Turkey Mattress Market

Turkey Mattress Market Overview:

The Turkey mattress market size reached USD 360.54 Million in 2024. The market is projected to reach USD 581.27 Million by 2033, exhibiting a growth rate (CAGR) of 5.45% during 2025-2033. Hospitality operators are wagering on premium, durable, and ergonomically designed mattresses to meet the expectations of modern tourists who prioritize rest and wellness as a part of their travel experience. Besides this, the rising demand for orthopedic and specialty mattresses is contributing to the expansion of the Turkey mattress market share.

Turkey Mattress Market Trends:

Rising demand for orthopedic and specialty mattresses

Increasing use of orthopedic and specialty mattresses is positively influencing the market, as people are becoming aware about the connection between sleep quality and overall health. Orthopedic mattresses, intended to support the spine, joints, and body alignment, are becoming increasingly popular among those experiencing back pain, arthritis, and sleep-related issues. Increasing rates of orthopedic conditions and surgeries have intensified the demand for tailored bedding options that enhance comfort and support healing. As per industry reports, in 2024, Turkey conducted more than 85,000 orthopedic surgeries for foreign patients, with projections indicating an increase in 2025. In addition, wellness-conscious individuals, even without medical conditions, are actively investing in specialty mattresses, such as memory foam, latex, and hybrid options, to ensure restful and supportive sleep. Hospitals, clinics, and eldercare facilities are also catalyzing the demand for therapeutic mattresses to enhance patient care. Moreover, inflating disposable income levels and lifestyle upgrades are encouraging households to spend more on premium sleep solutions rather than traditional bedding. With manufacturers introducing innovative designs and customized comfort levels, orthopedic and specialty mattresses are emerging as one of the fastest-growing segments, leading the mattress market in Turkey towards more health-focused, value-added solutions.

Increasing tourism activities

Rising tourism activities are propelling the Turkey mattress market growth. The continuous influx of international and domestic travelers is catalyzing the demand for hotels, resorts, guesthouses, and short-term rental accommodations, which require high-quality mattresses to provide comfort and enhance the guest experience. As per industry reports, in 2024, Turkey received 52.63 Million foreign tourists, reflecting a 6.9% rise compared to 2023. Hospitality operators are investing in premium, durable, and ergonomically designed mattresses to meet the expectations of modern tourists who prioritize rest and wellness as part of their travel experience. This demand extends not only to luxury hotels but also to budget-friendly and mid-scale accommodations, which are upgrading their facilities to remain competitive. With government initiatives supporting the tourism sector, ongoing broadening of hotel chains, and the rise of digital platforms, the steady increase in tourist arrivals is directly boosting mattress sales. As a result, tourism-driven hospitality expansion has become one of the most influential growth factors in the market.

Turkey Mattress Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country and regional levels for 2025-2033. Our report has categorized the market based on product, distribution channel, size, and application.

Product Insights:

• Innerspring Mattresses
• Memory Foam Mattresses
• Latex Mattresses
• Others

The report has provided a detailed breakup and analysis of the market based on the product. This includes innerspring mattresses, memory foam mattresses, latex mattresses, and others.

Distribution Channel Insights:

• Online Distribution
• Offline Distribution 

A detailed breakup and analysis of the market based on the distribution channel have also been provided in the report. This includes online distribution and offline distribution.

Size Insights:

• Twin or Single Size
• Twin XL Size
• Full or Double Size
• Queen Size
• King Size Mattress
• Others

The report has provided a detailed breakup and analysis of the market based on the size. This includes twin or single size, twin XL size, full or double size, queen size, king size mattress, and others.

Application Insights:

• Domestic
• Commercial

A detailed breakup and analysis of the market based on the application have also been provided in the report. This includes domestic and commercial.

Regional Insights:

• Marmara
• Central Anatolia
• Mediterranean
• Aegean
• Southeastern Anatolia
• Black Sea
• Eastern Anatolia

The report has also provided a comprehensive analysis of all the major regional markets, which include Marmara, Central Anatolia, Mediterranean, Aegean, Southeastern Anatolia, Black Sea, and Eastern Anatolia.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Turkey Mattress Market News:

• In May 2024, Turkish Airlines released a new sleeping kit for its passengers. The ergonomic mattress pad, intended to deliver bed-like comfort while on board, matched the cabin's color scheme and enhanced a soothing sleep experience. The greeting pillow, created for an enjoyable beginning to the journey, showcased a satin embellishment and the distinctive FLOW design.

Turkey Mattress Market Report Coverage:

Key Questions Answered in This Report:

• How has the Turkey mattress market performed so far and how will it perform in the coming years?
• What is the breakup of the Turkey mattress market on the basis of product?
• What is the breakup of the Turkey mattress market on the basis of distribution channel?
• What is the breakup of the Turkey mattress market on the basis of size?
• What is the breakup of the Turkey mattress market on the basis of application?
• What is the breakup of the Turkey mattress market on the basis of region?
• What are the various stages in the value chain of the Turkey mattress market? 
• What are the key driving factors and challenges in the Turkey mattress market?
• What is the structure of the Turkey mattress market and who are the key players?
• What is the degree of competition in the Turkey mattress market? 

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Turkey mattress market from 2019-2033.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the Turkey mattress market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Turkey mattress industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.