Turkey Avocado Oil Market

Turkey Avocado Oil Market Overview:

The Turkey avocado oil market size reached USD 7.94 Million in 2024. The market is projected to reach USD 14.12 Million by 2033, exhibiting a growth rate (CAGR) of 5.93% during 2025-2033. The market is propelled by the increasing consumer awareness regarding the health benefits of avocado oil. Apart from this, rising demand for natural and plant-based products is also propelling its use in the cosmetics and personal care sector. In addition, the growth of modern retail formats and expanding e-commerce penetration are significant factors augmenting the Turkey avocado oil market share.

Turkey Avocado Oil Market Trends:

Growth in Domestic Avocado Cultivation Feeding Oil Production

Turkey’s avocado production has gained momentum in recent years, particularly in regions such as Antalya and Alanya where subtropical conditions are favorable. Industry reports indicate that in 2004, avocado cultivation in Turkey was limited to 70 hectares. By 2023, this figure had expanded 67-fold, reaching 4,720 hectares. Over the same period, avocado production experienced a significant surge, rising from 400 tons to 38,462 tons, representing a 96-fold increase. Farmers who once relied heavily on bananas or citrus are increasingly allocating land to avocados because the crop requires less water than bananas and generates higher margins. This transition has created a steady stream of fruit unsuitable for fresh retail—overripe, small, or cosmetically flawed avocados—that are now being diverted into oil pressing. As a result, small-scale cold-press facilities are emerging close to orchards, ensuring fresher extraction and reducing transport waste. The availability of raw fruit for oil production gives Turkey a foundation to move from being a net importer of avocado oil to developing local capacity, serving both culinary and non-culinary demand. Cooperative structures are also beginning to form, aiming to standardize oil quality and establish traceable supply, which will help local producers meet both domestic market expectations and potential export requirements.

Rising Demand from Cosmetics and Personal Care

Turkish personal care companies are increasingly incorporating avocado oil into skincare, haircare, and baby-care formulations. This shift aligns with broader consumer preference for natural emollients and plant-based oils perceived as safer and gentler than synthetic alternatives. Avocado oil’s naturally high content of oleic acid, vitamins A, D, and E, and antioxidant properties positions it as a preferred ingredient for moisturization, barrier repair, and anti-aging products. Local contract manufacturers have started offering avocado-oil-based formulations, particularly in facial oils, scalp serums, and dermocosmetic lines. E-commerce has accelerated this trend, with smaller beauty brands able to launch products directly to consumers while highlighting clean-label claims. As adoption expands, there is growing demand for cosmetic-grade refined oils with controlled peroxide levels, neutral odor, and consistent color. The beauty sector is therefore acting as a significant growth driver propelling Turkey avocado oil market growth.

Culinary Premiumization and Stricter Quality Standards

Within Turkey’s food market, avocado oil has started to occupy a premium segment alongside extra virgin olive oil. Consumers increasingly view it as a healthy cooking alternative, favored for its high smoke point and nutrient profile. Culinary interest is strongest among urban households and restaurants emphasizing “better-for-you” oils and novel ingredients. Retail shelves now show clearer differentiation between cold-pressed extra virgin avocado oil for gourmet use, refined avocado oil for affordable cooking, and blended products aimed at mass-market buyers. At the same time, Turkey’s regulators have shown a tendency to align local standards with international norms, which will likely extend to avocado oil. This alignment will involve more rigorous authenticity checks, clearer labeling, and quality benchmarks that discourage adulteration. With online retail platforms offering wide SKU variety and transparent price comparisons, Turkish buyers are becoming more discerning. These shifts are leading suppliers to invest in packaging, branding, and quality verification, reinforcing avocado oil’s position as a specialty product.

Turkey Avocado Oil Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country and regional levels 2025-2033. Our report has categorized the market based on product type, application, and distribution channel.

Product Type Insights:

• Extra-Virgin Oil
• Refined Oil
• Blends
• Others

The report has provided a detailed breakup and analysis of the market based on the product type. This includes extra-virgin oil, refined oil, blends, and others.

Application Insights:

• Food and Beverages
• Cosmetics
• Pharmaceuticals
• Others

A detailed breakup and analysis of the market based on the application have also been provided in the report. This includes food and beverages, cosmetics, pharmaceuticals, and others.

Distribution Channe Insights:

• Business to Business
• Business to Consumer
  • Supermarkets/Hypermarkets
  • Convenience Stores
  • Online Stores
  • Others

The report has provided a detailed breakup and analysis of the market based on the distribution channel. This includes business to business and business to consumer (supermarkets/hypermarkets, convenience stores, online stores, and others).

Regional Insights:

• Marmara
• Central Anatolia
• Mediterranean
• Aegean
• Southeastern Anatolia
• Black Sea
• Eastern Anatolia

The report has also provided a comprehensive analysis of all the major regional markets, which include Marmara, Central Anatolia, Mediterranean, Aegean, Southeastern Anatolia, Black Sea, and Eastern Anatolia.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Turkey Avocado Oil Market Report Coverage:

Key Questions Answered in This Report:

• How has the Turkey avocado oil market performed so far and how will it perform in the coming years?
• What is the breakup of the Turkey avocado oil market on the basis of product type?
• What is the breakup of the Turkey avocado oil market on the basis of application?
• What is the breakup of the Turkey avocado oil market on the basis of distribution channel?
• What is the breakup of the Turkey avocado oil market on the basis of region?
• What are the various stages in the value chain of the Turkey avocado oil market? 
• What are the key driving factors and challenges in the Turkey avocado oil market?
• What is the structure of the Turkey avocado oil market and who are the key players?
• What is the degree of competition in the Turkey avocado oil market? 

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Turkey avocado oil market from 2019-2033.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the Turkey avocado oil market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Turkey avocado oil industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.