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North America Legal Cannabis Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2019-2024

The North America legal cannabis market was worth US$ 10.1 Billion in 2018. Cannabis is a drug derived from the dried leaves and flowers of the hemp plant that grows in the tropical and temperate areas of the world. Also known as hash, weed, marijuana, pot, dope, smoke and cone, cannabis can be obtained in various forms ranging from the simple process of drying and curing marijuana flowers to the sophisticated chemistry of producing cannabis concentrates. In North America, the legal landscape is giving way to the decriminalization and full legalization of cannabis, owing to which it is gaining prominence for both medical and recreational purposes.

North America Legal Cannabis Market

In the United States, marijuana has been legalized in 30 states for medicinal use and in 9 states for both therapeutic as well as recreational purposes. In Canada, medicinal usage of the drug has been legalized since 2001; however, its recreational use has been authorized through a bill passed in June 2018. This modification in the regulatory landscape has led to an increase in the usage of medical cannabis for treating several diseases associated with changing lifestyles such as chronic pain, depression, post-traumatic stress disorder, social anxiety, cancer, multiple sclerosis and epilepsy. Also, with the implementation of these stringent regulations, suppliers have to comply with proper safety control measures and provide consumers with high-quality products, which further acts in favor of the growth of the market.

The use of industrial hemp, a product derived from cannabis, has also expanded to a great variety of products, including health foods, organic body care, clothing, construction materials, biofuels and plastic composites. Moreover, increasing research and development (R&D) activities in the medical applications of cannabis are expected to create positive opportunities for both the existing players and new entrants in the upcoming years. Looking forward,  the market value is expected to reach US$ 43.19 Billion by 2024, growing at a CAGR of 27.4% during foreast period (2019-2024).

Breakup by Product Derived:

         North America Legal Cannabis Market Report

  • Marijuana
  • Industrial Hemp

Marijuana currently represents the leading segment. It is a greenish-grey mixture of the dried flowers of Cannabis sativa. The applications of marijuana are further divided on the basis of medical and recreational uses. Its therapeutic applications include the treatment of various diseases such as migraine, cancer, arthritis and others.

Breakup by Distribution Channel:

  • Regulated Dispensary
  • Recreational Stores
  • Stand-Alone Retailers
  • Others

Among these, legal cannabis is mostly distributed through regulatory dispensaries.

Regional Insights:

  • United States
  • Canada

Country-wise, the United States enjoys a leading position in the market as the medical use of cannabis has been legalized in 31 states including the territories of Puerto Rico and Guam, and the District of Columbia and in 9 states including California, Nevada, Alaska and Colorado for both medicinal and recreational uses.

Competitive Landscape:

The market is highly fragmented with the presence of numerous small and large manufacturers who compete in terms of prices and quality. Some of the leading players operating in the market are:

  • 22nd Century Group, Inc
  • Medical Marijuana Inc
  • Hemp, Inc.
  • Axim Biotechnologies, Inc
  • Arena Pharmaceuticals, Inc.
  • Canopy Growth Corporation
  • Aphria Inc.
  • Aurora Cannabis Inc.
  • Abcann Medicinals Inc.


Key Questions Answered in This Report:

  • How has the North America legal cannabis market performed so far and how will it perform in the coming years?
  • What are the major countries in the North America legal cannabis market?
  • Which are the popular cannabis products in the North America legal cannabis market?
  • What are the several application segments in the North America legal cannabis market?
  • What are the primary distribution channels in the North America legal cannabis market?
  • What are the various stages in the value chain of the North America legal cannabis market?
  • What are the key driving factors and challenges in the North America legal cannabis market?
  • What is the structure of the North America legal cannabis market and who are the key players?
  • What is the degree of competition in the North America legal cannabis market?

