The UAE leisure travel market size reached USD 4,493.01 Million in 2024. Looking forward, the market is projected to reach USD 8,074.50 Million by 2033, exhibiting a growth rate (CAGR) of 6.73% during 2025-2033. The market is shaped by the UAE’s unmatched luxury experiences, from shopping festivals and premium resorts to architectural landmarks and private leisure services. Cultural tourism adds further depth, with museums, heritage districts, and traditional festivals enriching the visitor profile. World-class connectivity through major airports and airlines, alongside large-scale international events, ensures consistent global visibility, further augmenting the UAE leisure travel market share.
Report Attribute
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Key Statistics
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Base Year
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2024
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Forecast Years
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2025-2033
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Historical Years
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2019-2024
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Market Size in 2024 | USD 4,493.01 Million |
Market Forecast in 2033 | USD 8,074.50 Million |
Market Growth Rate 2025-2033 | 6.73% |
Luxury Tourism and Retail Experiences
The UAE has become synonymous with luxury-oriented leisure travel, offering visitors a combination of ultra-modern infrastructure, world-class retail hubs, and exclusive entertainment experiences. Dubai and Abu Dhabi dominate this segment with high-end resorts, Michelin-starred dining, and globally recognized shopping festivals. Iconic destinations such as The Palm Jumeirah, Burj Khalifa, and Yas Island provide travelers with premium attractions that blend architectural marvels with leisure facilities. The retail sector, anchored by The Dubai Mall and Mall of the Emirates, attracts millions of visitors annually with tax-free shopping and global luxury brands. Exclusive desert safaris, private yacht charters, and luxury spa retreats reinforce the UAE’s position as a hub for experiential and indulgent travel. This strong emphasis on personalized, high-value experiences ensures a steady influx of affluent tourists from Europe, Asia, and North America, cementing UAE leisure travel market growth. For instance, Dubai welcomed 18.72 million international visitors in 2024, a 9% year-on-year increase and the city's highest on record. In the first four months of 2025, Dubai attracted 7.15 million visitors (up 7% YoY).
Cultural Tourism and Heritage Preservation
While renowned for modern attractions, the UAE has increasingly invested in promoting its cultural heritage to diversify its leisure tourism offerings. In 2024, leisure was the primary purpose for 77% of Dubai visitors according to the official Dubai International Visitor Survey. The Louvre Abu Dhabi, Qasr Al Hosn, and Al Fahidi Historical District highlight the nation’s dedication to showcasing art, history, and Emirati traditions. UNESCO-listed Al Ain Oasis and Sharjah’s cultural institutions further attract visitors seeking authentic experiences. The government actively promotes heritage-based festivals, including the Al Dhafra Festival and Sharjah Light Festival, which highlight Emirati traditions and craftsmanship. Cultural tourism is supported by strong infrastructure, including museums, restored forts, and performance venues that enrich visitor engagement. This balance between modern luxury and heritage tourism has expanded the UAE’s leisure portfolio, ensuring that it appeals to both luxury seekers and culturally inclined travelers.
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country and regional levels for 2025-2033. Our report has categorized the market based on traveler type, age group, expenditure type, and sales channel.
Traveler Type Insights:
The report has provided a detailed breakup and analysis of the market based on the traveler type. This includes solo and group.
Age Group Insights:
The report has provided a detailed breakup and analysis of the market based on the age group. This includes baby boomers, generation X, millennial, and generation Z.
Expenditure Type Insights:
The report has provided a detailed breakup and analysis of the market based on the expenditure type. This includes lodging, transportation, food and beverages, events and entertainment, and others.
Sales Channel Insights:
The report has provided a detailed breakup and analysis of the market based on the sales channel. This includes conventional channel and online channel.
Regional Insights:
The report has also provided a comprehensive analysis of all major regional markets. This includes Dubai, Abu Dhabi, Sharjah, and Others.
The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.
Report Features | Details |
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Base Year of the Analysis | 2024 |
Historical Period | 2019-2024 |
Forecast Period | 2025-2033 |
Units | Million USD |
Scope of the Report |
Exploration of Historical Trends and Market Outlook, Industry Catalysts and Challenges, Segment-Wise Historical and Future Market Assessment:
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Traveler Types Covered | Solo, Group |
Age Groups Covered | Baby Boomers, Generation X, Millennial, Generation Z |
Expenditure Types Covered | Lodging, Transportation, Food and Beverages, Events and Entertainment, Others |
Sales Channels Covered | Conventional Channel, Online Channel |
Regions Covered | Dubai, Abu Dhabi, Sharjah, Others |
Customization Scope | 10% Free Customization |
Post-Sale Analyst Support | 10-12 Weeks |
Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |
Key Questions Answered in This Report:
Key Benefits for Stakeholders: