Saudi Arabia Skin Care Products Market

Saudi Arabia Skin Care Products Market Overview:

The Saudi Arabia skin care products market size reached USD 1.5 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 2.2 Billion by 2033, exhibiting a growth rate (CAGR) of 3.86% during 2025-2033. The market for skincare products in Saudi Arabia is led by an expanding emphasis on personal health, increasing awareness about the advantages of skincare, and growing disposable incomes. The impact of social media, especially beauty vloggers, and demand for high-quality, halal, and organic products also drive the market growth.

Saudi Arabia Skin Care Products Market Trends:

Rise in Demand for Natural and Organic Skincare Products

The Saudi Arabia skin care products market outlook is witnessing a shift toward natural and organic skincare products. Consumers today are aware of what goes into the products that they use, and hence there is a growing inclination toward the ones which are made from plant extracts or naturally occurring ingredients. The demand for products that contain no harmful chemicals like parabens, sulfates, and artificial fragrances goes parallelly with the wider global trend of wellness. Local consumers are also influenced by products that include traditional, natural ingredients found in Middle Eastern skincare, including rosewater, argan oil, and black seed oil. The movement is due to skin sensitivity concerns, environmental concerns, and the need for products that are good for long-term skin health. Furthermore, the emergence of health-conscious millennials and Generation Z, who are more likely to opt for natural beauty practices, is also poised to fuel this demand for organic skincare products in Saudi Arabia's market further.

Growth of Halal Skincare Products

Halal skincare products are also becoming popular in the Saudi Arabia skin care products market share, fueled by religious and cultural reasons. As Islam has a prominent role to play in Saudi Arabian life, the demand for halal-compliant products—products that have no alcohol, animal products, or other non-halal substances in them—is on the rise. Consumers are increasingly looking for beauty and skincare products that are in line with their religious beliefs, and this has led to an increase in the presence and diversity of halal-certified skincare brands. In addition to this, Saudi Arabia's position as a world center for the Islamic community makes the appeal of halal beauty products not just in the domestic market but in the rest of the Gulf Cooperation Council (GCC) as well. The halal beauty market is also expected to grow as more local and international companies introduce halal skincare brands to ensure that Saudi consumers are exposed to products that cater to their beauty and moral requirements.

Influence of Social Media and Beauty Influencers

Social media and beauty influencers significantly influence the Saudi Arabia skin care products market growth, especially consumer purchasing behavior. Instagram, Snapchat, and YouTube have emerged as influential platforms for beauty companies to connect with consumers, promote products, and provide tutorials. Saudi millennials and Gen Z consumers are increasingly seeking skincare tips and product recommendations from influencers. Local influencers tend to feature products addressing particular skin types, cultural likes, and climatic challenges within a region, which makes their recommendations extremely context-specific. The trend has generated greater popularity in skincare products offering immediate or apparent results, e.g., brightening serums, anti-aging creams, and acne remedies. Additionally, influencer partnerships with both local and international skincare companies contribute toward raising awareness and establishing brand equity among young beauty-conscious consumers, thus positioning social media as an important driver for the Saudi Arabian skincare products market.

Saudi Arabia Skin Care Products Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the regional level for 2025-2033. Our report has categorized the market based on product type, ingredient, gender, and distribution channel.

Product Type Insights:

• Face Cream
  • Skin Brightening Cream
  • Anti-Ageing Cream
  • Sun Protection Cream
• Body Lotion
  • Mass Body Care
  • Premium Body Care
  • Others

The report has provided a detailed breakup and analysis of the market based on the product type. This includes face cream (skin brightening cream, anti-ageing cream, and sun protection cream), and body lotion (mass body care, premium body care, and others).

Ingredient Insights:

• Chemical
• Natural

The report has provided a detailed breakup and analysis of the market based on the ingredient. This includes chemical and natural.

Gender Insights:

• Male
• Female
• Unisex

The report has provided a detailed breakup and analysis of the market based on the gender. This includes male, female, and unisex.

Distribution Channel Insights:

• Supermarkets and Hypermarkets
• Beauty Parlours and Salons
• Multi Branded Retail Stores
• Online
• Exclusive Retail Stores
• Others

The report has provided a detailed breakup and analysis of the market based on the distribution channel. This includes supermarkets and hypermarkets, beauty parlors and salons, multi branded retail stores, online, exclusive retail stores, and others.

Regional Insights:

• Northern and Central Region
• Western Region
• Eastern Region
• Southern Region

The report has also provided a comprehensive analysis of all the major regional markets, which include Northern and Central Region, Western Region, Eastern Region, and Southern Region.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Saudi Arabia Skin Care Products Market News:

• In February 2025, L’Oréal Groupe, the top beauty company globally, unveiled its beauty tech advancements for the first time at LEAP 2025 in Riyadh, Saudi Arabia. Being the sole beauty tech company at this event, the Group is showcasing its groundbreaking innovations that are transforming the beauty industry at Hall 4 – Big Tech, located at the Riyadh Front Exhibition & Conference Center. Attendees at the event were able to interact with L’Oréal specialists and discover over 20 pioneering innovations, diagnostic instruments, and solutions.

Saudi Arabia Skin Care Products Market Report Coverage:

Key Questions Answered in This Report:

• How has the Saudi Arabia skin care products market performed so far and how will it perform in the coming years?
• What is the breakup of the Saudi Arabia skin care products market on the basis of product type?
• What is the breakup of the Saudi Arabia skin care products market on the basis of ingredient?
• What is the breakup of the Saudi Arabia skin care products market on the basis of gender?
• What is the breakup of the Saudi Arabia skin care products market on the basis of distribution channel?
• What is the breakup of the Saudi Arabia skin care products market on the basis of region?
• What are the various stages in the value chain of the Saudi Arabia skin care products market? 
• What are the key driving factors and challenges in the Saudi Arabia skin care products market?
• What is the structure of the Saudi Arabia skin care products market and who are the key players?
• What is the degree of competition in the Saudi Arabia skin care products market? 

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Saudi Arabia skin care products market from 2019-2033.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the Saudi Arabia skin care products market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Saudi Arabia skin care products industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.