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Vinyl Flooring Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2019-2024

The global vinyl flooring market reached a volume of 1,060 Million Sq. Metres in 2018, registering a CAGR of 5.1% during the year 2011-2018. The market is further projected to reach a volume of 1,445 Million Sq. Metres by 2024. Vinyl flooring, also known as resilient flooring, is made by combining natural and synthetic polymer materials which are placed in repeating structural units. It is a versatile synthetic flooring material which is resistant against water and stains. Vinyl flooring is cost-effective in nature and exhibits numerous features such as durability, flexible handling, and design possibilities which make it suitable to be used in hospitals, schools, offices and houses. Additionally, vinyl flooring is comfortable to walk on and reduces impact noise owing to which it is being frequently used as an alternative to higher maintenance flooring like carpet. Currently, there is an availability of advanced print and textural techniques which makes it possible for vinyl flooring to imitate the look of a variety of flooring options such as hardwood, marble, stone, etc.

Global Vinyl Flooring Market Drivers/Constraints:

  • Over the past few years, a rise in the disposable incomes of consumers has enabled them to improve their lifestyles, and invest in luxurious housing projects and other infrastructural developments. Apart from this, consumers perceive that an appropriately decorated home is a symbol of status on account of which they have started enhancing flooring solutions such as vinyl flooring so as to uplift their social image.
  • With the recovery of the global economy, the construction industry in developing nations, like Asia, Africa, Eastern Europe and Latin America, is expected to witness a consistent growth over the period of next five years. The present levels of urban infrastructure in these regions does not cater to the requirements of the urban population. Thus, there is need for re-generation of urban areas in existing cities and the creation of new, inclusive smart cities which will  contribute to the growth of the vinyl flooring market in the near future.
  • Nowadays, manufacturers have started using advanced production techniques to incorporate better design, performance and installation in the end-product. With the help of these advancements, they are able to make vinyl flooring with sharper textures and higher resolutions. In addition to this, manufacturers have simplified the installation process by introducing self-adhesive tiles, interlocking tiles and planks, loose lay planks, and glue down tiles and planks. Thus, technological advancements have been supporting the growth of the market.
  • The costs of various raw materials, including limestone, glass fibre and vinyl, account of nearly 50% of the total expenditure of the plant. Therefore, a fluctuation in the prices of these raw materials directly impacts the overall manufacturing cost of vinyl flooring, thereby hampering the growth of the global vinyl flooring market.

Breakup by Sector:

The vinyl flooring market has been segmented on the basis of sector which include residential and commercial. Currently, vinyl flooring is being majorly used in the residential sector owing to a rise in the demand for modified residential construction material.

Breakup by Product Type:

Based on product type, the market has been segregated into vinyl sheet, luxury vinyl tile (LVT) and vinyl composition tile (VCT). Amongst these, vinyl sheet represents the largest segment as it is a low-cost alternative for tile or planks.

Regional Insights:

On a regional basis, the global vinyl flooring market has been segmented into Asia Pacific, North America, Western Europe, Eastern Europe, Latin America, and Middle East and Africa. Asia-Pacific exhibits a clear dominance, holding the majority of the market share. This can be highly attributed to increasing construction activities as well as rising awareness about benefits offered by vinyl flooring such as ease of installation, low maintenance cost, and availability of modern designs.

Competitive Landscape:

The market is fragmented in nature with the presence of numerous small and large manufacturers who compete in terms of prices and quality. Some of the leading players operating in the market are:

  • Tarkett
  • Mohawk
  • Armstrong World Industries Inc.
  • Shaw Industries Inc.
  • Mannington Mills Inc.
  • Beaulieu International Group
  • Gerflor
  • Forbo


This report provides a deep insight into the global vinyl flooring industry covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. The report also provides a comprehensive analysis for setting up a vinyl flooring manufacturing plant. The study analyses the processing and manufacturing requirements, project cost, project funding, project economics, expected returns on investment, profit margins, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the vinyl flooring industry in any manner.

Key Questions Answered in This Report:

