The Saudi Arabia home improvement services market size reached USD 3.34 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 4.72 Billion by 2033, exhibiting a growth rate (CAGR) of 3.52% during 2025-2033. The market is being driven by rapid urbanization, rising homeownership fueled by Vision 2030 initiatives, elevating demand for personalized and tech-integrated living spaces among younger demographics, government investments in housing infrastructure, and the growing influence of luxury residential developments promoting interior design, smart home upgrades, and sustainable renovations.
Report Attribute
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Key Statistics
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Base Year
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2024 |
Forecast Years
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2025-2033
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Historical Years
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2019-2024
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Market Size in 2024 | USD 3.34 Billion |
Market Forecast in 2033 | USD 4.72 Billion |
Market Growth Rate 2025-2033 | 3.52% |
Vision 2030 and Government-Led Urban Development Initiatives
A key driver of the Saudi Arabia home improvement services market is the government's Vision 2030 strategy, which focuses on urban development and the establishment of a diversified, sustainable economy. Through this vision, huge investments are being directed towards housing infrastructure, real estate modernization, and urban beautification. Initiatives like NEOM, The Line, and the Red Sea Development are not only gaining international attention but are also raising the bar for residential beauty, green building standards, and architectural ingenuity. The government's drive to boost homeownership among the population—particularly by initiatives spearheaded by the Ministry of Housing and the Sakani program—is fueling a surging market for home remodeling, intelligent interior fittings, and efficient energy upgrades. With more Saudis becoming homeowners, particularly in newly developed urban areas, there is an emerging practice of individualizing and optimizing these homes to suit contemporary lifestyles and sustainability objectives.
Cultural Shifts and Rising Influence of Younger Demographics
Another driver of Saudi Arabia's home improvement services market is the shifting cultural trends, spurred on by a youthful population and extensive globalization. More than 65% of the population in the Kingdom is younger than 35 years, and this technology-savvy, design-obsessed generation is revolutionizing traditional spaces for living. They are being influenced by global styles, eco-friendly living standards, and the virtual economy. Consequently, there is escalating demand for home personalization open floor concepts, minimalist decor, functional home offices, and entertainment rooms. This younger generation is also using social media channels like Instagram, TikTok, and Pinterest to search for new trends in interior design, DIY home improvements, and home automation solutions. Their exposure to international content is influencing consumer behavior in a manner that promotes individuality and innovation within domestic settings. Additionally, this generation places importance on convenience, with many preferring professional services for home remodeling and renovations to conventional, informal contractors. The advent of tech-driven platforms providing on-demand home improvement services has also spurred this change further.
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the region/country level for 2025-2033. Our report has categorized the market based on type, buyers age, and city type.
Type Insights:
The report has provided a detailed breakup and analysis of the market based on the type. This includes kitchen renovation and addition, bathroom renovation and addition, exterior and interior replacements, system upgrades, and others.
Buyers Age Insights:
A detailed breakup and analysis of the market based on the buyers age have also been provided in the report. This includes under 35, 35-54, 55-64, and above 65.
City Type Insights:
The report has provided a detailed breakup and analysis of the market based on the city type. This includes metro cities and non-metro cities and towns.
Regional Insights:
The report has also provided a comprehensive analysis of all the major regional markets, which include Northern and Central Region, Western Region, Eastern Region, and Southern Region.
The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.
Report Features | Details |
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Base Year of the Analysis | 2024 |
Historical Period | 2019-2024 |
Forecast Period | 2025-2033 |
Units | Billion USD |
Scope of the Report |
Exploration of Historical Trends and Market Outlook, Industry Catalysts and Challenges, Segment-Wise Historical and Future Market Assessment:
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Types Covered | Kitchen Renovation and Addition, Bathroom Renovation and Addition, Exterior and Interior Replacements, System Upgrades, Others |
Buyers Ages Covered | Under 35, 35-54, 55-64, Above 65 |
City Types Covered | Metro Cities, Non-metro Cities and Towns |
Regions Covered | Northern and Central Region, Western Region, Eastern Region, Southern Region |
Customization Scope | 10% Free Customization |
Post-Sale Analyst Support | 10-12 Weeks |
Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |
Key Questions Answered in This Report:
Key Benefits for Stakeholders: