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South India Cupcakes Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2019-2024

The South India packed cupcakes market reached a value of around US$ 49.4 Million in 2018. The market value is further expected to reach US$ 95.7 Million by 2024, exhibiting a CAGR of 11.5% during 2019-2024. Packed cupcakes have longer shelf-life as compared to freshly-baked products. Hence, they have wide availability through various retail stores. Packed cupcakes contain several flavors such as vanilla, pineapple, chocolate, strawberry, etc.  

South India Packed Cupcake Market Drivers:

  • The bakery industry in India is currently witnessing strong growth rates due to the increasing disposable incomes of people, westernization of culture and their changing palatability.
  • Packed cupcakes offer great convenience in consumption.
  • Manufacturers are including healthy ingredients in their cupcake products in order to gain competitive advantage.
  • Continuous innovation in flavors and added ingredients are further expanding the consumer base of cupcakes.
     

Market Summary:

  • Based on states, the market has been segmented into Karnataka, Tamil Nadu, Telangana, Andhra Pradesh and others.
  • Based on the shelf-life, the market has been segmented into long shelf-life and short shelf-life cupcakes. Currently, cupcakes with long shelf-life dominates the market, holding the largest share.
  • By weight, the market has been segmented into light-, medium- and heavy-weight cupcakes. Currently, light weight cupcakes dominate the market, holding the largest share.
  • By filling, the market has been segmented as plain cupcakes and flavored cupcakes.
  • On the basis of flavors, the market has been segmented into chocolate, vanilla, pineapple and others. Currently, chocolate flavored cupcakes dominate the market, holding the largest share.
  • Between the with egg and eggless varieties, cupcakes with egg dominate the market.
  • Based on wraps, the market is segmented into paper and aluminium foil.
  • Among the packaging types, metallized BOPP holds the largest share, followed by transparent BOPP.
  • The competitive landscape of the market has also been examined with some of the key players being Britannia, Delicia, Elite Foods, Winkies, etc.
     

This report provides a deep insight into the South India packed cupcakes market covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, Porter’s five forces analysis, competitive structure, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the cupcake market in South India in any manner.

Key Questions Answered in This Report:

  • How has the South India cupcakes market performed so far and how will it perform in the coming years?
  • What are the key regional markets in the South India packed cupcakes industry?
  • What are the major product types by weight in the South India packed cupcakes industry?
  • What are the major product types by flavor in the South India packed cupcakes industry?
  • What are the popular flavors in the South India packed cupcakes industry?
  • What are the key packaging types in the South India packed cupcakes industry?
  • What are the key driving factors and challenges in the South India packed cupcakes industry?
  • What is the structure of the South India packed cupcakes industry and who are the key players?
  • What is the degree of competition in the South India packed cupcakes industry?

1    Preface
2    Scope and Methodology

    2.1    Objectives of the Study
    2.2    Stakeholders
    2.3    Data Sources
        2.3.1    Primary Sources
        2.3.2    Secondary Sources
    2.4    Market Estimation
        2.4.1    Bottom-Up Approach
        2.4.2    Top-Down Approach
    2.5    Forecasting Methodology
3    Executive Summary
4    Introduction