  • How has the global vinyl flooring market performed so far and how will it perform in the coming years?
  • What are the key regional markets in the global vinyl flooring industry?
  • What are the major sectors in the global vinyl flooring industry?
  • What are the popular product types in the global vinyl flooring industry?
  • What are the price trends of vinyl flooring?
  • What are the various stages in the value chain of the global vinyl flooring industry?
  • What are the major driving factors and challenges in the global vinyl flooring industry?
  • What is the structure of the global vinyl flooring industry and who are the key players?
  • What is the degree of competition in the global vinyl flooring industry?
  • What are the profit margins in the global vinyl flooring industry?
  • What are the key requirements for setting up a Vinyl flooring manufacturing plant?
  • How is vinyl flooring manufactured?
  • What are the various unit operations involved in a vinyl flooring manufacturing plant?
  • What is the total size of land required for setting up a vinyl flooring manufacturing plant?
  • What are the machinery requirements for setting up a vinyl flooring manufacturing plant?
  • What are the raw material requirements for setting up a vinyl flooring manufacturing plant?
  • What are the packaging requirements for vinyl flooring?
  • What are the transportation requirements for vinyl flooring?
  • What are the utility requirements for setting up a vinyl flooring manufacturing plant?
  • What are the manpower requirements for setting up a vinyl flooring manufacturing plant?
  • What are the infrastructure costs for setting up a vinyl flooring manufacturing plant?
  • What are the capital costs for setting up a vinyl flooring manufacturing plant?
  • What are the operating costs for setting up a vinyl flooring manufacturing plant?
  • What will be the income and expenditures for a vinyl flooring manufacturing plant?
  • What is the time required to break-even?

1   Preface
2   Scope and Methodology

    2.1     Objectives of the study
    2.2     Stakeholders
    2.3     Data Sources
        2.3.1     Primary Sources
        2.3.2     Secondary Sources
    2.4     Market Estimation
        2.4.1     Bottom-Up Approach
        2.4.2     Top-Down Approach
    2.5     Forecasting Methodology
3   Executive Summary
4   Introduction

    4.1    Overview
    4.2    Key Industry Trends
5   Global Flooring Market
    5.1    Market Overview
    5.2    Market Performance
        5.2.1    Volume Trends
        5.2.2    Value Trends
    5.3    Market Breakup by Region
    5.4    Market Breakup by Segment
        5.4.1    Hard Flooring 
            5.4.1.1     Stone
            5.4.1.2     Ceramic
            5.4.1.3     Hardwood
            5.4.1.4     Vinyl
            5.4.1.5     Wooden Laminates
        5.4.2   Soft Flooring
            5.4.2.1      Carpets
            5.4.2.2      Mats
            5.4.2.3      Rugs
    5.5    Market Breakup by Sector
    5.6    Market Forecast
6   Global Vinyl Flooring Market
    6.1    Market Overview
    6.2    Market Performance
        6.2.1    Volume Trends
        6.2.2    Value Trends
    6.3    Price Analysis
        6.3.1    Key Price Indicators
        6.3.2    Price Structure
        6.3.3    Price Trends
    6.4    Market Breakup by Region
    6.5    Market Breakup by Product Type
    6.6    Market Breakup by Sector
    6.7    Market Forecast
    6.8    Value Chain Analysis
        6.8.1    Raw Material Procurement
        6.8.2    Manufacturing
        6.8.3    Marketing
        6.8.4    Distribution
        6.8.5    Exports
        6.8.6    End-Use
    6.9    SWOT Analysis
        6.9.1    Overview
        6.9.2    Strengths
        6.9.3    Weaknesses
        6.9.4    Opportunities
        6.9.5    Threats
    6.10      Porters Five Forces Analysis
        6.10.1    Overview
        6.10.2    Bargaining Power of Buyers
        6.10.3    Bargaining Power of Suppliers
        6.10.4    Degree of Rivalry
        6.10.5    Threat of New Entrants
        6.10.6    Threat of Substitutes
    6.11    Key Market Drivers and Success Factors
7   Performance of Key Regions
    7.1      Asia Pacific
        7.1.1 Market Trends
        7.1.2 Market Forecast
    7.2      North America
        7.2.1 Market Trends
        7.2.2 Market Forecast
    7.3      Western Europe
        7.3.1 Market Trends
        7.3.2 Market Forecast
    7.4      Eastern Europe
        7.4.1 Market Trends
        7.4.2 Market Forecast
    7.5      Latin America
        7.5.1 Market Trends
        7.5.2 Market Forecast
    7.6      Middle East and Africa
        7.6.1 Market Trends
        7.6.2 Market Forecast
8   Performance of Key Product Types 
    8.1      Vinyl Sheet
        8.1.1 Market Trends
        8.1.2 Market Forecast
    8.2      Luxury Vinyl Tile (LVT)
        8.2.1 Market Trends
        8.2.2 Market Forecast
    8.3      Vinyl Composition Tile (VCT)
        8.3.1 Market Trends
        8.3.2 Market Forecast
9   Performance by Sector
    9.1      Residential
        9.1.1 Market Trends
        9.1.2 Market Forecast
    9.2      Commercial
        9.2.1 Market Trends
        9.2.2 Market Forecast
10  Competitive Landscape
    10.1   Competitive Structure
    10.2   Production Capacities of Key Players
11  Vinyl Flooring Manufacturing Process
    11.1    Product Overview
    11.2    Detailed Process Flow
    11.3    Various Types of Units Operations Involved
    11.4   Mass Balance and Raw Material Requirements
12  Project Details, Requirements and Costs Involved
    12.1    Land, Location and Site Development
    12.2    Construction Requirements and Expenditures
    12.3    Plant and Machinery
    12.4    Machinery Pictures
    12.5    Raw Materials Requirements and Expenditures
    12.6    Raw Material and Final Product Pictures
    12.7    Packaging Requirements and Expenditures
    12.8    Transportation Requirements and Expenditures
    12.9    Utilities Requirements and Expenditures
    12.10    Manpower Requirements and Expenditures
    12.11    Other Capital Investments
13  Vinyl Flooring Manufacturing Plant: Loans and Financial Assistance
14  Vinyl Flooring Manufacturing Plant: Project Economics

