Vietnam Travel Bags Market Size, Share, Trends and Forecast by Material Type, Luggage Type, Price Range, Demography, Distribution Channel, and Region, 2026-2034

Vietnam Travel Bags Market Overview:

The Vietnam travel bags market size reached USD 81.35 Million in 2025. Looking forward, the market is expected to reach USD 133.11 Million by 2034, exhibiting a growth rate (CAGR) of 5.62% during 2026-2034. The market is propelled by domestic tourism growth, the widening middle-class consumer spending, and an increase in lifestyle awareness among youth consumers. Mobility gains due to better infrastructure and low-cost airlines have increased convenience and made traveling more affordable, thus driving demand for practical yet fashionable travel bags. Growth of e-commerce further benefits both international and domestic players in accessing consumers directly, which are playing a major role in building the Vietnam travel bags market share.

Vietnam Travel Bags Market Trends:

Rise of Domestic Tourism and Lifestyle‑Driven Travel Patterns

Domestic tourism is one of the significant drivers in Vietnam's travel bags market, fueled by enhanced road and aviation connectivity and rising consumption power in urban and semi‑urban locations. With growing Vietnamese traveling for leisure, like weekend escapes, short trips to the seashores, or to uplands, demand has increased for travel bags that are multifunctional yet stylish, durable, and functional. Consumers are no longer buying for function alone, as style, brand perception, and how a bag belongs in one's travel persona are becoming more important. Moreover, numerous Vietnamese travelers are transitioning back and forth between rural and urban landscapes, so the travel bags must be tough enough to withstand potholed roads or motorbike journeys yet polished enough for the hotels and cities. Hence, manufacturers create products with hybrid attributes like waterproofing, reinforced straps, protective lining, modular compartments, lightweight hard shells with expandability, and even internal frames that account for the frequent motorbike or river‑boat legs of trips.

Emerging E‑Commerce and Omnichannel Distribution

Another significant trend influencing the Vietnam travel bags market growth is the increasing importance of online channels. Large marketplaces such as Shopee, Lazada, Tiki and others are being used by consumers to browse, compare, review, and purchase travel bags. This has prompted brands both local and international to invest more into presenting themselves well online: good-quality photography, video demonstrations, virtual unboxing, product details, and speedy delivery. While physical retail is still pertinent, particularly in urban markets such as Hanoi and Ho Chi Minh City, where consumers prefer to experience the quality, touch the product, inspect zippers, straps, and colors personally. Retailers are thus turning to omnichannel strategies, supporting online buying with store pickup, or convenient returns at physical locations. Local makers and small producers are also benefiting from this movement, as they can leverage online distribution channels to skip customary cost structures, address specialty segments requiring handcrafted or distinctively designed carry-on bags. Customization is yet another segment of the trend, whereby monograms, color blocking, module add‑ons become marketing drivers, particularly among younger customers for whom luggage is a fashion statement.

Sustainability, Material Innovation and Local Manufacturing Strength

Vietnam's travel luggage market is increasingly influenced by sustainability issues and material technology, alongside the nation's position as a major manufacturing center. Manufacturers in Vietnam are turning to green fabrics (recycled plastic, organic cotton mixes), water‑repellent or biodegradable coatings, and heavier hardware to minimize waste and increase product longevity. The government's drive toward more sustainable industrial policies and awareness among consumers of climatic issues provides further impetus. Apart from this, the mature manufacturing facilities in places like Binh Duong, Dong Nai, and in and around the greater Ho Chi Minh area already have deep experience in textiles, plastics, backpack and bag manufacturing. That provides local manufacturers with a head start in terms of enhancing design, shortening lead times, and maintaining cost competitiveness, particularly for export markets looking for OEM/ODM travel bag solutions. Most Vietnamese manufacturers are positioning themselves to achieve international compliance standards (e.g., quality certifications, testing, safety, material sourcing). Therefore, Vietnam travel bags are competing on price, features, sustainability credentials, and brand story.

Vietnam Travel Bags Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country and regional levels for 2026-2034. Our report has categorized the market based on material type, luggage type, price range, demography, and distribution channel.

Material Type Insights:

• Polyester
• Fabric
• Leather
• Others

The report has provided a detailed breakup and analysis of the market based on the material type. This includes polyester, fabric, leather, and others.

Luggage Type Insights:

• Duffle
• Trolley
• Backpacks

A detailed breakup and analysis of the market based on the luggage type have also been provided in the report. This includes duffle, trolley, and backpacks.

Price Range Insights:

• Premium Price
• Medium Price
• Low Price

The report has provided a detailed breakup and analysis of the market based on the price range. This includes premium price, medium price, and low price.

Demography Insights:

• Male
• Female

A detailed breakup and analysis of the market based on the demography have also been provided in the report. This includes male and female.

Distribution Channel Insights:

• Supermarkets and Hypermarkets
• Specialty Stores
• Factory Outlets
• Online Stores
• Others

The report has provided a detailed breakup and analysis of the market based on the distribution channel. This includes supermarkets and hypermarkets, specialty stores, factory outlets, online stores, and others.

Regional Insights:

• Northern Vietnam
• Central Vietnam
• Southern Vietnam

The report has also provided a comprehensive analysis of all the major regional markets, which include Northern Vietnam, Central Vietnam, and Southern Vietnam.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Vietnam Travel Bags Market Report Coverage:

Key Questions Answered in This Report:

• How has the Vietnam travel bags market performed so far and how will it perform in the coming years?
• What is the breakup of the Vietnam travel bags market on the basis of material type?
• What is the breakup of the Vietnam travel bags market on the basis of luggage type?
• What is the breakup of the Vietnam travel bags market on the basis of price range?
• What is the breakup of the Vietnam travel bags market on the basis of demography?
• What is the breakup of the Vietnam travel bags market on the basis of distribution channel?
• What is the breakup of the Vietnam travel bags market on the basis of region?
• What are the various stages in the value chain of the Vietnam travel bags market? 
• What are the key driving factors and challenges in the Vietnam travel bags market?
• What is the structure of the Vietnam travel bags market and who are the key players?
• What is the degree of competition in the Vietnam travel bags market? 

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Vietnam travel bags market from 2020-2034.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the Vietnam travel bags market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Vietnam travel bags industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.