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The global web content management market reached a value of US$ 6.7 Billion in 2020. Looking forward, IMARC Group expects the market to grow at a CAGR of 15.7% during 2021-2026. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic on different end use industries. These insights are included in the report as a major market contributor.
Web content management (WCM) is a program used to maintain, control, alter and reassemble the content of a webpage. The content is generally kept in a database and assembled through a flexible language, including XML or .Net. The user interacts with the program using a web browser to edit, maintain and control the overall layout. WCM is utilized by businesses in various industry verticals to generate insights, improve decision-making and deliver efficient results. Besides this, it also helps in workflow management, displaying content in different languages and distributing update emails to potential clients.
At present, businesses are focusing on building and promoting their brand, increasing their revenue by delivering personalized content to clients and encouraging interactions with customers online. This, in confluence with the rapidly growing online retail industry, represents one of the key factors strengthening the growth of the market. Apart from this, digitalization, coupled with the escalating demand for digital marketing solutions, is also positively influencing the sales of WCM solutions around the world. Furthermore, technological advancements and the rising adoption of mobile devices among individuals are increasing the demand for web-based marketing. This trend, along with inflating disposable incomes, is enabling users to opt for web services and encouraging vendors to offer advanced and innovative web content management services. In addition to this, multi-channel customer experience management offered by WCM solutions is anticipated to drive the market further.
IMARC Group provides an analysis of the key trends in each sub-segment of the global web content management market report, along with forecasts for growth at the global, regional and country level from 2021-2026. Our report has categorized the market based on region, component, deployment type, organization size and vertical.
Breakup by Component:
Breakup by Deployment Type:
Breakup by Organization Size:
Breakup by Vertical:
Breakup by Region:
The report has also analysed the competitive landscape of the market with some of the key players being Acquia Inc., Adobe Inc., Contentful Inc., Crownpeak Technology Inc., Episerver Inc., e-Spirit AG (Adesso AG), International Business Machines Corporation, Microsoft Corporation, Oracle Corporation, SDL Plc and Sitecore Corporation A/S.
|Base Year of the Analysis||2020|
|Segment Coverage||Component, Deployment Type, Organization Size, Vertical, Region|
|Region Covered||Asia Pacific, Europe, North America, Latin America, Middle East and Africa|
|Countries Covered||United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico|
|Companies Covered||Acquia Inc., Adobe Inc., Contentful Inc., Crownpeak Technology Inc., Episerver Inc., e-Spirit AG (Adesso AG), International Business Machines Corporation, Microsoft Corporation, Oracle Corporation, SDL Plc and Sitecore Corporation A/S|
|Customization Scope||10% Free Customization|
|Report Price and Purchase Option||Single User License: US$ 2299
Five User License: US$ 3399
Corporate License: US$ 4499
|Post-Sale Analyst Support||10-12 Weeks|
|Delivery Format||PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)|
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