5    South Indian Packed Cupcakes Market
    5.1    Market Overview
    5.2    Market Performance
    5.3    Market Breakup by Shelf-life
    5.4    Market Breakup by Weight
    5.5    Market Breakup by Filling
    5.6    Market Breakup by Egg vs Eggless
    5.7    Market Breakup by Wraps
    5.8    Market Breakup by Packaging
    5.9    Major Drivers and Constraints
        5.9.1 Drivers
        5.9.2 Constraints
    5.10    Porters Five Forces Analysis
        5.10.1    Overview
        5.10.2    Bargaining Power of Buyers
        5.10.3    Bargaining Power of Suppliers
        5.10.4    Degree of Competition
        5.10.5    Threat of New Entrants
        5.10.6    Threat of Substitutes
    5.11    Market Forecast
6    Market Breakup by Shelf-life
    6.1    Long Shelf-life
        6.1.1    Market Performance
        6.1.2    Market Forecast
    6.2    Short Shelf-life
        6.2.1    Market Performance
        6.2.2    Market Forecast
7    Market Breakup by Weight
    7.1    Light
        7.1.1    Market Performance
        7.1.2    Market Forecast
    7.2    Medium
        7.2.1    Market Performance
        7.2.2    Market Forecast
    7.3    Heavy
        7.3.1    Market Performance
        7.3.2    Market Forecast
8    Market Breakup by Filling
    8.1    Flavored
        8.1.1    Market Performance
        8.1.2    Market Forecast
    8.2    Plain
        8.2.1    Market Performance
        8.2.2    Market Forecast
    8.3    Market Breakup by Flavored Cupcakes
        8.3.1    Chocolate
              8.3.1.1    Market Performance
              8.3.1.2    Market Forecast
        8.3.2    Vanilla
              8.3.2.1    Market Performance
              8.3.2.2    Market Forecast
        8.3.3    Pineapple
              8.3.3.1    Market Performance
              8.3.3.2    Market Forecast
        8.3.4    Others
              8.3.4.1    Market Performance
              8.3.4.2    Market Forecast
9    Market Breakup by Egg vs Eggless
    9.1    Egg
        9.1.1    Market Performance
        9.1.2    Market Forecast
    9.2    Eggless
        9.2.1    Market Performance
        9.2.2    Market Forecast
10    Market Breakup by Wraps
    10.1    Paper 
        10.1.1    Market Performance
        10.1.2    Market Forecast
    10.2    Aluminum Foil 
        10.2.1    Market Performance
        10.2.2    Market Forecast
11    Market Breakup by Packaging
    11.1    Metallized BOPP 
        11.1.1    Market Performance
        11.1.2    Market Forecast
    11.2    Transparent BOPP 
        11.2.1    Market Performance
        11.2.2    Market Forecast
 12    Analysis of Competitors
    12.1    South Indian Major Competitors
        12.1.1 Tamil Nadu Major Competitors
           12.1.2  Karnataka Major Competitors
           12.1.3 Telangana Major Competitors
           12.1.4  Kerala Major Competitors
    12.2    Competitors Price Mapping
    12.3    Competitors Comparison
    12.4    Company Profiles
           12.4.1  Britannia
           12.4.2  Winkies
           12.4.3  Elite Foods
           12.4.4  Monginis
           12.4.5  McRennett
           12.4.6  Manna Food Products
           12.4.7  Wholefood India Confectionary Pvt. Ltd. 
13    Analysis of Technical Requirements
    13.1    Machinery Suppliers List
    13.2    Plant Machinery Details and Prices
           13.2.1  Capacity (2 Tons/Day)
           13.2.2  Capacity (4 Tons/Day)
           13.2.3  Capacity (6 Tons/Day)
           13.2.4  Fully Automatic
14    Utilities
    14.1    Utility Costs
15    Cost of Manpower
    15.1    Labor Cost
    15.2    Administration Cost
16        Packaging Costs
17        Land and Warehouse Costs
18        Import Duty on Equipment from China
19        Analysis of Distribution

    19.1    Distribution Cost
    19.2    Terminologies
    19.3    Distributors Details
           19.3.1 Distributors in Chennai
           19.3.2 Distributors in Bangalore
    19.4   Market Forecast by Region
20         Analysis of Raw Material Pricing
21         Payment Terms

     21.1    Raw Material Supplier Payment Terms
     21.2    Distributors Payment Terms 
22       Analysis of Factory Location
     22.1    Controllable Factors
           22.1.1  Proximity to Markets
           22.1.2  Supply of Raw Materials
           22.1.3  Transportation Facilities
           22.1.4  Infrastructure Availability
           22.1.5  Labors and Wages
           22.1.6  Capital
           22.1.7  External Economies of Scale
     22.2    Uncontrollable Factors
           22.2.1  Government Policies
           22.2.2  Climatic Condition
           22.2.3  Supporting Industries
     22.3    Industrial Areas in Bangalore
           22.3.1  Facilities and Amenities in Industrial Areas of Bangalore
           22.3.2  Facilities and Amenities in India Food Park (SEZ) in Bangalore 
     22.4    Industrial Areas in Chennai
           22.4.1  Facilities and Amenities in Industrial Areas of Chennai
           22.4.2  Facilities and Amenities in Sri City (SEZ) of Chennai 
23    Terms of Lease
     23.1    Tamil Nadu
     23.2    Karnataka
24       Factory Location in Kerala
    24.1   Industrial Areas in Kerala
25    Kerala Land on Lease: Registration Fees and Stamp Duty Calculations
 
