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The United States online grocery market is currently witnessing robust growth. Online grocery platforms enable end users to order fresh and packaged products, such as meat, seafood, cereals, fresh vegetables, fruits, dairy, cereals, snacks, drinks, and other cooking essentials. These platforms provide flexible payment options, and allow customers to select delivery slots, track the delivery process, and access a wide product range. Consequently, online grocery has gained immense popularity in the United States.
On account of hectic schedules and considerable reliance on smartphones, there is a rise in the number of individuals opting for hassle-free online grocery shopping across the United States. Additionally, the prominent players operating in the country are collaborating with e-commerce websites to introduce a wide range of grocery items with contactless options, which is strengthening the growth of the market. They are also investing in celebrity endorsements to expand their existing consumer base. Furthermore, the outbreak of the coronavirus disease (COVID-19) has escalated the preference for online grocery on account of the implementation of complete lockdowns by the US Government and consequent disruptions in the supply chain. Looking forward, the market is expected to continue its robust growth during the forecast period (2021-2026).
IMARC Group provides an analysis of the key trends in each sub-segment of the United States online grocery market report, along with forecasts for growth at the region level from 2021-2026. Our report has categorized the market based on region, product type, business model, platform and purchase type.
Breakup by Product Type:
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Breakup by Region:
The competitive landscape of the industry has also been examined along with the profiles of the key players.
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