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North America Vinyl Flooring Market to Exhibit Moderate Growth During 2020-2025, Propelled by the Increasing Renovation Activities

IMARC Group’s latest report, titled “North America Vinyl Flooring Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2020-2025,” the North America vinyl flooring market size reached 503 Million Sq. Meters in 2019. Vinyl flooring is a synthetic flooring material that is durable, easy to install, shock-absorbent, comfortable underfoot and reduces impact noise. It is a cost-effective substitute for conventional flooring materials like marble, concrete, ceramic tiles and wood. Vinyl flooring is available in a wide variety of colors, designs and patterns suitable for both residential and commercial settings. It is also used as an alternative to high maintenance flooring materials, like carpets, as it is durable, easy to clean, and water and stain-resistant.

We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.

North America Vinyl Flooring Market Trends:

In North America, vinyl flooring is one of the most preferred flooring materials as it offers several advantages, including scratch-resistance, as well as easy maintenance and installation. It is widely used in bathrooms or laundry rooms since it can withstand humidity and high foot traffic. Besides this, the inflating income levels and improving standards of living in the region have encouraged investments in luxury housing projects among other infrastructural developments. This has increased the demand for flooring materials, such as luxury vinyl tiles, across the region. Furthermore, a rise in construction and renovation activities are also contributing to the growth of the vinyl flooring market. Moreover, with advancements in technology, manufacturers are introducing innovative graphic film layers and versatile vinyl flooring designs to expand their consumer base. They have introduced rigid core flooring made with composite layers that offer dent resistance. They have also simplified the installation process by introducing self-adhesive variants, interlocking tiles and planks, loose lay planks, and glue down tiles and planks. On account of these factors, the market is projected to exhibit moderate growth during the forecast period (2020-2025).

Market Summary:

  • Based on the product type, the market has been segmented into vinyl sheets, luxury vinyl tiles (LVT) and vinyl composition tiles (VCT).
  • On the basis of the sector, the market has been segregated into the residential and commercial sectors.
  • Region-wise, the market has been divided into the United States, Canada and Mexico.
  • The competitive landscape of the market has been examined, with detailed profiles of the key players operating in the industry.


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