, retail, healthcare, residential, and commercial sectors.
The high prevalence of work-related stress and hectic consumer lifestyles has led to an increasing need for stress-relieving and relaxing solutions. The rising consumer awareness towards several therapeutic benefits of massage therapies in relieving pain and stress is catalyzing the product demand. Furthermore, the growing inclination towards different massage therapies that offer specific complementary services, such as aromatherapy, acupressure and physiotherapy, also contributes to the market growth. In addition to this, growing health concerns among consumers have augmented the demand for massage chairs for stimulating blood circulation, pain-relief, muscle relaxation, and releasing hormones, such as endorphins and serotonin. Additionally, the elevating consumer living standards supported by their rising disposable income levels have further boosted the sales of luxury and high-end products, such as massage chairs. Furthermore, the wide availability of massage chairs across several distribution channels coupled with the emergence of e-commerce platforms has further catalyzed product sales. Looking forward, IMARC Group expects the global massage chair market to be negatively impacted by the Covid-19 pandemic in 2020. From 2021 onwards, the market is expected to recover and grow moderately during 2021-2025.
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The competitive landscape of the industry has also been examined with some of the key players being, Bodyfriend, Cozzia USA, Daito Denki Kogyo Co., Ltd., Family Inada Co. Ltd, Fujiiryoki, Human Touch, Infinity, Kahuna Massage Chair, Luraco, Ogawa, OSIM International Ltd, Panasonic, Shanghai Rongtai Health Technology Co., Ltd., etc.
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