West Africa Mayonnaise Market to Reach US$ 89.6 Million by 2032, Propelled by the Exponential Growth in the Food and Beverage (F&B) Industry

November 11, 2022 | Food & Beverages

The latest report by IMARC, titled “West Africa Mayonnaise Market: Industry Trends, Share, Size, Growth, Opportunity, and Forecast 2024-2032”, finds that the West Africa mayonnaise market size reached US$ 51.3 Million in 2023. Mayonnaise is a white, thick, creamy condiment made with oil, emulsifying eggs, lime juice, and vinegar. It is rich in minerals, vitamins, potassium, fats, sodium, carbohydrates, and other vital nutrients. It offers several health benefits, such as moisturizing chapped and rough skin, enhancing blood sugar levels, maintaining heart health, reducing inflammation, and promoting heathy skin, and nail growth. It reduces the risk of cardiovascular diseases and treats symptoms of arthritis, colon inflammation, and depression. In recent years, mayonnaise has gained momentum due to its extensive utilization in preparing numerous food products.


West Africa Mayonnaise Market Trends:

One of the primary factors driving the market is the extensive usage of the product in preparing sandwiches, burgers, salads, dips, pasta, sauce, pizza, and other food products served at bakeries, restaurants, and cafes in West Africa. Additionally, the exponential growth in the food and beverage (F&B) industry is creating a positive market outlook. Other than this, the increasing working population, expanding income levels, hectic lifestyles, and rapid urbanization have led to widespread adoption of on-the-go mayonnaise-based food products. Besides this, with the rising health consciousness and growing trend of veganism, manufacturers are introducing organic, vegan, and egg-less variants. They are launching various new flavors, such as mint, cheese, lime, BBQ, tandoori, and chipotle. Furthermore, extensive investments in advertising campaigns and social media endorsements are creating lucrative growth opportunities for the key players. Moreover, the expansion of organized distribution channels, including convenience stores, hypermarkets, convenience stores, grocery stores, and online shopping applications, is driving the market growth. Looking forward, IMARC Group expects the market value to reach US$ 89.6 Million by 2032, expanding at a CAGR of 6.39% during the forecast period (2024-2032).


Market Summary:

  • Based on the distribution channel, the market has been divided into supermarkets and hypermarkets, convenience stores, online retailers, specialty stores, and others. Supermarkets and hypermarkets account for the majority of the overall market share.
  • On the basis of the product type, the market has been bifurcated into flavoured and unflavoured mayonnaise. At present, unflavoured mayonnaise is the most popular product type.
  • Based on the raw material, the market has been segmented into egg and eggless. Currently, egg mayonnaise represents the leading segment.
  • On the basis of the end use, the market has been segregated into institutional and retail. Mayonnaise is majorly used in the institutional sector.
  • Region-wise, Nigeria exhibits a clear dominance in the market. Other major regions include Ghana, Cote de Ivorie, Cameroon, Senegal, and Others.
  • The competitive landscape of the market has also been analyzed, with some of the key players being GB Foods, Nestlé SA, Nurevas, McCormick Corporation, Kraft Heinz, TGI, Pure Food Processing Industries, and BM Foods.

Report Scope:

Report Features Details
Base Year of the Analysis 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Units US$ Million
Segment Coverage Product Type, Raw Material, End-Use, Distribution Channel, Country
Countries Covered Nigeria, Ghana, Cote de Ivorie, Cameroon, Senegal, Others
Companies Covered GB Foods, Nestle SA, Nurevas, McCormick Corporation, Kraft Heinz, TGI, Pure Food Processing Industries and BM Foods
Customization Scope 10% Free Customization
Report Price and Purchase Option Single User License: US$ 2699
Five User License: US$ 3699
Corporate License: US$ 4699
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)


About Us:

IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.

IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.

Contact Us:

IMARC Group
30 N Gould St, Ste 
Sheridan, WY (Wyoming) 82801 USA
Email: Sales@imarcgroup.com
Tel No:(D) +91 120 433 0800
Americas:- +1 631 791 1145 | Africa and Europe :- +44-702-409-7331 | Asia: +91-120-433-0800, +91-120-433-0800

Need more help?

  • Speak to our experienced analysts for insights on the current market scenarios.
  • Include additional segments and countries to customize the report as per your requirement.
  • Gain an unparalleled competitive advantage in your domain by understanding how to utilize the report and positively impacting your operations and revenue.
  • For further assistance, please connect with our analysts.
West Africa Mayonnaise Market to Reach US$ 89.6 Million by 2032, Propelled by the Exponential Growth in the Food and Beverage (F&B) Industry
Purchase options Year End sale



Benefits of Customization

Personalize this research

Triangulate with your data

Get data as per your format and definition

Gain a deeper dive into a specific application, geography, customer, or competitor

Any level of personalization

Get in Touch With Us
UNITED STATES

Phone: +1-631-791-1145

INDIA

Phone: +91-120-433-0800

UNITED KINGDOM

Phone: +44-753-713-2163

Email: sales@imarcgroup.com

Client Testimonials

Aktive Services

IMARC made the whole process easy. Everyone I spoke with via email was polite, easy to deal with, kept their promises regarding delivery timelines and were solutions focused. From my first contact, I was grateful for the professionalism shown by the whole IMARC team. I recommend IMARC to all that need timely, affordable information and advice. My experience with IMARC was excellent and I can not fault it.

Read More
Greenfish S.A.

The IMARC team was very reactive and flexible with regard to our requests. A very good overall experience. We are happy with the work that IMARC has provided, very complete and detailed. It has contributed to our business needs and provided the market visibility that we required

Read More
Colruyt Group

We were very happy with the collaboration between IMARC and Colruyt. Not only were your prices competitive, IMARC was also pretty fast in understanding the scope and our needs for this project. Even though it was not an easy task, performing a market research during the COVID-19 pandemic, you were able to get us the necessary information we needed. The IMARC team was very easy to work with and they showed us that it would go the extra mile if we needed anything extra

Read More
KRISHAK BHARTI CO-OP LTD

Last project executed by your team was as per our expectations. We also would like to associate for more assignments this year. Kudos to your team.

Read More
Zee Media Corp. Ltd.

We would be happy to reach out to IMARC again, if we need Market Research/Consulting/Consumer Research or any associated service. Overall experience was good, and the data points were quite helpful.

Read More
Arabian Plastic Manufacturing Company Ltd.

The figures of market study were very close to our assumed figures. The presentation of the study was neat and easy to analyse. The requested details of the study were fulfilled. My overall experience with the IMARC Team was satisfactory.

Read More
Sumitomo Corporation

The overall cost of the services were within our expectations. I was happy to have good communications in a timely manner. It was a great and quick way to have the information I needed.

Read More
Hameln Rds

My questions and concerns were answered in a satisfied way. The costs of the services were within our expectations. My overall experience with the IMARC Team was very good.

Read More
Quality Consultants BV

I agree the report was timely delivered, meeting the key objectives of the engagement. We had some discussion on the contents, adjustments were made fast and accurate. The response time was minimum in each case. Very good. You have a satisfied customer.

Read More
TATA Advanced Systems Limited

We would be happy to reach out to IMARC for more market reports in the future. The response from the account sales manager was very good. I appreciate the timely follow ups and post purchase support from the team. My overall experience with IMARC was good.

Read More
Stax

IMARC was a good solution for the data points that we really needed and couldn't find elsewhere. The team was easy to work, quick to respond, and flexible to our customization requests.

Read More