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United States Gluten-Free Oats Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026

Market Overview:

The United States gluten-free oats market is currently witnessing robust growth. Gluten-free oats are a rich source of fibers, vitamins, fiber, minerals and antioxidant plant compounds. They are available in different forms such as whole oats, oat groats, steel-cut oats, instant oats, oat flour, rolled oats, and oat bran. The gluten-free variants are generally consumed by people who have chronic intestinal sensitivities (celiac disease), as well as by health-consciousness consumers who voluntarily avoid gluten in their regular diet. Moreover, manufacturers in the United States are introducing ready-to-eat oat products in the gluten-free segment to attract urban consumers who usually lead a hectic lifestyle.

The United States gluten-free oats market is primarily driven by the growing prevalence of the celiac disease across the country. This has resulted in rising health awareness among people for preventive healthcare to lower the chances of getting affected by the disease. As a result, consumers are voluntarily shifting toward a gluten-free diet. Additionally, there has been an increasing demand for gluten-free oats from millennials who are health conscious and focus on weight management. Furthermore, gluten-free oats are rich in essential vitamins, fiber, minerals, and antioxidant plant compounds, which have increased their incorporation in breakfast cereals, bakery, and snack items. Looking forward, the market is expected to continue its strong growth during the forecast period (2021-2026).

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the United States gluten-free oats market report, along with forecasts for growth at the region level from 2021-2026. Our report has categorized the market based on region, product type, application, end use and distribution channel.

Breakup by Product Type:

  • Rolled Oats
  • Steel Cut Oats
  • Oat Bran
  • Oat Flour
  • Others
     

Breakup by Application:

  • Breakfast Cereals        
  • Bakery         
  • Snacks 
  • Others
     

Breakup by End Use:

  • HORECA          
  • Retail
     

Breakup by Distribution Channel:

  • Supermarkets and Hypermarkets     
  • Convenience Stores      
  • Online        
  • Others
     

Breakup by Region:

  • Northeast
  • Midwest
  • South
  • West
     

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players.

Key Questions Answered in This Report:

  • How has the United States gluten-free oats market performed so far and how will it perform in the coming years?
  • What has been the impact of COVID-19 on the United States gluten-free oats market?
  • What are the key regional markets?
  • What is the breakup of the market based on the product type?
  • What is the breakup of the market based on the application?
  • What is the breakup of the market based on the end use?
  • What is the breakup of the market based on the distribution channel?
  • What are the various stages in the value chain of the industry?
  • What are the key driving factors and challenges in the industry?
  • What is the structure of the United States gluten-free oats market and who are the key players?
  • What is the degree of competition in the industry?

1    Preface
2    Scope and Methodology 

    2.1    Objectives of the Study
    2.2    Stakeholders
    2.3    Data Sources
        2.3.1    Primary Sources
        2.3.2    Secondary Sources
    2.4    Market Estimation
        2.4.1    Bottom-Up Approach
        2.4.2    Top-Down Approach
    2.5    Forecasting Methodology
3    Executive Summary
4    Introduction

    4.1    Overview
    4.2    Key Industry Trends
5    United States Gluten-Free Oats Market
    5.1    Market Overview
    5.2    Market Performance
    5.3    Impact of COVID-19
    5.4    Market Forecast
6   Market Breakup by Product Type
    6.1    Rolled Oats
        6.1.1 Market Trends
        6.1.2 Market Forecast
    6.2    Steel Cut Oats
        6.2.1 Market Trends
        6.2.2 Market Forecast
    6.3   Oat Bran
        6.3.1 Market Trends
        6.3.2 Market Forecast
    6.4   Oat Flour
        6.4.1 Market Trends
        6.4.2 Market Forecast
    6.5   Others
        6.5.1 Market Trends
        6.5.2 Market Forecast
7   Market Breakup by Application
    7.1    Breakfast Cereals
        7.1.1 Market Trends
        7.1.2 Market Forecast
    7.2    Bakery
        7.2.1 Market Trends
        7.2.2 Market Forecast
    7.3    Snacks
        7.3.1 Market Trends
        7.3.2 Market Forecast
    7.4    Others
        7.4.1 Market Trends
        7.4.2 Market Forecast
8    Market Breakup by End Use
    8.1    HORECA
        8.1.1 Market Trends
        8.1.2 Market Forecast
    8.2    Retail
        8.2.1 Market Trends
        8.2.2 Market Forecast
9    Market Breakup by Distribution Channel
    9.1   Supermarket and Hypermarket
        9.1.1 Market Trends
        9.1.2 Market Forecast
    9.2    Convenience Stores
        9.2.1 Market Trends
        9.2.2 Market Forecast
    9.3    Online
        9.3.1 Market Trends
        9.3.2 Market Forecast
    9.4    Others
        9.4.1 Market Trends
        9.4.2 Market Forecast
10    Market Breakup by Region
    10.1    Northeast
        10.1.1 Market Trends
        10.1.2 Market Forecast
    10.2    Midwest
        10.2.1 Market Trends
        10.2.2 Market Forecast
    10.3    South
        10.3.1 Market Trends
        10.3.2 Market Forecast
    10.4    West
        10.4.1 Market Trends
        10.4.2 Market Forecast
11    SWOT Analysis
    11.1    Overview
    11.2    Strengths
    11.3    Weaknesses
    11.4    Opportunities
    11.5    Threats
12    Value Chain Analysis
13    Porters Five Forces Analysis