    14.1    Capital Cost of the Project
    14.2    Techno-Economic Parameters
    14.3    Product Pricing and Margins Across Various Levels of the Supply Chain
    14.4    Taxation and Depreciation
    14.5    Income Projections
    14.6    Expenditure Projections
    14.7    Financial Analysis
    14.8    Profit Analysis
15  Key Players Profiles
    15.1    Mohawk Industries Inc. 
    15.2    Tarkett
    15.3    Armstrong World Industries, Inc. 
    15.4    Shaw Industries, Inc. 
    15.5    Mannington Mills, Inc. 
    15.6    Beaulieu International Group 
    15.7    Gerflor
    15.8    Forbo


List of Figures

Figure 1: Global: Vinyl Flooring Market: Major Drivers and Challenges
Figure 2: Global: Flooring Market: Sales Volume (in Billion Sq. Metres), 2011-2018
Figure 3: Global: Flooring Market: Sales Value (in Billion US$), 2011-2018
Figure 4: Global: Flooring Market: Breakup by Region (in %), 2018
Figure 5: Global: Flooring Market: Breakup by Segment (in %), 2018
Figure 6: Global: Flooring Market: Breakup by Sector (in %), 2018
Figure 7: Global: Flooring Market Forecast: Sales Volume (in Billion Sq. Metres), 2019-2024
Figure 8: Global: Flooring Market Forecast: Sales Value (in Billion US$), 2019-2024
Figure 9: Global: Vinyl Flooring Market: Sales Volume (in Million Sq. Metres), 2011-2018
Figure 10: Global: Vinyl Flooring Market: Sales Value (in Billion US$), 2011-2018
Figure 11: Global: Vinyl Flooring Market: Average Prices (in US$/Sq. Metre), 2011-2018
Figure 12: Vinyl Flooring Market: Price Structure (in US$/Sq. Metre)
Figure 13: Global: Vinyl Flooring Market: Breakup by Region (in %), 2018
Figure 14: Global: Vinyl Flooring Market: Breakup by Product Type (in %), 2018
Figure 15: Global: Vinyl Flooring Market: Breakup by Sector (in %), 2018
Figure 16: Global: Vinyl Flooring Market Forecast: Sales Volume (in Million Sq. Metres), 2019-2024
Figure 17: Global: Vinyl Flooring Market Forecast: Sales Value (in Billion US$), 2019-2024
Figure 18: Global: Vinyl Flooring Industry: SWOT Analysis
Figure 19: Global: Vinyl Flooring Industry: Value Chain Analysis
Figure 20: Global: Vinyl Flooring Industry: Porter’s Five Forces Analysis
Figure 21: Asia-Pacific: Vinyl Flooring Market: Sales Volume (in Million Sq. Metres), 2011 & 2018
Figure 22: Asia-Pacific: Vinyl Flooring Market Forecast: Sales Volume (in Million Sq. Metres), 2019-2024
Figure 23: North America: Vinyl Flooring Market: Sales Volume (in Million Sq. Metres), 2011 & 2018
Figure 24: North America: Vinyl Flooring Market Forecast: Sales Volume (in Million Sq. Metres), 2019-2024
Figure 25: Western Europe: Vinyl Flooring Market: Sales Volume (in Million Sq. Metres), 2011 & 2018
Figure 26: Western Europe: Vinyl Flooring Market Forecast: Sales Volume (in Million Sq. Metres), 2019-2024
Figure 27: Eastern Europe: Vinyl Flooring Market: Sales Volume (in Million Sq. Metres), 2011 & 2018
Figure 28: Eastern Europe: Vinyl Flooring Market Forecast: Sales Volume (in Million Sq. Metres), 2019-2024
Figure 29: Latin America: Vinyl Flooring Market: Sales Volume (in Million Sq. Metres), 2011 & 2018
Figure 30: Latin America: Vinyl Flooring Market Forecast: Sales Volume (in Million Sq. Metres), 2019-2024
Figure 31: Middle East and Africa: Vinyl Flooring Market: Sales Volume (in Million Sq. Metres), 2011 & 2018
Figure 32: Middle East and Africa: Vinyl Flooring Market Forecast: Sales Volume (in Million Sq. Metres), 2019-2024
Figure 33: Global: Vinyl Sheet Flooring Market: Sales Volume (in Million Sq. Metres), 2011 & 2018
Figure 34: Global: Vinyl Sheet Flooring Market Forecast: Sales Volume (in Million Sq. Metres), 2019-2024
Figure 35: Global: Luxury Vinyl Tile Flooring Market: Sales Volume (in Million Sq. Metres), 2011 & 2018
Figure 36: Global: Luxury Vinyl Tile Flooring Market Forecast: Sales Volume (in Million Sq. Metres), 2019-2024
Figure 37: Global: Vinyl Composition Tile Flooring Market: Sales Volume (in Million Sq. Metres), 2011 & 2018
Figure 38: Global: Vinyl Composition Tile Flooring Market Forecast: Sales Volume (in Million Sq. Metres), 2019-2024
Figure 39: Global: Vinyl Flooring Market (in Residential Sector): Sales Volume (in Million Sq. Metres), 2011 & 2018
Figure 40: Global: Vinyl Flooring Market Forecast (in Residential Sector): Sales Volume (in Million Sq. Metres), 2019-2024
Figure 41: Global: Vinyl Flooring Market (in Commercial Sector): Sales Volume (in Million Sq. Metres), 2011 & 2018
Figure 42: Global: Vinyl Flooring Market Forecast (in Commercial Sector): Sales Volume (in Million Sq. Metres), 2019-2024
Figure 43: Vinyl Flooring Manufacturing Plant: Detailed Process Flow
Figure 44: Vinyl Flooring Manufacturing: Conversion Rate of Feedstocks
Figure 45: Vinyl Flooring Manufacturing Plant: Breakup of Capital Costs (in %)
Figure 46: Vinyl Flooring Industry: Margins Across Various Stages of the Supply Chain
Figure 47: Vinyl Flooring Production: Manufacturing Cost Breakup (in %)


