Saudi Arabia Tissue Paper Market

Saudi Arabia Tissue Paper Market Overview:

The Saudi Arabia tissue paper market size reached USD 700.6 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 1,112.4 Million by 2033, exhibiting a growth rate (CAGR) of 4.8% during 2025-2033. Saudi Arabia’s market is growing due to rising hygiene awareness, local manufacturing expansion, and improved production technologies. Increased investments by regional players and higher demand from households and institutions are reshaping supply patterns and boosting domestic output.

Saudi Arabia Tissue Paper Market Trends:

Expansion by Regional Players

The Saudi Arabian tissue paper market is undergoing major changes, with regional manufacturers now stepping up their presence to meet rising demand and reduce import dependence. One of the most notable developments came in October 2024, when UAE-based Crown Paper Mill began constructing a new tissue production facility in Saudi Arabia. This marked the company’s first move beyond its home base, indicating a shift in how Gulf manufacturers view strategic growth opportunities. By building a plant directly in Saudi Arabia, the firm aims to address supply bottlenecks, cut lead times, and better serve domestic clients. This project lifted Crown Paper Mill’s total capacity from 100,000 TPA to 160,000 TPA, allowing it to play a stronger role in the region’s tissue paper supply. The added output helps ease pressure on the local market, which has seen steady demand from households, institutions, and the healthcare sector. Additionally, the company’s entry into Saudi Arabia intensifies competition among existing players, many of whom may now face pricing pressure or need to upgrade operational efficiency. Crown’s move is a sign that Saudi Arabia is becoming central to tissue paper manufacturing in the Gulf, with local production gaining more importance than cross-border shipments.

Technology-Driven Production Boost

Manufacturers in Saudi Arabia are racing to expand capacity with consumption of tissue products growing steadily across homes, offices, and hospitality settings. Among the most significant recent moves was made by MEPCO, which in November 2024 announced a USD 92 million investment in a new high-speed tissue machine supplied by Andritz. Installed at the company’s Juthor facility, the new addition supports efforts to scale operations and adopt newer, more energy-efficient manufacturing systems. In an environment where supply reliability and product consistency are crucial, companies are prioritizing technology upgrades over short-term gains. This tissue machine added 60,000 TPA to MEPCO’s output, enabling the site to double its production volume and reach a total domestic market share of nearly 30 percent. The investment not only supports growing demand but also ensures that MEPCO can compete with global suppliers on both price and performance. As customer expectations shift toward higher quality and faster delivery, having advanced machinery gives companies a competitive edge. MEPCO’s expansion reflects a broader trend in Saudi Arabia’s tissue paper industry, where scaling up and modernizing is essential to keeping pace with both local needs and regional supply shifts. It positions MEPCO as a key long-term player in the market.

Saudi Arabia Tissue Paper Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the region/country level for 2025-2033. Our report has categorized the market based on product type, raw material, distribution channel, and application.

Product Type Insights:

• Facial Tissue
• Paper Towel
• Paper Napkin
• Bath and Toilet Tissue
• Wrapping Tissue
• Others

The report has provided a detailed breakup and analysis of the market based on the product type. This includes facial tissue, paper towel, paper napkin, bath and toilet tissue, wrapping tissue, and others.

Raw Material Insights:

• Woodfree Pulp
• Wood-Containing Pulp
• Recovered Paper

A detailed breakup and analysis of the market based on the raw material have also been provided in the report. This includes woodfree pulp, wood-containing pulp, and recovered paper.

Distribution Channel Insights:

• Supermarkets and Hypermarkets
• Convenience Stores
• Departmental Stores
• Online Stores
• Others

A detailed breakup and analysis of the market based on the distribution channel have also been provided in the report. This includes supermarkets and hypermarkets, convenience stores, departmental stores, online stores, and others.

Application Insights:

• Residential
• Commercial

A detailed breakup and analysis of the market based on the application have also been provided in the report. This includes residential and commercial.

Regional Insights:

• Northern and Central Region
• Western Region
• Eastern Region
• Southern Region

The report has also provided a comprehensive analysis of all the major regional markets, which include Northern and Central region, Western region, Eastern region, and Southern region.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Saudi Arabia Tissue Paper Market News:

• December 2024: ANDRITZ secured an order to supply a high-speed, double-width tissue machine to Juthor Paper in Saudi Arabia. Scheduled for 2026 start-up, the project enhanced production capacity and energy efficiency, signaling a major technological boost for the country’s tissue paper sector.
• November 2024: MEPCO’s subsidiary Juthor Paper signed a contract with Andritz AG to install a sixth tissue production line in Saudi Arabia. With a 60,000 TPA capacity and 2,100 m/min speed, the move significantly expanded national output and supported rising domestic demand.

Saudi Arabia Tissue Paper Market Report Coverage:

Key Questions Answered in This Report:

• How has the Saudi Arabia tissue paper market performed so far and how will it perform in the coming years?
• What is the breakup of the Saudi Arabia tissue paper market on the basis of the product type?
• What is the breakup of the Saudi Arabia tissue paper market on the basis of raw material?
• What is the breakup of the Saudi Arabia tissue paper market on the basis of distribution channel?
• What is the breakup of the Saudi Arabia tissue paper market on the basis of application?
• What are the various stages in the value chain of the Saudi Arabia tissue paper market? 
• What are the key driving factors and challenges in the Saudi Arabia tissue paper market?
• What is the structure of the Saudi Arabia tissue paper market and who are the key players?
• What is the degree of competition in the Saudi Arabia tissue paper market?

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Saudi Arabia tissue paper market from 2019-2033.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the Saudi Arabia tissue paper market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Saudi Arabia tissue paper industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.