List of Figures

Figure 1: South India: Packed Cupcake Market: Value Trends (in Million US$), 2011-2018
Figure 2: South India: Packed Cupcake Market: Breakup by Shelf-life (in %), 2018
Figure 3: South India: Packed Cupcake Market: Breakup by Weight (in %), 2018
Figure 4: South India: Packed Cupcake Market: Breakup by Filling (in %), 2018
Figure 5: South India: Packed Cupcake Market: Breakup by Egg Vs Eggless (in %), 2018
Figure 6: South India: Packed Cupcake Market: Breakup by Wraps (in %), 2018
Figure 7: South India: Packed Cupcake Market: Breakup by Packaging (in %), 2018
Figure 8: South India: Packed Cupcakes Market: Major Drivers and Constraints
Figure 9: South India: Packed Cupcakes Industry: Porter’s Five Forces Analysis
Figure 10: South India: Packed Cupcake Market Forecast: Value trends (in Million US$), 2019-2024
Figure 11: South India: Packed Cupcake Market (Long Shelf-life): Value Trends (in Million US$), 2011 & 2018
Figure 12: South India: Packed Cupcake Market (Long Shelf-life) Forecast: Value Trends (in Million US$), 2019-2024
Figure 13: South India: Packed Cupcake Market (Short Shelf-life): Value Trends (in Million US$), 2011 & 2018
Figure 14: South India: Packed Cupcake Market (Short Shelf-life) Forecast: Value Trends (in Million US$), 2019-2024
Figure 15: South India: Packed Cupcake Market (Light-weight): Value Trends (in Million US$), 2011 & 2018
Figure 16: South India: Packed Cupcake Market (Light-weight) Forecast: Value Trends (in Million US$), 2019-2024
Figure 17: South India: Packed Cupcake Market (Medium-weight): Value Trends (in Million US$), 2011 & 2018
Figure 18: South India: Packed Cupcake Market (Medium-weight) Forecast: Value Trends (in Million US$), 2019-2024
Figure 19: South India: Packed Cupcake Market (Heavy-weight): Value Trends (in Million US$), 2011 & 2018
Figure 20: South India: Packed Cupcake Market (Heavy-weight) Forecast: Value Trends (in Million US$), 2019-2024
Figure 21: South India: Flavored Cupcake Market: Value Trends (in Million US$), 2011 & 2018
Figure 22: South India: Flavored Cupcake Market Forecast: Value Trends (in Million US$), 2019-2024
Figure 23: South India: Plain Cupcake Market: Value Trends (in Million US$), 2011 & 2018
Figure 24: South India: Plain Cupcake Market Forecast: Value Trends (in Million US$), 2019-2024
Figure 25: South India: Flavored Cupcake Market: Breakup by Flavor (in %), 2018
Figure 26: South India: Chocolate Flavored Cupcake Market: Value Trends (in Million US$), 2011 & 2018
Figure 27: South India: Chocolate Flavored Cupcake Market Forecast: Value Trends (in Million US$), 2019-2014
Figure 28: South India: Vanilla Flavored Cupcake Market: Value Trends (in Million US$), 2011 & 2018
Figure 29: South India: Vanilla Flavored Cupcake Market Forecast: Value Trends (in Million US$), 2019-2014
Figure 30: South India: Pineapple Flavored Cupcake Market: Value Trends (in Million US$), 2011 & 2018
Figure 31: South India: Pineapple Flavored Cupcake Market Forecast: Value Trends (in Million US$), 2019-2014
Figure 32: South India: Other Flavored Cupcake Market: Value Trends (in Million US$), 2011 & 2018
Figure 33: South India: Other Flavored Cupcake Market Forecast: Value Trends (in Million US$), 2019-2014
Figure 34: South India: Packed Cupcake Market (with Egg): Value Trends (in Million US$), 2011 & 2018
Figure 35: South India: Packed Cupcake Market (with Egg) Forecast: Value Trends (in Million US$), 2019-2024
Figure 36: South India: Packed Cupcake Market (without Egg): Value Trends (in Million US$), 2011 & 2018
Figure 37: South India: Packed Cupcake Market (without Egg) Forecast: Value Trends (in Million US$), 2019-2024
Figure 38: South India: Packed Cupcake Market (Paper): Value Trends (in Million US$), 2011 & 2018
Figure 39: South India: Packed Cupcakes Market Forecast (Paper): Value Trends (in Million US$), 2019 - 2024
Figure 40: South India: Packed Cupcake Market (Aluminum Foil): Value Trends (in Million US$), 2011 & 2018
Figure 41: South India: Packed Cupcakes Market Forecast (Aluminum Foil): Sales Value (in Million US$), 2019 - 2024
Figure 42: South India: Packed Cupcake Market (Metallized BOPP): Value Trends (in Million US$), 2011 & 2018
Figure 43: South India: Packed Cupcake Market Forecast (Metallized BOPP): Value Trends (in Million US$), 2019-2024
Figure 44: South India: Packed Cupcake Market (Transparent BOPP): Value Trends (in Million US$), 2011 & 2018
Figure 45 South India: Packed Cupcake Market (Transparent BOPP) Forecast: Value Trends (in Million US$), 2019-2024
Figure 46: Britannia Industry Ltd.: SWOT Analysis
Figure 47: Winkies: SWOT Analysis
Figure 48: Elite Foods: SWOT Analysis
Figure 49: Monginis: SWOT Analysis
Figure 50: McRennett: SWOT Analysis


