The North America lip care products market reached a value of US$ 439 Million in 2020. Lip care products form an essential part of the everyday skin-care regime. These products not only help in preserving and maintaining the moisture levels of lips but also in protecting them against external influences such as cold, wind and UV radiation. Lip care products generally include lip balms, lip gloss, lip conditioners and lip butter. They are mainly composed of beeswax or carnauba wax, camphor, cetyl alcohol, lanolin, paraffin, and petrolatum, among other ingredients. Besides this, some variants also contain dyes, flavours, fragrances, phenol, salicylic acid and sunscreens.
Lip care products provide the consumer with an occlusive layer on the lips which protects them from external exposures such as cold temperature and dry air. Lips are vulnerable as the skin on the lips is thin, and therefore they are often the first to present signs of dryness. Substances like waxes and petroleum jelly avert moisture loss, while the addition of flavor, colorants, sunscreens, and various medicaments provide additional therapeutic and cosmetic benefits. A major factor driving the market is the confluence of growing emphasis on personal appearances and the wide availability of product varieties. Apart from this, a mounting preference for organic lip care products has prompted the manufacturers to invest substantially in the R&D programs and come up with natural and longer-lasting formulas. Some of the other growth-inducing factors include a rising demand of sun protection lip care products, increasing population, urbanization, changing lifestyles, inclination of men towards lip care products, etc. Looking forward, IMARC Group expects the North America lip care products market to exhibit moderate growth during the next five years.
Historical, Current and Future Market Trends
Market Breakup by Category
Among these, the non-medicated category accounts for the largest share.
Market Breakup by Product Type
Lip Balms currently dominate the market, holding the largest share.
Market Breakup by Distribution Channel
Supermarkets and hypermarkets represent the biggest segment, accounting for the largest market share.
Market Breakup by Country
United States currently dominates the market.
The report has also examined the competitive landscape of the North America lip care products market. Some of the major players include:
Key Questions Answered in This Report:
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