Thailand Mushroom Market Research Report and Industry Forecast

Thailand Mushroom Market Overview:

The Thailand mushroom market size reached USD 287.24 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 529.65 Million by 2033, exhibiting a growth rate (CAGR) of 6.31% during 2025-2033. Modern food retail channels and government policies are driving the market. Expanding supermarkets, hypermarkets, and e-commerce platforms ensure year-round availability, while government initiatives support sustainable farming and agricultural exports. These factors enhance convenience, productivity, and market access, influencing the Thailand mushroom market share.

Thailand Mushroom Market Trends:

Influence of Modern Food Retail Channels

The expansion of contemporary food retail outlets in Thailand is improving access to mushrooms, significantly contributing to the market growth. The growth of supermarkets, hypermarkets, and online food delivery services is making fresh and processed mushrooms readily available to consumers nationwide. These contemporary retail chains, utilizing their broad distribution networks, guarantee a year-round availability of premium mushrooms, surpassing the seasonal constraints that traditionally affected supply. Moreover, the rising number of e-commerce platforms is facilitating a more convenient way for consumers to buy mushrooms from home, increasing the demand. With more consumers opting for online grocery shopping, leading platforms are experiencing an increase in mushroom selections, ranging from fresh types to enhanced products. The transition towards digital retail is bolstered by the expansion of Thailand's e-commerce sector, which, as reported by the IMARC Group, attained a market size of USD 107.20 Billion in 2024. These platforms cater to specific markets by offering dedicated sections for organic or exotic mushrooms, responding to the growing demand for high-quality, health-oriented food choices. Modern food retail channels are enhancing availability and offering increased convenience, enabling consumers to include mushrooms in their diets more easily, thereby strengthening the growth of the market in Thailand.

Support from Government and Agricultural Policies

The governing body is implementing various initiatives to promote eco-friendly farming practices and improve agricultural productivity. Programs like subsidies, training workshops, and access to grants help mushroom farmers adopt modern techniques and improve yields. Policies encouraging organic farming and eco-friendly practices are making it easier for farmers to meet the rising demand for sustainably produced mushrooms. Additionally, the growing efforts of the governing body to promote agricultural exports are aiding to open new markets for Thai mushrooms. A prime example of this is the 2025 launch of the Sustainable Pesticide Management Framework (SPMF), which is designed to modernize agriculture and improve sustainability. Backed by CropLife Asia and TAITA, this initiative aims to triple farmer incomes within four years, focusing on technology adoption such as drones and promoting sustainable agricultural practices. With a US$13 million investment, the SPMF is expected to help farmers in Thailand to increase innovation while benefiting both their businesses and the environment. These supportive policies reduce production costs, ensure food safety, and enhance market access, both domestically and internationally. Overall, the government’s commitment to sustainable farming and agricultural modernization plays a vital role in the Thailand mushroom market growth.

Thailand Mushroom Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country and regional levels for 2025-2033. Our report has categorized the market based on mushroom type, form, distribution channel, and end use.

Mushroom Type Insights:

• Button Mushroom
• Shiitake Mushroom
• Oyster Mushroom
• Others

The report has provided a detailed breakup and analysis of the market based on the mushroom type. This includes button mushroom, shiitake mushroom, oyster mushroom, and others.

Form Insights:

• Fresh Mushroom
• Canned Mushroom
• Dried Mushroom
• Others

A detailed breakup and analysis of the market based on the form have also been provided in the report. This includes fresh mushroom, canned mushroom, dried mushroom, and others.

Distribution Channel Insights:

• Supermarkets and Hypermarkets
• Grocery Stores
• Online Stores
• Others

The report has provided a detailed breakup and analysis of the market based on the distribution channel. This includes supermarkets and hypermarkets, grocery stores, online stores, and others.

End Use Insights:

• Food Processing Industry
• Food Service Sector
• Direct Consumption
• Others

A detailed breakup and analysis of the market based on the end use have also been provided in the report. This includes food processing industry, food service sector, direct consumption, and others.

Regional Insights:

• Bangkok
• Eastern
• Northeastern
• Southern
• Northern
• Others

The report has also provided a comprehensive analysis of all the major regional markets, which include Bangkok, Eastern, Northeastern, Southern, Northern, and others.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Thailand Mushroom Market News:

• In June 2025, a study led by Kanokkan Kanjanarat in Thailand explores how spent mushroom substrate (SMS) can be repurposed to rear black soldier fly larvae (BSFL), enhancing fertilizer and animal feed quality. The study found that BSFL can significantly improve the nutrient content of SMS and its frass. This process offers a sustainable alternative to synthetic inputs in agriculture, contributing to a circular economy.

Thailand Mushroom Market Report Coverage:

Key Questions Answered in This Report:

• How has the Thailand mushroom market performed so far and how will it perform in the coming years?
• What is the breakup of the Thailand mushroom market on the basis of mushroom type?
• What is the breakup of the Thailand mushroom market on the basis of form?
• What is the breakup of the Thailand mushroom market on the basis of distribution channel?
• What is the breakup of the Thailand mushroom market on the basis of end use?
• What is the breakup of the Thailand mushroom market on the basis of region?
• What are the various stages in the value chain of the Thailand mushroom market? 
• What are the key driving factors and challenges in the Thailand mushroom market?
• What is the structure of the Thailand mushroom market and who are the key players?
• What is the degree of competition in the Thailand mushroom market? 

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Thailand mushroom market from 2019-2033.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the Thailand mushroom market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Thailand mushroom industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.