List of Tables

Table 1: South India: Packed Cupcake Market: Key Industry Highlights, 2018 and 2024
Table 2: South India: Packed Cupcake Market Forecast: Breakup by Shelf-life (in Million US$), 2019-2024
Table 3: Cupcakes and Their Shelf-lives
Table 4: South India: Packed Cupcake Market Forecast: Breakup by Weight (in Million US$), 2019-2024
Table 5: South India: Packed Cupcake Market Forecast: Breakup by Filling (in Million US$), 2019-2024
Table 6: South India: Packed Cupcake Market Forecast: Breakup by Egg Vs Eggless (in Million US$), 2019-2024
Table 7: South India: Packed Cupcake Market Forecast: Breakup by Wraps (in Million US$), 2019-2024
Table 8: South India: Packed Cupcake Market Forecast: Breakup by Packaging (in Million US$), 2019-2024
Table 9: South India: Packed Cupcakes Market: Major Competitors
Table 10: Tamil Nadu: Packed Cupcakes Market: Major Competitors
Table 11: Karnataka: Packed Cupcakes Market: Major Competitors
Table 12: Telangana: Packed Cupcakes Market: Major Competitors
Table 13: Kerala: Packed Cupcakes Market: Major Competitors
Table 14: South India: Packed Cupcakes Market: Machinery Suppliers List
Table 15: Cupcakes Manufacturing Plant: Machinery Details and Prices (For 2 Tons/Day) 
Table 16: Cupcakes Manufacturing Plant: Machinery Details and Prices (For 4 Tons per Day)
Table 17: Cupcakes Manufacturing Plant: Machinery Details and Prices (For 6 Tons per Day)
Table 18: Cupcakes Manufacturing Plant: Machinery Details and Prices (Fully Automatic)
Table 19: South India: Packed Cupcake Industry: Average Electricity Prices
Table 20: South India: Packed Cupcake Industry: Average Diesel and LPG Prices 
Table 21: Packed Cupcake Manufacturing Plant: Labour Costs
Table 22: Packed Cupcake Manufacturing Plant: Administration Costs
Table 23: Cupcake: Metallized and Transparent BOPP Weights
Table 24: Cupcake: Metallized and Transparent BOPP Price
Table 25: Bengaluru: Land and Warehouse Costs
Table 26: Kerala: Land and Warehouse Costs
Table 27: Import Duty on Equipment from China
Table 28: Chennai: Packed Cupcake Market: Distributors List
Table 29: Bangalore: Packed Cupcake Market: Distributors List
Table 30: Cupcake Manufacturing Plant: Raw Material Requirements
Table 31: South India: Cupcake Industry: Raw Material Prices
Table 32: Bangalore Urban: Industrial Areas
Table 33: Bangalore Rural: Industrial Areas
Table 34: Chennai: Industrial Areas
Table 35: Kerala: Food Parks
Table 36: Kerala: Industrial Areas
Table 37: Kerala: SEZs
Table 38: Kerala: Stamp Duty and Registration Fees on Lease
Table 39: Kerala: Stamp Duty Schedule

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