India Reusable Sanitary Napkin Market to Reach INR 486.8 Crore by 2033, Stimulated by Rising Focus on Sustainable Development

February 12, 2025 | Retail

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According to the latest report by IMARC Group, titled “India Reusable Sanitary Napkin Market Report by Material Type (Cotton, Bamboo, Hemp, Synthetic, and Others), Distribution Channel (Online, Pharmacies, Supermarkets and Hypermarkets, and Others), and Region 2025-2033,” the India reusable sanitary napkin market size reached INR 121.0 Crore in 2024. A reusable sanitary napkin is a washable and reusable alternative to disposable sanitary napkins or pads used during menstruation. It is designed to provide comfort, absorbency, and leak protection while minimizing environmental waste. It is produced from soft, absorbent fabrics such as organic cotton, bamboo, or a combination of materials that consist of multiple layers, including a moisture-wicking top layer, an absorbent core, and a leak-resistant bottom layer. By using cloth pads, individuals can significantly reduce their environmental impact by minimizing the amount of single-use plastic and waste generated from disposable pads. The popularity of reusable sanitary napkins has been growing as individuals seek sustainable and cost-effective alternatives for managing their menstrual hygiene.

India Reusable Sanitary Napkin Market Trends:

The market in India is majorly driven by the increasing focus on sustainable development. Moreover, the government is implementing various initiatives to improve the accessibility and affordability of sanitary napkins, thereby promoting the use of sanitary napkins among underprivileged and rural populations. Along with this, the rise of social media platforms and online communities are playing a significant role in promoting reusable sanitary napkins, spreading awareness, and creating a supportive community for individuals, thereby creating a positive market outlook. Besides, several major companies are heavily investing in innovative technologies to manufacture reusable sanitary napkins using natural materials, thus contributing to the growth of the market. Apart from this, educational programs focused on menstrual health and hygiene in schools, universities, and community settings are impacting the market favorably. Furthermore, the growing prevalence of skin allergies and urinary tract infections (UTIs) due to the chemicals present in disposable napkins is catalyzing the sales of reusable sanitary napkins across the country. Looking forward, the market value is projected to reach INR 486.8 Crore by 2033, expanding at a CAGR of 15.89% during 2025-2033.

Market Summary:

Based on the material type, the market has been segmented into cotton, bamboo, hemp, synthetic, and others.
On the basis of the distribution channel, the market has been divided into online, pharmacies, supermarkets and hypermarkets, and others.
Region-wise, the market has been segmented into South India, North India, West and Central India, and East India.
The competitive landscape of the market has also been examined, with some of the key players being Eco Femme, FabPad, Femy, Isweven, Pee Safe (Redcliffe Hygiene Pvt. Ltd.), Re:Pad, Rebelle Pads, Reboot-U, Relief Line, Sanfe (Redroom Technology Pvt. Ltd.), Saukhyam and Soch Green.

Report Coverage:

Report Features	Details
Base Year of the Analysis	2024
Historical Period	2019-2024
Forecast Period	2025-2033
Units	INR Crore
Segment Coverage	Material Type, Distribution Channel, Region
Region Covered	South India, North India, West and Central India, East India
Companies Covered	Eco Femme, FabPad, Femy, Isweven, Pee Safe (Redcliffe Hygiene Pvt. Ltd.), Re:Pad, Rebelle Pads, Reboot-U, Relief Line, Sanfe (Redroom Technology Pvt. Ltd.), Saukhyam and Soch Green.
Customization Scope	10% Free Customization
Post-Sale Analyst Support	10-12 Weeks
Delivery Format	PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

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India Reusable Sanitary Napkin Market to Reach INR 486.8 Crore by 2033, Stimulated by Rising Focus on Sustainable Development

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