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The North America A2 milk market reached a volume of 157,426 Tons in 2020. Looking forward, IMARC Group expects the market to grow at a CAGR of 22.5% during 2021-2026. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic on different end use industries. These insights are included in the report as a major market contributor.
A2 is one of the two variants of the beta-casein present in cow milk, other than A1 milk. Beta-casein accounts for nearly one-third of the overall protein content available in the regular milk. Both A1 and A2 differ in terms of their structures by one amino acid. A2 milk is generally sourced from older cow breeds, including Guernsey, Limousin, Charolais and Jersey. These breeds are primarily found in France, Australia, India, Japan and New Zealand. With its various benefits and natural golden color, A2 milk has been gaining popularity in North America.
The North America A2 milk market is being driven by various factors. There has been a rise in the health consciousness amongst consumers across the region, which has created a shift toward A2 milk as it helps in improving digestion. Consequently, the escalating demand for this milk has prompted international market players to expand their distribution to regional retailers so as to broaden their consumer base. For instance, in 2018, the New Zealand-based firm, the A2 Milk Company, launched its products in the stores of the US-based retail corporation, Walmart. Other than this, manufacturers have also been introducing different A2 milk-based products in the region to address the rapid rise of lactose intolerance. Some of them include A2 cheese, flavored coffee creamers, whole milk and milk with reduced-fat.
IMARC Group provides an analysis of the key trends in each sub-segment of the North America A2 milk market report, along with forecasts for growth at the regional and country-level from 2021-2026. Our report has categorized the market based on end-use, distribution channel and country.
Breakup by End-Use:
Breakup by Distribution Channel:
Breakup by Country:
This report includes:
|Base Year of the Analysis||2020|
|Segment Coverage||End-Use, Distribution Channel, Country|
|Countries Covered||United States, Canada|
|Customization Scope||10% Free Customization|
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The North America A2 milk market reached a volume of 157,426 Tons in 2020.
We expect the North America A2 milk market to exhibit a CAGR of 22.5% during 2021-2026.
The growing consumer awareness towards numerous health benefits of A2 milk in improving digestion, boosting immunity, enhancing metabolism, etc., is currently catalyzing the North America A2 milk market.
Sudden outbreak of the COVID-19 pandemic has led to the changing consumer inclination from conventional brick-and-mortar distribution channels towards online retail platforms for the purchase of A2 milk across the region.
Based on the type, the North America A2 milk market has been segregated into whole, reduced, fat-free, organic, and other fluid milk. Currently, whole fluid milk represents the largest segment.
Based on the distribution channel, the North America A2 milk market can be categorized into supermarkets and hypermarkets, convenience and grocery stores, online stores, and others. Among these, supermarkets and hypermarkets exhibit a clear dominance in the market.
On a regional level, the market has been classified into United States and Canada, where United States currently dominates the market.
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