Vietnam Retail Automation Market 2033

Vietnam Retail Automation Market Size, Share, Trends and Forecast by Type, Implementation, End User, and Region, 2025-2033

Report Format: PDF+Excel | Report ID: SR112025A42773

Vietnam Retail Automation Market Overview:

The Vietnam retail automation market size reached USD 78.40 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 156.33 Million by 2033, exhibiting a growth rate (CAGR) of 7.97% during 2025-2033. The market is driven by rapid digital transformation and artificial intelligence (AI) integration across retail operations, significant e-commerce growth outpacing traditional retail channels, and accelerated adoption of automated retail technologies including radio frequency identification (RFID), point-of-sale (POS) systems, and electronic shelf labels. Additionally, the growing emphasis on operational efficiency and enhanced customer experience is expanding the Vietnam retail automation market share.

Report Attribute	Key Statistics
Base Year	2024
Forecast Years	2025-2033
Historical Years	2019-2024
Market Size in 2024	USD 78.40 Million
Market Forecast in 2033	USD 156.33 Million
Market Growth Rate 2025-2033	7.97%

Vietnam Retail Automation Market Trends:

Digital Transformation and AI Integration

The retail automation market of Vietnam is witnessing robust growth as a result of the quick uptake of digital transformation programs and integration of artificial intelligence throughout retail business. With escalating competition in Vietnam's retail industry, companies are resorting more to AI, big data, and automation technologies to create competitive edge and improve operational effectiveness. Retailers are adopting advanced automation technologies such as machine learning (ML) algorithms for inventory management, predictive analysis for demand forecasts, and AI-based customer service platforms to streamline their operations. As the technologies integrate, Vietnamese retailers are able to automate their supply chain functions, cut operational expenses, and enhance the levels of customer satisfaction. IMARC Group predicts that the Vietnam retail market is projected to reach USD 1,032.6 Billion by 2033. This shift is notably observed among big retail chains and supermarkets that are embracing end-to-end automation systems to run their growing business and accommodate changing consumer demands in Vietnam's fast-evolving retail environment.

E-commerce Growth and Omnichannel Expansion

The Vietnamese retail automation market growth is supported by rapid retail channel expansion and the strategic adoption of omnichannel retail strategies that require sophisticated automation technology. Retailers are expanding their shopping channels and using data-driven means to improve operating efficiency while lowering costs in their entire retail system. The blurring of online and offline retail channels necessitates advanced automation systems to sort inventory, fulfill orders, and bring together customer experiences across multiple touchpoints seamlessly. This growth trend is fueling greater investments in retail automation solutions such as POS systems, inventory management software, and customer relationship management systems that enable omnichannel operations. Vietnamese retailers are especially keen on adopting automation technologies that can manage the complexity of juggling multiple sales channels with standardized customer experiences and operational efficiency standards across their retail networks.

Automated Retail Technology Adoption Revolution

Vietnamese retailers are quick in embracing automated retail technologies as they become the key to sustaining competitiveness and fulfilling customer demands in the changing retail environment. The use of automated retail technologies is transforming the industry, with retailers installing full-scale automation systems such as electronic shelf labels, RFID inventory tracking, autonomous guided vehicles, and next-generation point-of-sale systems. Supermarkets, hypermarkets, and specialty stores are investing big in automation infrastructure to maximize their warehouse operations, make in-store processes more efficient, and generally maximize customer experiences. The use of these automated systems is especially useful for large-scale retail operations with demanding management of large product catalogs, complex supply chains, and high-volume customer transactions. Vietnamese retailers are investing in automation that provides tangible gains in operational efficiency, cost savings, and customer satisfaction and preparing for future expansion in a more competitive retail environment.

Vietnam Retail Automation Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country and regional levels for 2025-2033. Our report has categorized the market based on type, implementation, and end user.

Type Insights:

Point-of-Sale (POS)
Barcode and RFID
Electronic Shelf Label (ESL)
Camera
Autonomous Guided Vehicle (AGV)
Others

The report has provided a detailed breakup and analysis of the market based on the type. This includes point-of-sale (POS), barcode and RFID, electronic shelf label (ESL), camera, autonomous guided vehicle (AGV), and others.

Implementation Insights:

In-store
Warehouse

A detailed breakup and analysis of the market based on the implementation have been provided in the report. This includes in-store and warehouse.

End User Insights:

Supermarkets and Hypermarkets
Single Item Stores
Fuel Stations
Retail Pharmacies

The report has provided a comprehensive analysis of the market based on the end user. This includes supermarkets and hypermarkets, single item stores, fuel stations, and retail pharmacies.

Regional Insights:

Northern Vietnam
Central Vietnam
Southern Vietnam

The report has also provided a comprehensive analysis of all the major regional markets, which include Northern Vietnam, Central Vietnam, and Southern Vietnam.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Vietnam Retail Automation Market News:

November 2024: Vietnamese conglomerate Vingroup revealed the creation of VinRobotics JSC, with a charter capital of 1 trillion VND (approximately 40 million USD), intending to transform efficiency in production and enhance processes in various sectors, services, and everyday life via the production and integration of intelligent robots and robotic solutions. VinRobotics focuses on the research, development, and transfer of cutting-edge technologies, especially in automation, industrial robotics, and artificial intelligence (AI).
August 2025: Neurowatt has launched two major AI initiatives in Vietnam, collaborating with Tedia Technology for retail automation and with Viettel to enhance AI infrastructure across the country. The company based in Singapore, focusing on applied AI, robotics, and smart automation, is unveiling fully autonomous tea shops and deploying a high-performance computing (HPC) platform for the nation's largest telecom operator.

Vietnam Retail Automation Market Report Coverage:

Report Features	Details
Base Year of the Analysis	2024
Historical Period	2019-2024
Forecast Period	2025-2033
Units	Million USD
Scope of the Report	Exploration of Historical Trends and Market Outlook, Industry Catalysts and Challenges, Segment-Wise Historical and Future Market Assessment: Type Implementation End User Region
Types Covered	Point-of-Sale (POS), Barcode and RFID, Electronic Shelf Label (ESL), Camera, Autonomous Guided Vehicle (AGV), Others
Implementations Covered	In-store, Warehouse
End Users Covered	Supermarkets and Hypermarkets, Single Item Stores, Fuel Stations, Retail Pharmacies
Regions Covered	Northern Vietnam, Central Vietnam, Southern Vietnam
Customization Scope	10% Free Customization
Post-Sale Analyst Support	10-12 Weeks
Delivery Format	PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

Key Questions Answered in This Report:

How has the Vietnam retail automation market performed so far and how will it perform in the coming years?
What is the breakup of the Vietnam retail automation market on the basis of type?
What is the breakup of the Vietnam retail automation market on the basis of implementation?
What is the breakup of the Vietnam retail automation market on the basis of end user?
What is the breakup of the Vietnam retail automation market on the basis of region?
What are the various stages in the value chain of the Vietnam retail automation market?
What are the key driving factors and challenges in the Vietnam retail automation market?
What is the structure of the Vietnam retail automation market and who are the key players?
What is the degree of competition in the Vietnam retail automation market?

Key Benefits for Stakeholders:

IMARC's industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Vietnam retail automation market from 2019-2033.
The research report provides the latest information on the market drivers, challenges, and opportunities in the Vietnam retail automation market.
Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Vietnam retail automation industry and its attractiveness.
Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.

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