The global school stationery supplies market reached a value of around US$ 16 Billion in 2019. School stationery is an essential tool for students of all age groups and is an integral part of the education system. School supplies include papers, pens, pencils, erasers, sharpeners, sketch pens, pencil cases, notebooks, etc. A high degree of personalization in designing and printing has bridged the gap between the manufacturers and the consumers, thus providing them with supplies that fit the exact requirements of the consumers. School stationery is available in a wide variety of materials, such as paper, wood, metal, and plastic. Other materials such as cardboard and marble and design papers are also extensively used in the manufacturing of school stationery supplies. Looking forward, IMARC Group expects the global school stationery supplies market to continue its moderate growth during the next five years.
Factors such as increasing brand consciousness of the consumers and availability of a wide variety of customizing options are among the key drivers for the growth of the global school stationery supplies market. Strong marketing and brand building campaigns such as licensed collaborations with various children television channels that enable the manufacturers to print popular cartoon characters on the stationery products are also expected to catalyze the growth of the market. Additionally, the key players are increasingly emphasizing on developing innovative products to gain a competitive advantage in the market. For instance, manufacturers are introducing sustainable and eco-friendly variants of oil paints, crayons, sketch pens, watercolors, and paint-brushes. Some of the other factors that are expected to drive the market include increasing global literacy rates, rising educational spending capacity, aggressive promotional activities, design innovations, etc.
IMARC Group’s latest report provides a deep insight into the global school stationery supplies market covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the global school stationery supplies market in any manner.
The report has also analysed the competitive landscape of the market with some of the key players being Pilot, Kokuyo Camlin, Newell Rubbermaid, Societe BIC, ACCO Brands, Adveo, Ardent Group, El Corte Ingles, Herlitz (Pelikan), Kaut-Bullinger, Lyreco, Metro, Ryman Group, WHSmith, etc.
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