South Africa Olive Oil Market

South Africa Olive Oil Market Overview:

The South Africa olive oil market size reached USD 105.70 Million in 2024. The market is projected to reach USD 183.31 Million by 2033, exhibiting a growth rate (CAGR) of 5.66% during 2025-2033. The growing demand for chemical-free and organic personal care products is strengthening the role of olive oil as a key ingredient in premium beauty brands and local artisanal items. Besides this, increasing demand for premium edible oils is contributing to the expansion of the South Africa olive oil market share.

South Africa Olive Oil Market Trends:

Increasing demand for premium edible oils

Rising demand for premium edible oils is positively influencing the market in South Africa. Olive oil, known for its cardiovascular and antioxidant benefits, has become a preferred alternative to conventional cooking oils, such as sunflower and palm oil. This growing user preference is encouraging domestic farmers and producers to expand cultivation and invest in modern extraction facilities, leading to high production of olive oil. As per industry reports, olive oil production in South Africa rose by 33% in 2024 from 2023, achieving a total of 1.6 Million Liters. In South Africa, the growing popularity of international and Mediterranean cuisines has also increased the usage of olive oil in homes, eateries, and lodging facilities. Extra virgin olive oil is becoming popular because of its excellent flavor and purity. Health professionals are also promoting its advantages in lowering cholesterol and assisting with weight management.

Rising applications in cosmetics and skincare products

Increasing use of olive oil in cosmetics and skincare products is offering a favorable market outlook in South Africa. Olive oil is increasingly incorporated into creams, lotions, shampoos, and soaps due to its vitamin E content and antioxidant benefits, which appeal to people seeking natural alternatives. The growing demand for chemical-free and organic personal care products is strengthening the role of olive oil as a key ingredient in premium beauty brands and local artisanal items. With rising awareness about skin health and environmental sustainability, cosmetic companies are investing in olive oil-based formulations to cater to evolving user preferences. This diversification of demand beyond food consumption is not only propelling the market growth but also providing olive growers with broader opportunities for value addition in the beauty and wellness industries. As per industry reports, in South Africa, cosmetic sales increased by over 15% in 2024 compared to 2023.

Broadening of e-commerce outlets

The expansion of e-commerce channels is impelling the South Africa olive oil market growth by offering people greater convenience, product variety, and accessibility. Online platforms allow buyers to explore a wide range of olive oils, ranging from locally produced extra virgin varieties to imported premium brands, often at competitive prices. The growth of online grocery delivery services has made it easier for urban and semi-urban households to purchase olive oil without relying solely on physical retail outlets. E-commerce also enables small and niche olive oil producers to reach broader audiences, bypassing traditional distribution challenges. Additionally, targeted digital marketing campaigns, discounts, and subscription models are encouraging repeat purchases and brand loyalty. With rising internet penetration and the growing preferences for online shopping, e-commerce is becoming a key sales channel, fueling the market expansion in South Africa. As per the IMARC Group, the South Africa e-commerce market is set to attain USD 2,199.27 Billion by 2033, exhibiting a growth rate (CAGR) of 27.91% during 2025-2033.

South Africa Olive Oil Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country and regional levels for 2025-2033. Our report has categorized the market based on type, distribution channel, and application.

Type Insights:

• Virgin Olive Oil
• Refined Olive Oil
• Extra Virgin Olive Oil
• Olive Pomace Oil
• Others

The report has provided a detailed breakup and analysis of the market based on the type. This includes virgin olive oil, refined olive oil, extra virgin olive oil, olive pomace oil, and others.

Distribution Channel Insights:

• Supermarkets and Hypermarkets
• Convenience Stores
• Online Stores
• Others

The report has provided a detailed breakup and analysis of the market based on the distribution channel. This includes supermarkets and hypermarkets, convenience stores, online stores, and others.

Application Insights:

• Food and Beverage
• Pharmaceuticals
• Cosmetics
• Others

The report has provided a detailed breakup and analysis of the market based on the application. This includes food and beverage, pharmaceuticals, cosmetics, and others.

Regional Insights:

• Gauteng
• KwaZulu-Natal
• Western Cape
• Mpumalanga
• Eastern Cape
• Others

The report has also provided a comprehensive analysis of all the major regional markets, which include Gauteng, KwaZulu-Natal, Western Cape, Mpumalanga, Eastern Cape, and others.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

South Africa Olive Oil Market Report Coverage:

Key Questions Answered in This Report:

• How has the South Africa olive oil market performed so far and how will it perform in the coming years?
• What is the breakup of the South Africa olive oil market on the basis of type?
• What is the breakup of the South Africa olive oil market on the basis of distribution channel?
• What is the breakup of the South Africa olive oil market on the basis of application?
• What is the breakup of the South Africa olive oil market on the basis of region?
• What are the various stages in the value chain of the South Africa olive oil market? 
• What are the key driving factors and challenges in the South Africa olive oil market?
• What is the structure of the South Africa olive oil market and who are the key players?
• What is the degree of competition in the South Africa olive oil market? 

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the South Africa olive oil market from 2019-2033.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the South Africa olive oil market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the South Africa olive oil industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.