1    Preface
2    Scope and Methodology

    2.1    Objectives of the Study
    2.2    Stakeholders
    2.3    Data Sources
        2.3.1    Primary Sources
        2.3.2    Secondary Sources
    2.4    Market Estimation
        2.4.1    Bottom-Up Approach
        2.4.2    Top-Down Approach
    2.5    Forecasting Methodology
3    Executive Summary
4    Introduction

    4.1    Overview
    4.2    Key Industry Trends
5    North America Legal Cannabis Market
    5.1    Market Overview
    5.2    Market Performance
    5.3    Market Breakup by Products Derived
    5.4    Market Breakup by Application
    5.5    Market Breakup by Country
    5.6    Market Breakup by Distribution Channel
    5.7    Market Forecast
    5.8    SWOT Analysis
        5.8.1    Overview
        5.8.2    Strengths
        5.8.3    Weaknesses
        5.8.4    Opportunities
        5.8.5    Threats
    5.9    Value Chain Analysis
        5.9.1    Overview
        5.9.2    Research and Development
        5.9.3    Raw Material Procurement
        5.9.4    Manufacturing
        5.9.5    Marketing
        5.9.6    Distribution
        5.9.7    End-Use
    5.10    Porters Five Forces Analysis
        5.10.1    Overview
        5.10.2    Bargaining Power of Buyers
        5.10.3    Bargaining Power of Suppliers
        5.10.4    Degree of Competition
        5.10.5    Threat of New Entrants
        5.10.6    Threat of Substitutes
    5.11    Key Success and Risk Factors in the North American Cannabis Market
6    Performance of Key Regions
    6.1    United States
        6.1.1    Market Overview
        6.1.2    Market Performance
        6.1.3    Market Breakup by Products Derived
        6.1.4    Market Breakup by Application
        6.1.5    Market Breakup by States
        6.1.6    Market Breakup by Distribution Channel
        6.1.7    Market Forecast
        6.1.8    Legal & Regulatory Framework
    6.2    Canada
        6.2.1    Market Overview
        6.2.2    Market Performance
        6.2.3    Market Breakup by Products  Derived
        6.2.4    Market Breakup by Application
        6.2.5    Market Breakup by Distribution Channel
        6.2.6    Market Forecast
        6.2.7    Legal & Regulatory Framework
7    Market by Products Derived
    7.1    Marijuana
        7.1.1    Market Performance
        7.1.2    Market Breakup by Application
            7.1.2.1    Medical
                7.1.2.1.1    Migraine
                7.1.2.1.2    Arthritis
                7.1.2.1.3    Cancer
                7.1.2.1.4    Others
            7.1.2.2    Recreational Use
    7.2    Industrial Hemp
        7.2.1    Market Performance
        7.2.2    Market Breakup by Application
            7.2.2.1    Personal Care
            7.2.2.2    Hemp CBD
            7.2.2.3    Food
            7.2.2.4    Consumer Textile
            7.2.2.5    Others
    7.3    Others
8    Market Breakup by Distribution Channel
    8.1    Regulated Dispensary
    8.2    Recreational Stores
    8.3    Stand-Alone Retailer
    8.4    Others
9    Competitive Landscape
    9.1    Market Structure
    9.2    Key Players
    9.3    Profiles of Key Players