    13.1    Overview
    13.2    Bargaining Power of Buyers
    13.3    Bargaining Power of Suppliers
    13.4    Degree of Competition
    13.5    Threat of New Entrants
    13.6    Threat of Substitutes
14    Price Analysis
15    Policy and Regulatory Landscape
16    Competitive Landscape

    16.1    Market Structure
    16.2    Key Players
    16.3    Profiles of Key Players

List of Figures

Figure 1: United States: Gluten-Free Oats Market: Major Drivers and Challenges
Figure 2: United States: Gluten-Free Oats Market: Sales Value (in Million US$), 2015-2020
Figure 3: United States: Gluten-Free Oats Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 4: United States: Gluten-Free Oats Market: Breakup by Product Type (in %), 2020
Figure 5: United States: Gluten-Free Oats Market: Breakup by Application (in %), 2020
Figure 6: United States: Gluten-Free Oats Market: Breakup by End Use (in %), 2020
Figure 7: United States: Gluten-Free Oats Market: Breakup by Distribution Channel (in %), 2020
Figure 8: United States: Gluten-Free Oats Market: Breakup by Region (in %), 2020
Figure 9: United States: Gluten-Free Oats (Rolled Oats) Market: Sales Value (in Million US$), 2015 & 2020
Figure 10: United States: Gluten-Free Oats (Rolled Oats) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 11: United States: Gluten-Free Oats (Steel Cut Oats) Market: Sales Value (in Million US$), 2015 & 2020
Figure 12: United States: Gluten-Free Oats (Steel Cut Oats) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 13: United States: Gluten-Free Oats (Oat Bran) Market: Sales Value (in Million US$), 2015 & 2020
Figure 14: United States: Gluten-Free Oats (Oat Bran) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 15: United States: Gluten-Free Oats (Oat Flour) Market: Sales Value (in Million US$), 2015 & 2020
Figure 16: United States: Gluten-Free Oats (Oat Flour) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 17: United States: Gluten-Free Oats (Other Product Types) Market: Sales Value (in Million US$), 2015 & 2020
Figure 18: United States: Gluten-Free Oats (Other Product Types) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 19: United States: Gluten-Free Oats (Breakfast Cereals) Market: Sales Value (in Million US$), 2015 & 2020
Figure 20: United States: Gluten-Free Oats (Breakfast Cereals) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 21: United States: Gluten-Free Oats (Bakery) Market: Sales Value (in Million US$), 2015 & 2020
Figure 22: United States: Gluten-Free Oats (Bakery) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 23: United States: Gluten-Free Oats (Snacks) Market: Sales Value (in Million US$), 2015 & 2020
Figure 24: United States: Gluten-Free Oats (Snacks) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 25: United States: Gluten-Free Oats (Other Applications) Market: Sales Value (in Million US$), 2015 & 2020
Figure 26: United States: Gluten-Free Oats (Other Applications) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 27: United States: Gluten-Free Oats (HORECA) Market: Sales Value (in Million US$), 2015 & 2020
Figure 28: United States: Gluten-Free Oats (HORECA) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 29: United States: Gluten-Free Oats (Retail) Market: Sales Value (in Million US$), 2015 & 2020
Figure 30: United States: Gluten-Free Oats (Retail) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 31: United States: Gluten-Free Oats (Supermarkets and Hypermarkets) Market: Sales Value (in Million US$), 2015 & 2020
Figure 32: United States: Gluten-Free Oats (Supermarkets and Hypermarkets) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 33: United States: Gluten-Free Oats (Convenience Stores) Market: Sales Value (in Million US$), 2015 & 2020
Figure 34: United States: Gluten-Free Oats (Convenience Stores) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 35: United States: Gluten-Free Oats (Online) Market: Sales Value (in Million US$), 2015 & 2020
Figure 36: United States: Gluten-Free Oats (Online) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 37: United States: Gluten-Free Oats (Other Distribution Channels) Market: Sales Value (in Million US$), 2015 & 2020
Figure 38: United States: Gluten-Free Oats (Other Distribution Channels) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 39: Northeast: Gluten-Free Oats Market: Sales Value (in Million US$), 2015 & 2020
Figure 40: Northeast: Gluten-Free Oats Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 41: Midwest: Gluten-Free Oats Market: Sales Value (in Million US$), 2015 & 2020
Figure 42: Midwest: Gluten-Free Oats Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 43: South: Gluten-Free Oats Market: Sales Value (in Million US$), 2015 & 2020
Figure 44: South: Gluten-Free Oats Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 45: West: Gluten-Free Oats Market: Sales Value (in Million US$), 2015 & 2020
Figure 46: West: Gluten-Free Oats Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 47: United States: Gluten-Free Oats Industry: SWOT Analysis
Figure 48: United States: Gluten-Free Oats Industry: Value Chain Analysis
Figure 49: United States: Gluten-Free Oats Industry: Porter’s Five Forces Analysis

List of Tables

Table 1: United States: Gluten-Free Oats Market: Key Industry Highlights, 2020 and 2026
Table 2: United States: Gluten-Free Oats Market Forecast: Breakup by Product Type (in Million US$), 2021-2026
Table 3: United States: Gluten-Free Oats Market Forecast: Breakup by Application (in Million US$), 2021-2026
Table 4: United States: Gluten-Free Oats Market Forecast: Breakup by End Use (in Million US$), 2021-2026
Table 5: United States: Gluten-Free Oats Market Forecast: Breakup by Distribution Channel (in Million US$), 2021-2026
Table 6: United States: Gluten-Free Oats Market Forecast: Breakup by Region (in Million US$), 2021-2026
Table 7: United States: Gluten-Free Oats Market: Competitive Structure
Table 8: United States: Gluten-Free Oats Market: Key Players

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