Vietnam Green Packaging Market Size, Share, Trends and Forecast by Packaging Type, End Use Industry, and Region, 2026-2034

Vietnam Green Packaging Market Overview:

The Vietnam green packaging market size reached USD 1,129.79 Million in 2025. Looking forward, the market is expected to reach USD 1,628.64 Million by 2034, exhibiting a growth rate (CAGR) of 4.15% during 2026-2034. The market is fueled by increasing green awareness, the government's regulation of plastic waste, and changing consumer demand for eco-products. With companies seeking to minimize their carbon footprint, demand for sustainable materials like biodegradable plastics, recycled paper, and compostable packaging is on the rise. Growth of e-commerce and food delivery services is also driving the use of green packaging solutions. International brands based in Vietnam are also demanding greener supply chains and further contributing to the growth and competitiveness of the Vietnam green packaging market share.

Vietnam Green Packaging Market Trends:

Government Policies and Environmental Regulations

Vietnam's green packaging market is highly driven by changing government policies for stemming plastic pollution and fostering sustainable development. The nation has been experiencing rising environmental issues, notably from single-use plastics and packaging waste in urban and coastal regions. To address this, the government has put in place directives and action plans to eliminate non-biodegradable plastic bags and promote the use of recyclable and compostable alternatives. Regulations are being enforced more rigorously across retail, manufacturing, and food service industries. Local governments in urban areas such as Hanoi and Ho Chi Minh City have also introduced awareness campaigns and waste management reforms to encourage green packaging. These regulations are prompting manufacturers and retailers to move to green package solutions and invest in eco-friendly materials. With non-compliance penalties and rewards for green innovation, the regulatory framework is at the forefront of spurring green packaging practice adoption across the Vietnamese market.

Material Transitions and Business Innovation

Vietnamese companies are meeting the call for sustainability through business innovation in alternative packaging materials as well as through the adoption of circular economy strategies. Several consumers are demanding the use of recycled paper, bagasse (pulp from sugarcane), corn starch, bamboo, and other biodegradable inputs for packaging food, cosmetics, and e-commerce products. Startups and SMEs locally spearhead these innovations, producing innovative, plant-based packaging to meet consumer and regulatory expectation. Meanwhile, bigger manufacturing and retail firms are retooling their supply chains to use recyclable and reusable packaging forms. This involves packaging redesign investments to minimize material usage and the implementation of technologies that enable more efficient and sustainable production. There is also a similar leaning in Vietnam's agribusiness and seafood export sectors toward sustainable packaging to address the environmental concerns of overseas buyers. These innovations demonstrate the market's dedication to sustainability with increased value and Vietnamese product attractiveness worldwide, which further contributes to the Vietnam green packaging market growth.

Consumer Awareness and Market Demand

Consumer trends are leading the way in ensuring green packaging in Vietnam. Consumers in urban areas, especially younger ones, are increasingly aware of the need to be environmentally friendly and actively looking for products with minimal or eco-friendly packaging. Social media and green activism have raised the profile of plastic pollution, inspiring a change in consumer buying behavior. According to a Vietnam Report poll from 2024, 92.1% of customers were worried about how packaging affected the environment, up 12.5% points from the year before. Hence, customers now demand that companies show themselves to be environmentally responsible, so green packaging is now not just about compliance but competitive advantage. Food service and retail companies have been reacting by providing reusable bags, compostable containers, and low-waste packaging, which are becoming mainstream practice rather than an extracurricular activity. E-commerce websites are also responding with offering eco-packaging options and minimizing unnecessary wrapping. This increasing trend toward sustainable alternatives is strengthening the business case for environmentally friendly packaging in all sectors. As consumer expectations keep changing, those companies that focus on environmentally friendly packages will likely build stronger brand loyalty and market share in Vietnam.

Vietnam Green Packaging Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country and regional levels for 2026-2034. Our report has categorized the market based on packaging type and end use industry.

Packaging Type Insights:

• Recycled Content Packaging
  • Paper
  • Plastic
  • Metal
  • Glass
  • Others
• Reusable Packaging
  • Drum
  • Plastic Container
  • Others
• Degradable Packaging

The report has provided a detailed breakup and analysis of the market based on the packaging type. This includes recycled content packaging (paper, plastic, metal, glass, and others), reusable packaging (drum, plastic container, and others), and degradable packaging.

End Use Industry Insights:

• Food Industry
• Beverage Industry
• Healthcare Industry
• Personal Care Industry
• Others

A detailed breakup and analysis of the market based on the end use industry has also been provided in the report. This includes food industry, beverage industry, healthcare industry, personal care industry, and others.

Regional Insights:

• Northern Vietnam
• Central Vietnam
• Southern Vietnam

The report has also provided a comprehensive analysis of all the major regional markets, which include Northern Vietnam, Central Vietnam, and Southern Vietnam.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Vietnam Green Packaging Market News:

• In August 2025, Việt Nam News and Law partnered with Vinexad to organize the Green Packaging Forum – EPR Journey Toward Sustainable Value. The event highlighted Extended Producer Responsibility (EPR) and how companies can take the lead in creating a more sustainable future.

Vietnam Green Packaging Market Report Coverage:

Key Questions Answered in This Report:

• How has the Vietnam green packaging market performed so far and how will it perform in the coming years?
• What is the breakup of the Vietnam green packaging market on the basis of packaging type?
• What is the breakup of the Vietnam green packaging market on the basis of end use industry?
• What is the breakup of the Vietnam green packaging market on the basis of region?
• What are the various stages in the value chain of the Vietnam green packaging market? 
• What are the key driving factors and challenges in the Vietnam green packaging market?
• What is the structure of the Vietnam green packaging market and who are the key players?
• What is the degree of competition in the Vietnam green packaging market? 

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Vietnam green packaging market from 2020-2034.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the Vietnam green packaging market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Vietnam green packaging industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.