Tampon Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

Tampon Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

Report Format: PDF+Excel | Report ID: SR112023A4103
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Market Overview:

The global tampon market size reached US$ 5.0 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 7.1 Billion by 2028, exhibiting a growth rate (CAGR) of 6.28% during 2023-2028.

Report Attribute
 Key Statistics 
Base Year
2022
Forecast Years
2023-2028
Historical Years
2017-2022
Tampon Market Size in 2022
US$ 5.0 Billion
Tampon Market Forecast in 2028
US$ 7.1 Billion
Tampon Market Growth Rate (2023-2028) 6.28%


Tampons are feminine hygiene products introduced into a body cavity or canal to absorb uterine secretions or flow during menstruation. They are generally made using absorbent materials like cotton or rayon that are produced with an elemental chlorine-free bleaching process. As compared to their counterparts, such as sanitary napkins, tampons are easy to use and available in a wide range of unique sizes, shapes, and absorption capabilities. Nowadays, leading players are coming up with tampons that have small sticks of cardboard or plastic to make their application convenient and hassle-free. They are also focusing on the launch of fragrance and fragrance-free product variants.

Global Tampon Market

Tampon Market Trends:

A surge in awareness about personal hygiene among women, along with the rising female workforce participation, represents one of the key factors catalyzing the demand for disposable tampons worldwide. Moreover, governing agencies of numerous countries are undertaking initiatives to promote menstrual hygiene. For instance, under the Period Products Free Provision Act, the Scottish Government introduced a program that provides free and universal access to feminine hygiene products like tampons and pads for women of all age groups. Apart from this, as tampons are seamless, travel-friendly, and provide a protective leakage barrier. The increasing participation of women in sports and other physical activities is positively influencing their utilization across the globe for optimal function during their performance. Furthermore, the leading manufacturers are making organic tampons that are free from synthetic chemicals, pesticides, and fertilizers. This, in confluence with the growing awareness about the harmful impact of chemicals present in everyday products on health and the environment, is driving the demand for tampons around the world.

 

 
 

 

Note: Information in the above chart consists of dummy data and is only shown here for representation purpose. Kindly contact us for the actual market size and trends.

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Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global tampon market report, along with forecasts at the global, regional and country level from 2023-2028. Our report has categorized the market based on type, material and distribution channel.

Breakup by Type:

 

 
 

 

Note: Information in the above chart consists of dummy data and is only shown here for representation purpose. Kindly contact us for the actual market size and trends.

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  • Radially Wound Pledget
  • Rectangular/Square Pad
     

Breakup by Material:

  • Cotton
  • Rayon
  • Blended
     

Breakup by Distribution Channel:

  • Pharmacy and Retail Stores
  • Online Stores
     

Breakup by Region:

 

 
 

 

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  • North America
    • United States
    • Canada
  • Asia-Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
    • Indonesia
    • Others
  • Europe
    • Germany
    • France
    • United Kingdom
    • Italy
    • Spain
    • Russia
    • Others
  • Latin America
    • Brazil
    • Mexico
    • Others
  • Middle East and Africa
     

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players being Cora, Corman S.p.A, Cotton High Tech S.L., Edgewell Personal Care Company, Johnson & Johnson, Kimberly-Clark Corporation, Lil-Lets UK Ltd (Premier FMCG (Pty) Ltd), The Procter & Gamble Company, TZMO SA and Unicharm Corporation.

Report Coverage:

Report Features Details
Base Year of the Analysis 2022
Historical Period 2017-2022
Forecast Period 2023-2028
Units US$ Billion
Segment Coverage Type, Material, Distribution Channel, Region
Region Covered  Asia Pacific, Europe, North America, Latin America, Middle East and Africa
Countries Covered United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico
Companies Covered Cora, Corman S.p.A, Cotton High Tech S.L., Edgewell Personal Care Company, Johnson & Johnson, Kimberly-Clark Corporation, Lil-Lets UK Ltd (Premier FMCG (Pty) Ltd), The Procter & Gamble Company, TZMO SA and Unicharm Corporation
Customization Scope 10% Free Customization
Report Price and Purchase Option Single User License: US$ 2499
Five User License: US$ 3499
Corporate License: US$ 4499
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

Key Questions Answered in This Report

The global tampon market was valued at US$ 5.0 Billion in 2022.

We expect the global tampon market to exhibit a CAGR of 6.28% during 2023-2028.

The rising demand for tampons as they are seamless, travel-friendly, and provide a protective leakage barrier, along with the introduction of organic tampons that are free from synthetic chemicals, is primarily driving the global tampon market.

The sudden outbreak of the COVID-19 pandemic has led to the changing consumer inclination from conventional brick-and-mortar distribution channels towards online retail platforms for the purchase of tampons.

Based on the type, the global tampon market can be segmented into radially wound pledget and rectangular/square pad. Currently, radially wound pledget holds the majority of the total market share.

Based on the material, the global tampon market has been divided into cotton, rayon, and blended. Among these, blended currently exhibits a clear dominance in the market.

Based on the distribution channel, the global tampon market can be categorized into pharmacy and retail stores and online stores. Currently, pharmacy and retail stores account for the largest market share.

On a regional level, the market has been classified into North America, Asia-Pacific, Europe, Latin America, and Middle East and Africa, where North America currently dominates the global market.

Some of the major players in the global tampon market include Cora, Corman S.p.A, Cotton High Tech S.L., Edgewell Personal Care Company, Johnson & Johnson, Kimberly-Clark Corporation, Lil-Lets UK Ltd (Premier FMCG (Pty) Ltd), The Procter & Gamble Company, TZMO SA, and Unicharm Corporation.

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Tampon Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028
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