UAE Sportswear Market Size, Share, Trends and Forecast by Product, Distribution Channel, End User, and Region, 2025-2033

UAE Sportswear Market Size, Share, Trends and Forecast by Product, Distribution Channel, End User, and Region, 2025-2033

Report Format: PDF+Excel | Report ID: SR112025A38978

UAE Sportswear Market Overview:

The UAE sportswear market size reached USD 955.38 Million in 2024. Looking forward, the market is expected to reach USD 1,334.14 Million by 2033, exhibiting a growth rate (CAGR) of 3.78% during 2025-2033. The market is expanding steadily, driven by growing health consciousness, fitness trends, and athleisure fashion. Rising participation in sports, government wellness initiatives, and the influence of global brands further support demand. E-commerce and premium activewear are gaining traction, reflecting lifestyle shifts and consumer preferences. This upward momentum strengthens the UAE sportswear market share.

Report Attribute 
Key Statistics
Base Year
2024
Forecast Years
2025-2033
Historical Years
2019-2024
Market Size in 2024 USD 955.38 Million
Market Forecast in 2033 USD 1,334.14 Million
Market Growth Rate 2025-2033 3.78%


UAE Sportswear Market Trends:

Rising Health Consciousness and Fitness Culture

The UAE has seen a significant shift toward healthier lifestyles, with increasing public interest in fitness, wellness, and personal well-being. Government-backed initiatives like the Dubai Fitness Challenge and National Sports Day actively promote physical activity across all age groups. Health clubs, yoga centers and fitness boot camps are popping up at a rate that is making exercise a staple way of life. At the same time, the trend of athleisure has become a popular one, merging the concepts of comfort, utility, and fashion, dictating that the borders between active sportswear and street clothes are no longer relevant. This is the evolving consumer attitude, particularly the young generation and the working professionals, which is driving non-stop market of quality sportswear, which is trendy and helps in maintaining an active life and matches everyday dressing preferences.

E-commerce Growth and Digital Engagement

The widespread adoption of e-commerce in the UAE has revolutionized sportswear retail. With one of the highest internet and smartphone penetration rates in the region, consumers now expect seamless digital shopping experiences. Online platforms offer extensive brand options, personalized recommendations, and hassle-free delivery, appealing to tech-savvy shoppers. Additionally, the growing influence of social media and fitness influencers is shaping purchasing behavior, particularly among younger audiences. Many global and local sportswear brands are leveraging online campaigns, mobile apps, and interactive features to build customer engagement. This digital transformation not only increases market accessibility but also drives higher sales volumes, making online retail a crucial growth channel for the UAE sportswear market growth.

Demand for Sustainable and Innovative Apparel

Sustainability has become a key consideration for consumers in the UAE, prompting a shift toward eco-friendly and ethically produced sportswear. Shoppers are increasingly drawn to brands that offer garments made from recycled materials, organic fabrics, and biodegradable packaging. At the same time, innovation is playing a vital role in product development. Sportswear infused with features like sweat-wicking, UV protection, anti-odor technology, and even embedded sensors for performance tracking is gaining popularity. These smart and sustainable options cater to the needs of modern, environmentally conscious, and tech-driven consumers. Brands that successfully blend cutting-edge functionality with responsible production practices are emerging as leaders in the evolving UAE sportswear landscape.

UAE Sportswear Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country and regional levels for 2025-2033. Our report has categorized the market based on product, distribution channel, and end user.

Product Insights:

  • Shoes
  • Clothes

The report has provided a detailed breakup and analysis of the market based on the product. This includes shoes and clothes.

Distribution Channel Insights:

  • Online Stores
  • Retail Stores

A detailed breakup and analysis of the market based on the distribution channel have also been provided in the report. This includes online stores and retail stores.

End User Insights:

  • Men
  • Women
  • Kids

A detailed breakup and analysis of the market based on the end user have also been provided in the report. This includes men, women, and kids.

Regional Insights:

  • Dubai
  • Abu Dhabi
  • Sharjah
  • Others

The report has also provided a comprehensive analysis of all the major regional markets, which include Dubai, Abu Dhabi, Sharjah, and others.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

UAE Sportswear Market News:

  • In August 2024, Australian high-end label Bullshake Sportswear officially entered the United Arab Emirates market, signaling its intent to grow further across the broader Gulf region. This strategic move kicks off the brand’s mission to build a robust foothold in the rapidly expanding Middle Eastern athleisure sector.
  • In December 2024, Mizzen, a division of Seddiqi Holding, introduced www.On.ae, marking the debut of Swiss sportswear brand On’s first direct-to-consumer e-commerce platform in the UAE. Through this dedicated online store, shoppers across the UAE can now explore On’s full collection, from high-performance running apparel to daily wear essentials. This launch follows ten years of collaboration with specialty sports outlets and online retail partners in the region.

UAE Sportswear Market Report Coverage:

Report Features Details
Base Year of the Analysis 2024
Historical Period 2019-2024
Forecast Period 2025-2033
Units Million USD
Scope of the Report

Exploration of Historical Trends and Market Outlook, Industry Catalysts and Challenges, Segment-Wise Historical and Future Market Assessment:

  • Product
  • Distribution Channel
  • End User
  • Region
Products Covered Shoes, Clothes
Distribution Channels Covered Online Stores, Retail Stores
End Users Covered Men, Women, Kids
Regions Covered Dubai, Abu Dhabi, Sharjah, Others
Customization Scope 10% Free Customization
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)


Key Questions Answered in This Report:

  • How has the UAE sportswear market performed so far and how will it perform in the coming years?
  • What is the breakup of the UAE sportswear market on the basis of product?
  • What is the breakup of the UAE sportswear market on the basis of distribution channel?
  • What is the breakup of the UAE sportswear market on the basis of end user?
  • What is the breakup of the UAE sportswear market on the basis of region?
  • What are the various stages in the value chain of the UAE sportswear market? 
  • What are the key driving factors and challenges in the UAE sportswear market?
  • What is the structure of the UAE sportswear market and who are the key players?
  • What is the degree of competition in the UAE sportswear market? 

Key Benefits for Stakeholders:

  • IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the UAE sportswear market from 2019-2033.
  • The research report provides the latest information on the market drivers, challenges, and opportunities in the UAE sportswear market.
  • Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the UAE sportswear industry and its attractiveness.
  • Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.

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UAE Sportswear Market Size, Share, Trends and Forecast by Product, Distribution Channel, End User, and Region, 2025-2033
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