The global ultra-mobile device market size reached US$ 202.3 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 282.1 Billion by 2028, exhibiting a growth rate (CAGR) of 5.5% during 2023-2028. The increasing sales of consumer electronics, emerging trend of bring your own device (BYOD) in the workplace, and the integration of advanced technologies represent some of the key factors driving the market.
Ultra-mobile device (UMD) is a lightweight and mid-size computing tool, including tablets and laptops, which supports various applications in numerous industry verticals. It facilitates higher productivity, improved battery life, full-scale functionality, extended portability, and reduced bulk. It is incorporated with ports to provide connectivity with conventional keyboards and mice. It is commonly classified into premium, basic, and utility variants. Amongst these, the premium UMD variant is user-interface-optimized for media consumption and retains capabilities for full-scale data processing. The basic UMD variant depends on the use of specific software linked to the operating system (OS) for content consumption, social interaction, and data processing input. Besides this, the utility UMD variant offers the lowest cost by compromising on processor speed, screen size, resolution, and camera capabilities.
At present, there is a considerable increase in the demand for consumer electronics, such as UMDs, on account of the improving income levels of individuals and the rising penetration of the internet. This represents one of the key factors supporting the growth of the market around the world. Moreover, there is a rise in the adoption of UMDs in organizations, as they are easy to handle day-to-day business tasks. This, coupled with the emerging trend of bring your own device (BYOD) in the workplace and the increasing adoption of the hybrid and remote working models, is contributing to the market growth. In addition, the rising usage of UMDs among students to facilitate them with interactive online lectures and study material is favoring the market growth. The growing awareness about the benefits of e-learning solutions is also currently fueling the market growth. Apart from this, the integration of the latest touchscreen interfaces, robust operating systems, powerful processors, and accessories in UMDs is strengthening the growth of the market. Furthermore, the easy availability of new and advanced models of UMDs with innovative features and customized designs through online retail channels at discounted deals and with innumerable payment options is creating a positive outlook for the market. Additionally, there is an increase in the use of UMDs for monitoring and security purposes in the healthcare, telecommunication, and retail sectors.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each segment of the global ultra-mobile device market, along with forecasts at the global, regional, and country level from 2023-2028. Our report has categorized the market based on type, device type, and application.
- Premium Ultra-Mobile Devices
- Basic Ultra-Mobile Devices
- Utility Ultra-Mobile Devices
The report has also provided a detailed breakup and analysis of the ultra-mobile device market based on the type. This includes premium, basic, and utility. According to the report, premium ultra-mobile devices represented the largest segment.
Device Type Insights
A detailed breakup and analysis of the ultra-mobile device market based on the device type has also been provided in the report. This includes tablet, laptop, convertibles, and detachble. According to the report, laptop accounted for the largest market share.
- Consumer Electronics
- IT And Telecom
A detailed breakup and analysis of the ultra-mobile device market based on the application has also been provided in the report. This includes healthcare, consumer electronics, IT and telecom, retail, BFSI, education, entertainment, and others. According to the report, consumer electronics accounted for the largest market share.
- North America
- South Korea
- United Kingdom
- Latin America
- Middle East and Africa
The report has also provided a comprehensive analysis of all the major regional markets that include North America (the United States and Canada), Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others), Europe (Germany, France, United Kingdom, Italy, Spain, Russia, and others), Latin America (Brazil, Mexico, and others), and the Middle East and Africa. According to the report, North America was the largest market for ultra-mobile device. Some of the factors driving the North America ultra-mobile device market included the increasing reliance on consumer electronics, rising number of people watching OTT content and the growing awareness about the benefits of using UMDs, such as portability and convenience.
The report has also provided a comprehensive analysis of the competitive landscape in the global ultra-mobile device market. Detailed profiles of all major companies have also been provided. Some of the companies covered include Apple Inc., ASUSTeK Computer Inc., Dell Inc., Google LLC (Alphabet Inc.), HP Development Company L.P., Lenovo Group Limited, Microsoft Corporation, Samsung Electronics Co. Ltd. etc. Kindly, note that this only represents a partial list of companies, and the complete list has been provided in the report.
|Base Year of the Analysis
| Historical Period
||Type, Device Type, Application, Region
|| Asia Pacific, Europe, North America, Latin America, Middle East and Africa
||United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico
||Apple Inc., ASUSTeK Computer Inc., Dell Inc., Google LLC (Alphabet Inc.), HP Development Company L.P., Lenovo Group Limited, Microsoft Corporation, Samsung Electronics Co. Ltd. etc.
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Key Benefits for Stakeholders:
- IMARC’s report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the ultra-mobile device market from 2017-2028.
- The research study provides the latest information on the market drivers, challenges, and opportunities in the global ultra-mobile device market.
- The study maps the leading as well as the fastest growing regional markets. It further enables stakeholders to identify the key country-level markets within each region.
- Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the ultra-mobile device industry and its attractiveness.
- Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.