US Hotels Market Size, Share, Trends and Forecast by Cargo Type, Business Model, Room Capacity, Price Level, and Region, 2025-2033

US Hotels Market Overview:

The US hotels market size reached USD 2,64,455.77 Million in 2024. The market is projected to reach USD 5,81,043.42 Million by 2033, exhibiting a growth rate (CAGR) of 9.14% during 2025-2033. The hotel market is driven by evolving guest expectations, environmental stewardship, and rapid digital transformation. Personalization and wellness-oriented experiences enhance client satisfaction, while sustainability practices strengthen reputation and efficiency. Moreover, technological integration boosts operational agility, security, and competitiveness, collectively redefining industry standards and expanding the US hotels market share.

US Hotels Market Trends:

Evolving Preferences and Personalization

Changes in individual expectations are a significant factor influencing the market, as visitors desire enhanced personalization, smooth digital integration, and unique guest experiences. The growing utilization of data analysis and artificial intelligence (AI) to provide personalized services, ranging from bespoke room configurations to specific offers tailored to individual guest preferences. Investing in cutting-edge technologies enables contactless check-in, digital concierge services, and immediate responsiveness, all of which improve operational efficiency and guest contentment. Hotels are aligning their value offerings with larger lifestyle and wellness trends, incorporating elements like health-focused amenities, adaptable workspaces, and environment-friendly practices. This focus on bespoke experiences and value-added services is reshaping industry standards and encouraging operators to continually innovate. In 2025, IHG Hotels & Resorts launched Ruby, its 20th global brand, in the US, targeting urban locations with space constraints through new builds, conversions, and adaptive reuse projects. Originating in Germany, Ruby focuses on lifestyle-driven, affordable stays in city centers and plans to expand to over 120 hotels in the next decade. The brand aims to appeal to travelers seeking unique, accessible urban experiences.

Commitment to Environmental Sustainability

Stakeholders across the US hotel sector are increasingly embracing comprehensive sustainability frameworks that encompass energy and water efficiency, waste reduction, and responsible sourcing throughout all operational and strategic processes. These initiatives extend beyond compliance to reflect a proactive response to shifting individual expectations, heightened environmental awareness, and intensifying regulatory scrutiny regarding emissions and resource consumption. By integrating advanced technologies, such as smart heating, ventilation, and air conditioning (HVAC) systems, renewable energy installations, and data-driven monitoring tools, hotels are achieving greater control over utility usage and cost optimization while reducing their environmental impact. Many properties are also pursuing recognized sustainability certifications, engaging in partnerships with environmental organizations, and publishing transparent sustainability reports to strengthen corporate accountability and stakeholder trust. Furthermore, the adoption of circular economy principles and green procurement policies is fostering resilience against supply chain vulnerabilities. Collectively, these developments position sustainability not merely as a moral imperative but as a strategic pillar that enhances brand equity, operational efficiency, and long-term profitability across the evolving hospitality landscape.

Technological Integration and Digital Transformation

The rapid adoption of sophisticated digital technologies is emerging as a crucial factor impelling the US hotels market ‎growth by reshaping both guest experience management and operational procedures. Hotels are utilizing AI, Internet of Things (IoT) technologies, and cloud-based systems to streamline bookings, tailor interactions, and enhance backend processes. Cybersecurity measures are constantly advancing to safeguard sensitive client and transaction information, thus preserving trust and adherence to regulations in the face of growing online activity. In addition, mobile apps, contactless transactions, and automated guest services provide increased convenience, security, and responsiveness, catering to individual demands and operational efficiency needs. In 2025, TerraPay and XanderPay launched a new digital hotel payment solution in Los Angeles, designed to simplify and reduce costs for cross-border hotel transactions. This platform offers integrated financial management, faster processing, and lower fees compared to legacy systems. The innovation supports the hospitality industry's digital transformation and enhances guest experience and operational efficiency. The merging of hospitality functions and technological advancements fosters strong competitive edge, operational strength, and flexibility in a swiftly changing market landscape.

US Hotels Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country and regional levels for 2025-2033. Our report has categorized the market based on cargo type, business model, room capacity, and price level.

Cargo Type Insights:

• Business/Commercial Hotels
• Boutique Hotels
• Resort Hotels
• Casino Hotels
• Transit Hotels
• Bed and Breakfast Hotels
• Others

The report has provided a detailed breakup and analysis of the market based on the cargo type. This includes business/commercial hotels, boutique hotels, resort hotels, casino hotels, transit hotels, bed and breakfast hotels, and others.

Business Model Insights:

• Independent
• Chain

A detailed breakup and analysis of the market based on the business model have also been provided in the report. This includes independent and chain.

Room Capacity Insights:

• Small
• Medium
• Large
• Very Large

The report has provided a detailed breakup and analysis of the market based on the room capacity. This includes small, medium, large, and very large.

Price Level Insights:

• Luxury
• Upscale
• Midscale
• Economy

A detailed breakup and analysis of the market based on the price level have also been provided in the report. This includes luxury, upscale, midscale, and economy.

Regional Insights:

• Northeast
• Midwest
• South
• West

The report has also provided a comprehensive analysis of all the major regional markets, which include Northeast, Midwest, South, and West.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

US Hotels Market News:

• September 2025: Marriott International and Hawkins Way Capital announced plans to convert five FOUND Hotels in major US cities into the new Series by Marriott brand. This upscale collection aims to preserve each hotel's unique identity while leveraging Marriott’s global platform and loyalty system. The move targets meeting evolving traveler preferences with authentic local experiences.
• March 2025: Gun Lake Casino Resort in Wayland, USA, announced the grand opening of its new 16-story luxury hotel with 252 rooms, featuring amenities like MnoYé Spa, Sandhill Café, and an expanded casino. The launch event includes a drone light show, live performances, and interactive entertainment.

US Hotels Market Report Coverage:

Key Questions Answered in This Report:

• How has the US hotels market performed so far and how will it perform in the coming years?
• What is the breakup of the US hotels market on the basis of cargo type?
• What is the breakup of the US hotels market on the basis of business model?
• What is the breakup of the US hotels market on the basis of room capacity?
• What is the breakup of the US hotels market on the basis of price level?
• What is the breakup of the US hotels market on the basis of region?
• What are the various stages in the value chain of the US hotels market?
• What are the key driving factors and challenges in the US hotels market?
• What is the structure of the US hotels market and who are the key players?
• What is the degree of competition in the US hotels market?

Key Benefits for Stakeholders:

• IMARC's industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the US hotels market from 2019-2033.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the US hotels market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the US hotels industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.