The North America A2 milk market reached a volume of 148,800 Tons in 2018. A2 is one of the two variants of the beta-casein present in cow milk, other than A1 milk. Beta-casein accounts for nearly one-third of the overall protein content available in the regular milk. Both A1 and A2 differ in terms of their structures by one amino acid. A2 milk is generally sourced from older cow breeds, including Guernsey, Limousin, Charolais and Jersey. These breeds are primarily found in France, Australia, India, Japan and New Zealand. With its various benefits and natural golden color, A2 milk has been gaining popularity in North America.
The North America A2 milk market is being driven by various factors. There has been a rise in the health consciousness amongst consumers across the region, which has created a shift toward A2 milk as it helps in improving digestion. Consequently, the escalating demand for this milk has prompted international market players to expand their distribution to regional retailers so as to broaden their consumer base. For instance, in 2018, the New Zealand-based firm, the A2 Milk Company, launched its products in the stores of the US-based retail corporation, Walmart. Other than this, manufacturers have also been introducing different A2 milk-based products in the region to address the rapid rise of lactose intolerance. Some of them include A2 cheese, flavored coffee creamers, whole milk and milk with reduced-fat. Looking forward, IMARC Group expects the market to reach a volume of 542,230 Tons by 2024, growing at a CAGR of around 24% during 2019-2024.
Report Scope:
- North America A2 Milk Market
- Key Regions Analysed
- Analysis for Each Country
- Market by End-Use
- Liquid Milk
- Infant Formula
- Others
- Market by Distribution Channel
- Supermarkets and Hypermarkets
- Convenience and Grocery Stores
- Online Stores
- Others
- Value Chain Analysis
- Key Drivers and Challenges
- Porters Five Forces Analysis
- Competitive Landscape
- Competitive Structure
- Key Player Profiles
Key Questions Answered in This Report:
- How has the North America A2 milk market performed so far and how will it perform in the coming years?
- What are the key regions in the North America A2 milk market?
- What is the breakup of the North America A2 milk market on the basis of end-use?
- What is the breakup of the North America A2 milk market on the basis of distribution channel?
- What are the various stages in the value chain of the North America A2 milk industry?
- What are the key driving factors and challenges in the North America A2 milk industry?
- What is the structure of the North America A2 milk industry and who are the key players?
- What is the degree of competition in the North America A2 milk industry?
Report Coverage:
- Base Year Considered: 2018
- Historical Data Coverage: 2013-2018
- Market Forecast: 2019-2024
- Geography Covered: North America, United States and Canada
- Segments Covered: End-Use and Distribution Channel.
Report Customization: Although IMARC has tried to cover everything in the North America A2 milk market landscape, we believe that every stakeholder may have their own specific needs. In view of this, we provide up to 20-man hours of free customization for each report.
1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global A2 Milk Market
5.1 Market Performance
5.2 Market Breakup by End-Use
5.3 Market Breakup by Distribution Channel
5.4 Market Breakup by Region
5.5 Market Forecast
6 North America A2 Milk Market
6.1 Market Performance
6.2 Market Forecast
7 North America A2 Milk Market: Breakup by End-Use
7.1 Liquid Milk
7.2 Infant Formula
7.3 Others
8 North America A2 Milk Market: Breakup by Distribution Channel
8.1 Supermarkets and Hypermarkets
8.2 Convenience and Grocery Stores
8.3 Online Stores
8.4 Others
9 North America A2 Milk Market: Breakup by Country
9.1 United States
9.1.1 Historical Market Trends
9.1.2 Market Breakup by End-Use
9.1.3 Market Breakup by Distribution Channel
9.1.4 Market Forecast
9.2 Canada
9.2.1 Historical Market Trends
9.2.2 Market Breakup by End-Use
9.2.3 Market Breakup by Distribution Channel