List of Figures

Figure 1: North America: Legal Cannabis Market: Major Drivers and Challenges
Figure 2: North America: Legal Cannabis Market: Sales Value (in Billion US$), 2014-2017
Figure 3: North America: Legal Cannabis Market: Breakup by Products Derived (in %), 2017
Figure 4: North America: Legal Cannabis Market: Breakup by Application (in %), 2017
Figure 5: North America: Legal Cannabis Market: Breakup by Country (in %), 2017
Figure 6: North America: Legal Cannabis Market: Breakup by Distribution Channel (in %), 2017
Figure 7: North America: Legal Cannabis Market Forecast: Sales Value (in Billion US$), 2018-2023
Figure 8: North America: Legal Cannabis Market Industry: SWOT Analysis
Figure 9: North America: Legal Cannabis Market Industry: Value Chain Analysis
Figure 10: North America: Legal Cannabis Market Industry: Porter’s Five Forces Analysis
Figure 11: United States: Legal Cannabis Market: Sales Value (in Billion US$), 2014-2017
Figure 12: United States: Legal Cannabis Market: Breakup by Products Derived (in %), 2017
Figure 13: United States: Legal Cannabis Market: Breakup by Application (in %), 2017
Figure 14: United States: Legal Cannabis Market: Breakup by States (in %), 2017
Figure 15: United States: Legal Cannabis Market: Breakup by Distribution Channel (in %), 2017
Figure 16: United States: Legal Cannabis Market Forecast: Sales Value (in Billion US$), 2018-2023
Figure 17: Canada: Legal Cannabis Market: Sales Value (in Billion US$), 2014-2017
Figure 18: Canada: Legal Cannabis Market: Breakup by Products Derived (in %), 2017
Figure 19: Canada: Legal Cannabis Market: Breakup by Application (in %), 2017
Figure 20: Canada: Legal Cannabis Market: Breakup by Distribution Channel (in %), 2017
Figure 21: Canada: Legal Cannabis Market Forecast: Sales Value (in Billion US$), 2018-2023
Figure 22: North America: Legal Cannabis Market Forecast: Marijuana Sales Value (in Million US$), 2018-2023
Figure 23: North America: Legal Cannabis Market (Medical Applications): Sales Value (in Million US$), 2018-2023
Figure 24: North America: Marijuana Medical Application Market: Breakup by Indication (in %), 2017
Figure 25: North America: Medical Marijuana (Applications in Migraine): Sales Value (in Million US$), 2018-2023
Figure 26: North America: Medical Marijuana (Applications in Arthritis): Sales Value (in Million US$), 2018-2023
Figure 27: North America: Medical Marijuana (Applications in Cancer): Sales Value (in Million US$), 2018-2023
Figure 28: North America: Medical Marijuana (Other Applications): Sales Value (in Million US$), 2018-2023
Figure 29: North America: Legal Cannabis Market (Marijuana Application for Recreational Use): Sales Value (in Million US$), 2018-2023
Figure 30: North America: Legal Cannabis Market: Industrial Hemp Sales Value (in Million US$), 2018-2023
Figure 31: North America: Legal Cannabis Market: Breakup by Industrial Hemp Application (in %), 2017
Figure 32: North America: Industrial Hemp (Application in Personal Care): Sales Value (in Million US$), 2018-2023
Figure 33: North America: Industrial Hemp (Application in Hemp CBD): Sales Value (in Million US$), 2018-2023
Figure 34: North America: Industrial Hemp (Application in Food): Sales Value (in Million US$), 2018-2023
Figure 35: North America: Industrial Hemp (Application in Consumer Textile): Sales Value (in Million US$), 2018-2023
Figure 36: North America: Industrial Hemp (Other Applications): Sales Value (in Million US$), 2018-2023
Figure 37: North America: Legal Cannabis Market: Others Derivative Sales Value (in Million US$), 2018 -2023
Figure 38: North America: Legal Cannabis Market: Sales through Regulated Dispensary (in Million US$), 2018-2023
Figure 39: North America: Legal Cannabis Market: Sales through Recreational Stores (in Million US$), 2018-2023
Figure 40: North America: Legal Cannabis Market: Sales through Stand-Alone Retailer (in Million US$), 2018 -2023
Figure 41: North America: Legal Cannabis Market: Sales through Other Distribution Channels (in Million US$), 2018 -2023

List of Tables

Table 1: North America: Legal Cannabis Market: Key Industry Highlights, 2018 and 2023
Table 2: United States: Legal Cannabis Market: Key Industry Highlights, 2018 and 2023
Table 3: Canada: Legal Cannabis Market: Key Industry Highlights, 2018 and 2023
Table 4: North America: Legal Cannabis Market Forecast: Breakup by Products Derived (in Million US$), 2018-2023
Table 5: North America: Legal Cannabis Market Forecast: Breakup by Distribution Channel (in Million US$), 2018-2023
Table 6: North America: Cannabis Market: Market Structure
Table 7: North America: Cannabis Market: Key Players

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