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The North Africa fruits and vegetables processing market grew at a CAGR of around 9% during 2015-2020. Fruits and vegetables processing refers to the preparation of ready-to-eat, frozen, canned, and dehydrated fruits and vegetables for direct consumption. Some of the common processing methods include pasteurization, sterilization, pulp extraction, acidification, blanching, refrigeration, irradiation, etc. These processes help in preserving the flavor, color, texture, and nutritional content of fruits and vegetables, along with improving their shelf life. In North Africa, the demand for processed fruits and vegetables is primarily driven by the rising hectic work schedules and sedentary lifestyles of the consumers.
The elevating levels of urbanization along with the increasing adoption of western food trends are propelling the market for fruits and vegetables processing in North Africa. Furthermore, the expanding agriculture sector in the region based on favorable climatic and soil conditions has led to the improved production of several crops. The increasing penetration of international market players coupled with the growing number of export activities pertaining to processed fruits and vegetables from North Africa to the rest of the world, is further augmenting the market. Apart from this, improving consumer living standards supported by their rising income levels have increased the per capita expenditures on high-quality and premium processed food products. Furthermore, the increasing availability of processed fruits and vegetables across supermarkets, hypermarkets, specialty stores, online retail stores, etc., offering a wide array of high-quality products for consumers with different tastes and preferences, is also driving the North Africa market for processed fruits and vegetables. Additionally, the growing consumer concerns towards the high content of pesticides, chemical fertilizers, and GMOs, in conventional crops are catalyzing the demand for organic product variants. Several advancements in the food processing sector have led to the emergence of innovative techniques for providing prolonged shelf life and improved taste and texture for processed fruits and vegetables. Looking forward, IMARC Group expects the North Africa fruits and vegetables processing market to continue its strong growth during the next five years.
IMARC Group provides an analysis of the key trends in each sub-segment of the North Africa fruits and vegetables processing market report, along with forecasts for growth at the region level from 2021-2026. Our report has categorized the market based on region, equipment type, operation type, food type and product type.
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The competitive landscape of the industry has also been examined with some of the key players being Nestlé S.A, Olam International and The Kraft Heinz Company.
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