9.2.4 Market Forecast
10 SWOT Analysis
10.1 Overview
10.2 Strengths
10.3 Weaknesses
10.4 Opportunities
10.5 Threats
11 Value Chain Analysis
11.1 Overview
11.2 Research and Development
11.3 Raw Material Procurement
11.4 Manufacturing
11.5 Marketing
11.6 Distribution
11.7 End-Use
12 Porter’s Five Forces Analysis
12.1 Overview
12.2 Bargaining Power of Buyers
12.3 Bargaining Power of Suppliers
12.4 Degree of Rivalry
12.5 Threat of New Entrants
12.6 Threat of Substitutes
13 Price Analysis
14 Competitive Landscape
14.1 Market Structure
14.2 Key Players
14.3 Profiles of Key Players
List of Figures
Figure 1: Global: A2 Milk Market: Volume Trends (in Tons), 2013-2018
Figure 2: Global: A2 Milk Market: Breakup by End-Use (in %), 2018
Figure 3: Global: A2 Milk Market: Breakup by Distribution Channel (in %), 2018
Figure 4: Global: A2 Milk Market: Breakup by Region (in %), 2018
Figure 5: Global: A2 Milk Market Forecast: Volume Trends (in Tons), 2019-2024
Figure 6: North America: A2 Milk Market: Volume Trends (in Tons), 2013-2018
Figure 7: North America: A2 Milk Market Forecast: Volume Trends (in Tons), 2019-2024
Figure 8: North America: A2 Milk Market: Breakup by End-Use (in %), 2018
Figure 9: North America: A2 Milk (Liquid Milk) Market: Volume Trends (in Tons), 2013 & 2018
Figure 10: North America: A2 Milk (Liquid Milk) Market Forecast: Volume Trends (in Tons), 2019-2024
Figure 11: North America: A2 Milk (Infant Formula) Market: Volume Trends (in Tons), 2013 & 2018
Figure 12: North America: A2 Milk (Infant Formula) Market Forecast: Volume Trends (in Tons), 2019-2024
Figure 13: North America: A2 Milk (Other Uses) Market: Volume Trends (in Tons), 2013 & 2018
Figure 14: North America: A2 Milk (Other Uses) Market Forecast: Volume Trends (in Tons), 2019-2024
Figure 15: North America: A2 Milk Market: Breakup by Distribution Channel (in %), 2018
Figure 16: North America: A2 Milk Market: Sales Through Supermarkets and Hypermarkets (in Tons), 2013 & 2018
Figure 17: North America: A2 Milk Market Forecast: Sales Through Supermarkets and Hypermarkets (in Tons), 2019-2024
Figure 18: North America: A2 Milk Market: Sales Through Convenience and Grocery Stores (in Tons), 2013 & 2018
Figure 19: North America: A2 Milk Market Forecast: Sales Through Convenience and Grocery Stores (in Tons), 2019-2024
Figure 20: North America: A2 Milk Market: Sales Through Online Stores (in Tons), 2013 & 2018
Figure 21: North America: A2 Milk Market Forecast: Sales Through Online Stores (in Tons), 2019-2024
Figure 22: North America: A2 Milk Market: Sales Through Other Distribution Channels (in Tons), 2013 & 2018
Figure 23: North America: A2 Milk Market Forecast: Sales Through Other Distribution Channels (in Tons), 2019-2024
Figure 25: North America: A2 Milk Market: Breakup by Country (in %), 2018
Figure 26: United States: A2 Milk Market: Volume Trends (in Tons), 2013-2018
Figure 27: United States: A2 Milk Market: Breakup by End-Use (in %), 2018
Figure 28: United States: A2 Milk Market: Breakup by Distribution Channel (in %), 2018
Figure 29: United States: A2 Milk Market Forecast: Volume Trends (in Tons), 2019-2024
Figure 30: Canada: A2 Milk Market: Volume Trends (in Tons), 2013-2018
Figure 31: Canada: A2 Milk Market: Breakup by End-Use (in %), 2018
Figure 32: Canada: A2 Milk Market: Breakup by Distribution Channel (in %), 2018
Figure 33: Canada: A2 Milk Market Forecast: Volume Trends (in Tons), 2019-2024
Figure 34: North America: A2 Milk Industry: SWOT Analysis
Figure 35: North America: A2 Milk Industry: Value Chain Analysis
Figure 36: North America: A2 Milk Industry: Porter’s Five Forces Analysis
List of Tables
Table 1: North America: A2 Milk Market: Key Industry Highlights, 2018 and 2024
Table 2: North America: A2 Milk Market Forecast: Breakup by End-Use (in Tons), 2019-2024
Table 3: North America: A2 Milk Market Forecast: Breakup by Distribution Channel (in Tons), 2019-2024
Table 4: North America: A2 Milk Market Forecast: Breakup by Country (in Tons), 2019-2024
Table 5: North America: A2 Milk Market: Competitive Structure
Table 6: North America: A2 Milk Market: Key Players