Vietnam Connected Motorcycle Market

Vietnam Connected Motorcycle Market Overview:

The Vietnam connected motorcycle market size reached USD 0.85 Million in 2024. Looking forward, the market is projected to reach USD 10.76 Million by 2033, exhibiting a growth rate (CAGR) of 28.88% during 2025-2033. The market is driven by rapid electric motorcycle adoption supported by government policies mandating the phase-out of gasoline motorcycles by 2045, accelerating integration of IoT and telematics technologies for enhanced safety and vehicle management capabilities, and strong post-pandemic recovery with significant infrastructure investments in intelligent transportation systems, are collectively expanding the Vietnam connected motorcycle market share.

Vietnam Connected Motorcycle Market Trends:

Integration of Smart Features

The motorcycle market in Vietnam is experiencing a remarkable shift as manufacturers incorporate advanced smart technologies into their offerings. Today's motorcycles are increasingly equipped with features like GPS navigation, connectivity with mobile apps, anti-theft systems, and real-time diagnostic tools. These innovations empower riders to track performance, receive alerts about potential mechanical issues, and protect against theft. Moreover, functionalities such as ride tracking, speed monitoring, and service reminders enhance convenience and the overall ownership experience. The integration of smart connectivity also supports the use of digital wallets and IoT platforms, appealing to tech-savvy users who anticipate smooth digital interactions. This shift toward intelligent systems is raising the standards for motorcycles, boosting safety and user satisfaction while allowing manufacturers to tap into changing consumer preferences in Vietnam’s swiftly evolving two-wheeler market.

Growth of Subscription and Sharing Models

Flexible ownership models are transforming the motorcycle landscape in Vietnam. Subscription services, rental offerings, and shared motorcycle platforms are gaining traction, especially among urban commuters who value convenience and cost-effectiveness over traditional ownership. These models enable riders to use well-maintained, feature-rich motorcycles without the burden of long-term commitments, lowering initial costs and maintenance duties. For younger urban consumers who prioritize sustainability and mobility flexibility, these services present a viable option. Subscription and shared mobility also promote the use of advanced, connected motorcycles equipped with digital features, as service providers focus on safety, monitoring, and convenience. This trend is a significant contributor to Vietnam connected motorcycle market growth, enabling wider reach, higher utilization, and greater consumer engagement across major metropolitan areas.

Urbanization and Tech-Savvy Consumers

The rapid urbanization in Vietnam, along with a growing middle class, is boosting the demand for motorcycles that offer fuel efficiency, connectivity, and modern digital features. Urban commuters are increasingly looking for vehicles that match sustainable lifestyles while providing smart functionalities like GPS navigation, mobile connectivity, and performance tracking. Tech-savvy consumers are particularly interested in motorcycles that work with apps for ride management, digital payments, and maintenance notifications. Additionally, compact and energy-efficient motorcycles are ideal for busy city streets, making them very appealing in urban centers. This expanding urban demographic values convenience and safety while also emphasizing environmental sustainability. Manufacturers that concentrate on connected, smart, and efficient motorcycles have a strong opportunity to engage this evolving consumer segment, driving growth and adoption in Vietnam’s two-wheeler market.

Vietnam Connected Motorcycle Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country and regional levels for 2025-2033. Our report has categorized the market based on service, hardware, network type, and end user.

Service Insights:

• Driver Assistance
• Infotainment
• Safety
• Vehicle Management and Telematics
• Insurance

The report has provided a detailed breakup and analysis of the market by service. This includes driver assistance, infotainment, safety, vehicle management and telematics, and insurance.

Hardware Insights:

• Embedded
• Tethered

A detailed breakup and analysis of the market based on hardware have also been provided in the report. This includes embedded and tethered.

Network Type Insights:

• Cellular V2X
• Dedicated Short Range Communication

The report has provided a comprehensive analysis of the market by network type. This includes cellular V2X and dedicated short range communication.

End User Insights:

• Private
• Commercial

A detailed breakup and analysis of the market based on end user have also been provided in the report. This includes private and commercial.

Regional Insights:

• Northern Vietnam
• Central Vietnam
• Southern Vietnam

The report has also provided a comprehensive analysis of all the major regional markets, which include Northern Vietnam, Central Vietnam, and Southern Vietnam.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Vietnam Connected Motorcycle Market Report Coverage:

Key Questions Answered in This Report:

• How has the Vietnam connected motorcycle market performed so far and how will it perform in the coming years?
• What is the breakup of the Vietnam connected motorcycle market on the basis of service?
• What is the breakup of the Vietnam connected motorcycle market on the basis of hardware?
• What is the breakup of the Vietnam connected motorcycle market on the basis of network type?
• What is the breakup of the Vietnam connected motorcycle market on the basis of end user?
• What is the breakup of the Vietnam connected motorcycle market on the basis of region?
• What are the various stages in the value chain of the Vietnam connected motorcycle market? 
• What are the key driving factors and challenges in the Vietnam connected motorcycle market?
• What is the structure of the Vietnam connected motorcycle market and who are the key players?
• What is the degree of competition in the Vietnam connected motorcycle market? 

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Vietnam connected motorcycle market from 2019-2033.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the Vietnam connected motorcycle market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Vietnam connected motorcycle industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.