The United States gluten-free oats market is currently witnessing robust growth. Gluten-free oats are a rich source of fibers, vitamins, fiber, minerals and antioxidant plant compounds. They are available in different forms such as whole oats, oat groats, steel-cut oats, instant oats, oat flour, rolled oats, and oat bran. The gluten-free variants are generally consumed by people who have chronic intestinal sensitivities (celiac disease), as well as by health-consciousness consumers who voluntarily avoid gluten in their regular diet. Moreover, manufacturers in the United States are introducing ready-to-eat oat products in the gluten-free segment to attract urban consumers who usually lead a hectic lifestyle.
The United States gluten-free oats market is primarily driven by the growing prevalence of the celiac disease across the country. This has resulted in rising health awareness among people for preventive healthcare to lower the chances of getting affected by the disease. As a result, consumers are voluntarily shifting toward a gluten-free diet. Additionally, there has been an increasing demand for gluten-free oats from millennials who are health conscious and focus on weight management. Furthermore, gluten-free oats are rich in essential vitamins, fiber, minerals, and antioxidant plant compounds, which have increased their incorporation in breakfast cereals, bakery, and snack items. Looking forward, the market is expected to continue its strong growth during the forecast period (2021-2026).
IMARC Group provides an analysis of the key trends in each sub-segment of the United States gluten-free oats market report, along with forecasts for growth at the region level from 2021-2026. Our report has categorized the market based on region, product type, application, end use and distribution channel.
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The competitive landscape of the industry has also been examined along with the profiles of the key players.
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