List of Tables

Table 1: Global: Flooring Industry: Key Industry Highlights, 2018 and 2024
Table 2: Global: Vinyl Flooring Industry: Key Industry Highlights, 2018 and 2024
Table 3: Global: Vinyl Flooring Market Forecast: Breakup by Region (in Million Sq. Metres), 2019-2024
Table 4: Global: Vinyl Flooring Market Forecast: Breakup by Product Type (in Million Sq. Metres), 2019-2024
Table 5: Global: Vinyl Flooring Market Forecast: Breakup by Sector (in Million Sq. Metres), 2019-2024
Table 6: Global: Vinyl Flooring Market: Competitive Structure
Table 7: Global: Vinyl Flooring Market: Production Capacities of Key Players
Table 8: Vinyl Flooring Manufacturing Plant: Raw Material Requirements (in Tons/Day) 
Table 9: Vinyl Flooring Manufacturing Plant: Costs Related to Land and Site Development (in US$)
Table 10: Vinyl Flooring Manufacturing Plant: Costs Related to Civil Works (in US$)
Table 11: Vinyl Flooring Manufacturing Plant: Machinery Costs (in US$)
Table 12: Vinyl Flooring Manufacturing Plant: Raw Material Requirements (in Tons/Day) and Expenditures (US$/Ton)
Table 13: Vinyl Flooring Manufacturing Plant: Costs Related to Utilities
Table 14: Vinyl Flooring Manufacturing Plant: Costs Related to Salaries and Wages (in US$)
Table 15: Vinyl Flooring Manufacturing Plant: Costs Related to Other Capital Investments (in US$)
Table 16: Details of Financial Assistance Offered by Financial Institutions
Table 17: Vinyl Flooring Manufacturing Plant: Capital Costs (in US$)
Table 18: Vinyl Flooring Manufacturing Plant: Techno-Economic Parameters
Table 19: Vinyl Flooring Manufacturing Plant: Income Projections (in US$)
Table 20: Vinyl Flooring Manufacturing Plant: Expenditure Projections (in US$)
Table 21: Vinyl Flooring Manufacturing Plant: Taxation (in US$)
Table 22: Vinyl Flooring Manufacturing Plant: Depreciation (in US$)
Table 23: Vinyl Flooring Manufacturing Plant: Cash Flow Analysis Without Considering the Income Tax Liability (in US$)
Table 24: Vinyl Flooring Manufacturing Plant: Cash Flow Analysis on Considering the Income Tax Liability (in US$)
Table 25: Vinyl Flooring Manufacturing Plant: Profit and Loss Account (in US$)

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