The Saudi Arabia augmented reality gaming market size reached USD 131.8 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 1,051.9 Million by 2033, exhibiting a growth rate (CAGR) of 25.96% during 2025-2033. The gaming market is driven by diversification of the economy away from oil dependence through investment in digitalization and the entertainment industry, increasing penetration levels of smartphones, and expansion of e-sports and gaming ecosystem.
Report Attribute
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Key Statistics
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Base Year
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2024 |
Forecast Years
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2025-2033
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Historical Years
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2019-2024
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Market Size in 2024 | USD 131.8 Million |
Market Forecast in 2033 | USD 1,051.9 Million |
Market Growth Rate 2025-2033 | 25.96% |
Government-led Digital Transformation and Vision 2030 Initiatives
Saudi Arabia's Vision 2030 strategy targets the diversification of the economy away from oil dependence through investment in digitalization and the entertainment industry. The policy change is a key factor driving the market. Through the Vision 2030 program, the government has pledged significant investments in smart infrastructure, 5G networks, and new technologies such as augmented and virtual reality (VR). Furthermore, organizations such as the Saudi Digital Academy are developing game development and immersive technology talent, building a workforce that can develop and maintain AR platforms. High-profile initiatives are also focusing on digital interactivity and immersive entertainment, which naturally facilitate AR gaming applications. These government-supported initiatives not only encourage local content development but also draw in international investments and collaborations, eventually speeding up the AR gaming market's maturity and attractiveness in Saudi Arabia. In 2024, Pokémon Go was officially launched in Saudi Arabia to bring the community of gamers together.
Rising Youth Population and Increasing Smartphone Penetration
Saudi Arabia boasts a youth population, with a majority of the country under the age of 60. This group constitutes the central consumer base for AR gaming, given that they tend to be the first adopters of emerging technologies and digital forms of entertainment. Further, the country boasts among the highest penetration levels of smartphones, with a total of 49.89 million cellular mobile connections in 2024, as per the data provided by Global Data. This general availability of high-performance mobile phones and internet connectivity presents the perfect platform for AR gaming experiences, which tend to depend on smartphone-based applications. The commonality of high-end smartphones with proper AR support ensures that most users can easily interact with AR games. Alongside ramping up internet speeds with 5G deployment, youth-driven demands for immersive, real-time digital experiences are progressively being addressed, fueling the Saudi Arabia augmented reality gaming market growth.
Expansion of E-sports and Gaming Ecosystem
Saudi Arabia is aligning itself to be a hub for gaming and e-sports globally, and large investments are made toward establishing a mature gaming ecosystem. The formation of the Saudi Esports Federation as well as welcoming global events is indicative of the nation focusing on building up its gaming infrastructure. These events and platforms are using AR elements to extend audience engagement and player immersion, thus more deeply integrating AR gaming into mainstream digital entertainment. In addition, the Public Investment Fund's plan to invest in international gaming companies is opening up new potential for AR game development, localization, and distribution within the domestic market. In 2025, The Public Investment Fund (PIF) also announced its plan to buy the gaming business of San Franciso-based software company Niantic for $3.5 billion, Scopely – a US-based mobile games firm owned by the fund.
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country level for 2025-2033. Our report has categorized the market based on component, technology, device, and game type.
Component Insights:
The report has provided a detailed breakup and analysis of the market based on the component. This includes software and hardware.
Technology Insights:
A detailed breakup and analysis of the market based on the technology have also been provided in the report. This includes RFID, GPS, mobile tracking, and others.
Device Insights:
A detailed breakup and analysis of the market based on the device have also been provided in the report. This includes mobiles, HMDs, and smart glasses.
Game Type Insights:
A detailed breakup and analysis of the market based on the device have also been provided in the report. This includes racing games, adventure games, fighting games, shooting games, mystery thriller games, puzzle games, science fiction games, and others.
Regional Insights:
The report has also provided a comprehensive analysis of all the major regional markets, which include northern and central region, western region, eastern region, and southern region.
The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.
Report Features | Details |
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Base Year of the Analysis | 2024 |
Historical Period | 2019-2024 |
Forecast Period | 2025-2033 |
Units | Million USD |
Scope of the Report |
Exploration of Historical Trends and Market Outlook, Industry Catalysts and Challenges, Segment-Wise Historical and Future Market Assessment:
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Components Covered | Software, Hardware |
Technologies Covered | RFID, GPS, Mobile Tracking, others |
Devices Covered | Mobiles, HMDs, Smart Glasses |
Game Types Covered | Racing Games, Adventure Games, Fighting Games, Shooting Games, Mystery Thriller Games, Puzzle Games, Science Fiction Games, Others |
Regions Covered | Northern and Central Region, Western Region, Eastern Region, Southern Region |
Customization Scope | 10% Free Customization |
Post-Sale Analyst Support | 10-12 Weeks |
Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |