A2P Messaging Market Report by Component (Platform, A2P Service), Deployment Mode (On-premises, Cloud-based), SMS Traffic (National Traffic, Multi-Country), Application (Authentication Services, Promotional and Marketing Services, Pushed Content Services, Interactive Messages Services, Customer Relationship Management Services, and Others), End User (BFSI, Retail and Ecommerce, E-Governance, Hyperlocal Businesses, Healthcare, Travel and Hospitality, and Others), and Region 2024-2032

A2P Messaging Market Report by Component (Platform, A2P Service), Deployment Mode (On-premises, Cloud-based), SMS Traffic (National Traffic, Multi-Country), Application (Authentication Services, Promotional and Marketing Services, Pushed Content Services, Interactive Messages Services, Customer Relationship Management Services, and Others), End User (BFSI, Retail and Ecommerce, E-Governance, Hyperlocal Businesses, Healthcare, Travel and Hospitality, and Others), and Region 2024-2032

Report Format: PDF+Excel | Report ID: SR112024A8100
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1 Preface

2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology

3 Executive Summary

4 Global A2P Messaging Market - Introduction
4.1 Overview
4.2 Market Dynamics
4.3 Industry Trends
4.4 Competitive Intelligence

5 Global A2P Messaging Market Landscape
5.1 Historical and Current Market Trends (2018-2023)
5.2 Market Forecast (2024-2032)

6 Global A2P Messaging Market - Breakup by Component
6.1 Platform

6.1.1 Overview
6.1.2 Historical and Current Market Trends (2018-2023)
6.1.3 Market Segmentation
6.1.4 Market Forecast (2024-2032)
6.2 A2P Service
6.2.1 Overview
6.2.2 Historical and Current Market Trends (2018-2023)
6.2.3 Market Segmentation
6.2.4 Market Forecast (2024-2032)
6.3 Attractive Investment Proposition by Component

7 Global A2P Messaging Market - Breakup by Deployment Mode
7.1 On-premises
7.1.1 Overview
7.1.2 Historical and Current Market Trends (2018-2023)
7.1.3 Market Segmentation
7.1.4 Market Forecast (2024-2032)
7.2 Cloud-based
7.2.1 Overview
7.2.2 Historical and Current Market Trends (2018-2023)
7.2.3 Market Segmentation
7.2.4 Market Forecast (2024-2032)
7.3 Attractive Investment Proposition by Deployment Mode

8 Global A2P Messaging Market - Breakup by SMS Traffic
8.1 National Traffic

8.1.1 Overview
8.1.2 Historical and Current Market Trends (2018-2023)
8.1.3 Market Segmentation
8.1.4 Market Forecast (2024-2032)
8.2 Multi-Country
8.2.1 Overview
8.2.2 Historical and Current Market Trends (2018-2023)
8.2.3 Market Segmentation
8.2.4 Market Forecast (2024-2032)
8.3 Attractive Investment Proposition by SMS Traffic

9 Global A2P Messaging Market - Breakup by Application
9.1 Authentication Services

9.1.1 Overview
9.1.2 Historical and Current Market Trends (2018-2023)
9.1.3 Market Segmentation
9.1.4 Market Forecast (2024-2032)
9.2 Promotional and Marketing Services
9.2.1 Overview
9.2.2 Historical and Current Market Trends (2018-2023)
9.2.3 Market Segmentation
9.2.4 Market Forecast (2024-2032)
9.3 Pushed Content Services
9.3.1 Overview
9.3.2 Historical and Current Market Trends (2018-2023)
9.3.3 Market Segmentation
9.3.4 Market Forecast (2024-2032)
9.4 Interactive Messages Services
9.4.1 Overview
9.4.2 Historical and Current Market Trends (2018-2023)
9.4.3 Market Segmentation
9.4.4 Market Forecast (2024-2032)
9.5 Customer Relationship Management Services
9.5.1 Overview
9.5.2 Historical and Current Market Trends (2018-2023)
9.5.3 Market Segmentation
9.5.4 Market Forecast (2024-2032)
9.6 Others
9.6.1 Historical and Current Market Trends (2018-2023)
9.6.2 Market Forecast (2024-2032)
9.7 Attractive Investment Proposition by Application

10 Global A2P Messaging Market - Breakup by End User
10.1 BFSI

10.1.1 Overview
10.1.2 Historical and Current Market Trends (2018-2023)
10.1.3 Market Segmentation
10.1.4 Market Forecast (2024-2032)
10.2 Retail and Ecommerce
10.2.1 Overview
10.2.2 Historical and Current Market Trends (2018-2023)
10.2.3 Market Segmentation
10.2.4 Market Forecast (2024-2032)
10.3 E-Governance
10.3.1 Overview
10.3.2 Historical and Current Market Trends (2018-2023)
10.3.3 Market Segmentation
10.3.4 Market Forecast (2024-2032)
10.4 Hyperlocal Businesses
10.4.1 Overview
10.4.2 Historical and Current Market Trends (2018-2023)
10.4.3 Market Segmentation
10.4.4 Market Forecast (2024-2032)
10.5 Healthcare
10.5.1 Overview
10.5.2 Historical and Current Market Trends (2018-2023)
10.5.3 Market Segmentation
10.5.4 Market Forecast (2024-2032)
10.6 Travel and Hospitality
10.6.1 Overview
10.6.2 Historical and Current Market Trends (2018-2023)
10.6.3 Market Segmentation
10.6.4 Market Forecast (2024-2032)
10.7 Others
10.7.1 Historical and Current Market Trends (2018-2023)
10.7.2 Market Forecast (2024-2032)
10.8 Attractive Investment Proposition by End User

11 Global A2P Messaging Market – Breakup by Region
11.1 North America
11.1.1 United States

11.1.1.1 Market Drivers
11.1.1.2 Historical and Current Market Trends (2018-2023)
11.1.1.3 Market Breakup by Component
11.1.1.4 Market Breakup by Deployment Mode
11.1.1.5 Market Breakup by SMS Traffic
11.1.1.6 Market Breakup by Application
11.1.1.7 Market Breakup by End User
11.1.1.8 Key Players
11.1.1.9 Market Forecast (2024-2032)
11.1.2 Canada
11.1.2.1 Market Drivers
11.1.2.2 Historical and Current Market Trends (2018-2023)
11.1.2.3 Market Breakup by Component
11.1.2.4 Market Breakup by Deployment Mode
11.1.2.5 Market Breakup by SMS Traffic
11.1.2.6 Market Breakup by Application
11.1.2.7 Market Breakup by End User
11.1.2.8 Key Players
11.1.2.9 Market Forecast (2024-2032)
11.2 Europe
11.2.1 Germany

11.2.1.1 Market Drivers
11.2.1.2 Historical and Current Market Trends (2018-2023)
11.2.1.3 Market Breakup by Component
11.2.1.4 Market Breakup by Deployment Mode
11.2.1.5 Market Breakup by SMS Traffic
11.2.1.6 Market Breakup by Application
11.2.1.7 Market Breakup by End User
11.2.1.8 Key Players
11.2.1.9 Market Forecast (2024-2032)
11.2.2 France
11.2.2.1 Market Drivers
11.2.2.2 Historical and Current Market Trends (2018-2023)
11.2.2.3 Market Breakup by Component
11.2.2.4 Market Breakup by Deployment Mode
11.2.2.5 Market Breakup by SMS Traffic
11.2.2.6 Market Breakup by Application
11.2.3.7 Market Breakup by End User
11.2.2.8 Key Players
11.2.2.9 Market Forecast (2024-2032)
11.2.3 United Kingdom
11.2.3.1 Market Drivers
11.2.3.2 Historical and Current Market Trends (2018-2023)
11.2.3.3 Market Breakup by Component
11.2.3.4 Market Breakup by Deployment Mode
11.2.3.5 Market Breakup by SMS Traffic
11.2.3.6 Market Breakup by Application
11.2.3.7 Market Breakup by End User
11.2.3.8 Key Players
11.2.3.9 Market Forecast (2024-2032)
11.2.4 Italy
11.2.4.1 Market Drivers
11.2.4.2 Historical and Current Market Trends (2018-2023)
11.2.4.3 Market Breakup by Component
11.2.4.4 Market Breakup by Deployment Mode
11.2.4.5 Market Breakup by SMS Traffic
11.2.4.6 Market Breakup by Application
11.2.4.7 Market Breakup by End User
11.2.4.8 Key Players
11.2.4.9 Market Forecast (2024-2032)
11.2.5 Spain
11.2.5.1 Market Drivers
11.2.5.2 Historical and Current Market Trends (2018-2023)
11.2.5.3 Market Breakup by Component
11.2.5.4 Market Breakup by Deployment Mode
11.2.5.5 Market Breakup by SMS Traffic
11.2.5.6 Market Breakup by Application
11.2.5.7 Market Breakup by End User
11.2.5.8 Key Players
11.2.5.9 Market Forecast (2024-2032)
11.2.6 Others
11.2.6.1 Historical and Current Market Trends (2018-2023)
11.2.6.2 Market Forecast (2024-2032)
11.3 Asia Pacific
11.3.1 China

11.3.1.1 Market Drivers
11.3.1.2 Historical and Current Market Trends (2018-2023)
11.3.1.3 Market Breakup by Component
11.3.1.4 Market Breakup by Deployment Mode
11.3.1.5 Market Breakup by SMS Traffic
11.3.1.6 Market Breakup by Application
11.3.1.7 Market Breakup by End User
11.3.1.8 Key Players
11.3.1.9 Market Forecast (2024-2032)
11.3.2 Japan
11.3.2.1 Market Drivers
11.3.2.2 Historical and Current Market Trends (2018-2023)
11.3.2.3 Market Breakup by Component
11.3.2.4 Market Breakup by Deployment Mode
11.3.2.5 Market Breakup by SMS Traffic
11.3.2.6 Market Breakup by Application
11.3.2.7 Market Breakup by End User
11.3.2.8 Key Players
11.3.2.9 Market Forecast (2024-2032)
11.3.3 India
11.3.3.1 Market Drivers
11.3.3.2 Historical and Current Market Trends (2018-2023)
11.3.3.3 Market Breakup by Component
11.3.3.4 Market Breakup by Deployment Mode
11.3.3.5 Market Breakup by SMS Traffic
11.3.3.6 Market Breakup by Application
11.3.3.7 Market Breakup by End User
11.3.3.8 Key Players
11.3.3.9 Market Forecast (2024-2032)
11.3.4 South Korea
11.3.4.1 Market Drivers
11.3.4.2 Historical and Current Market Trends (2018-2023)
11.3.4.3 Market Breakup by Component
11.3.4.4 Market Breakup by Deployment Mode
11.3.4.5 Market Breakup by SMS Traffic
11.3.4.6 Market Breakup by Application
11.3.4.7 Market Breakup by End User
11.3.4.8 Key Players
11.3.4.9 Market Forecast (2024-2032)
11.3.5 Australia
11.3.5.1 Market Drivers
11.3.5.2 Historical and Current Market Trends (2018-2023)
11.3.5.3 Market Breakup by Component
11.3.5.4 Market Breakup by Deployment Mode
11.3.5.5 Market Breakup by SMS Traffic
11.3.5.6 Market Breakup by Application
11.3.5.7 Market Breakup by End User
11.3.5.8 Key Players
11.3.5.9 Market Forecast (2024-2032)
11.3.6 Indonesia
11.3.6.1 Market Drivers
11.3.6.2 Historical and Current Market Trends (2018-2023)
11.3.6.3 Market Breakup by Component
11.3.6.4 Market Breakup by Deployment Mode
11.3.6.5 Market Breakup by SMS Traffic
11.3.6.6 Market Breakup by Application
11.3.6.7 Market Breakup by End User
11.3.6.8 Key Players
11.3.6.9 Market Forecast (2024-2032)
11.3.7 Others
11.3.7.1 Historical and Current Market Trends (2018-2023)
11.3.7.2 Market Forecast (2024-2032)
11.4 Latin America
11.4.1 Brazil

11.4.1.1 Market Drivers
11.4.1.2 Historical and Current Market Trends (2018-2023)
11.4.1.3 Market Breakup by Component
11.4.1.4 Market Breakup by Deployment Mode
11.4.1.5 Market Breakup by SMS Traffic
11.4.1.6 Market Breakup by Application
11.4.1.7 Market Breakup by End User
11.4.1.8 Key Players
11.4.1.9 Market Forecast (2024-2032)
11.4.2 Mexico
11.4.2.1 Market Drivers
11.4.2.2 Historical and Current Market Trends (2018-2023)
11.4.2.3 Market Breakup by Component
11.4.2.4 Market Breakup by Deployment Mode
11.4.2.5 Market Breakup by SMS Traffic
11.4.2.6 Market Breakup by Application
11.4.2.7 Market Breakup by End User
11.4.2.8 Key Players
11.4.2.9 Market Forecast (2024-2032)
11.4.3 Others
11.4.3.1 Historical and Current Market Trends (2018-2023)
11.4.3.2 Market Forecast (2024-2032)
11.5 Middle East and Africa
11.5.1 Market Drivers
11.5.2 Historical and Current Market Trends (2018-2023)
11.5.3 Market Breakup by Component
11.5.4 Market Breakup by Deployment Mode
11.5.5 Market Breakup by SMS Traffic
11.5.6 Market Breakup by Application
11.5.7 Market Breakup by End User
11.5.8 Market Breakup by Country
11.5.9 Key Players
11.5.10 Market Forecast (2024-2032)
11.6 Attractive Investment Proposition by Region

12 Global A2P Messaging Market – Competitive Landscape
12.1 Overview
12.2 Market Structure
12.3 Market Share by Key Players
12.4 Market Player Positioning
12.5 Top Winning Strategies

12.6 Competitive Dashboard
12.7 Company Evaluation Quadrant

13 Profiles of Key Players
13.1 BICS SA/NV (Proximus Group)

13.1.1 Business Overview
13.1.2 Services Offered
13.1.3 Business Strategies
13.1.4 SWOT Analysis
13.1.5 Major News and Events
13.2 China Mobile Limited
13.2.1 Business Overview
13.2.2 Services Offered
13.2.3 Business Strategies
13.2.4 Financials
13.2.5 SWOT Analysis
13.2.6 Major News and Events
13.3 Comviva (Tech Mahindra)
13.3.1 Business Overview
13.3.2 Services Offered
13.3.3 Business Strategies
13.3.4 SWOT Analysis
13.3.5 Major News and Events
13.4 Infobip Ltd.
13.4.1 Business Overview
13.4.2 Services Offered
13.4.3 Business Strategies
13.4.4 SWOT Analysis
13.4.5 Major News and Events
13.5 Monty Mobile
13.5.1 Business Overview
13.5.2 Services Offered
13.5.3 Business Strategies
13.5.4 SWOT Analysis
13.5.5 Major News and Events
13.6 Orange S.A.
13.6.1 Business Overview
13.6.2 Services Offered
13.6.3 Business Strategies
13.6.4 Financials
13.6.5 SWOT Analysis
13.6.6 Major News and Events
13.7 Route Mobile Limited
13.7.1 Business Overview
13.7.2 Services Offered
13.7.3 Business Strategies
13.7.4 Financials
13.7.5 SWOT Analysis
13.7.6 Major News and Events
13.8 Sinch AB
13.8.1 Business Overview
13.8.2 Services Offered
13.8.3 Business Strategies
13.8.4 Financials
13.8.5 SWOT Analysis
13.8.6 Major News and Events
13.9 Tata Communications Limited
13.9.1 Business Overview
13.9.2 Services Offered
13.9.3 Business Strategies
13.9.4 Financials
13.9.5 SWOT Analysis
13.9.6 Major News and Events
13.10 Twilio Inc.
13.10.1 Business Overview
13.10.2 Services Offered
13.10.3 Business Strategies
13.10.4 Financials
13.10.5 SWOT Analysis
13.10.6 Major News and Events

Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.

14 Global A2P Messaging Market - Industry Analysis
14.1 Drivers, Restraints, and Opportunities

14.1.1    Overview
14.1.2    Drivers
14.1.3    Restraints
14.1.4    Opportunities
14.1.5    Impact Analysis
14.2 Porters Five Forces Analysis
14.2.1    Overview
14.2.2    Bargaining Power of Buyers
14.2.3    Bargaining Power of Suppliers
14.2.4    Degree of Competition
14.2.5    Threat of New Entrants
14.2.6    Threat of Substitutes
14.3 Value Chain Analysis

15 Strategic Recommendations

16 Appendix

A2P Messaging Market Report by Component (Platform, A2P Service), Deployment Mode (On-premises, Cloud-based), SMS Traffic (National Traffic, Multi-Country), Application (Authentication Services, Promotional and Marketing Services, Pushed Content Services, Interactive Messages Services, Customer Relationship Management Services, and Others), End User (BFSI, Retail and Ecommerce, E-Governance, Hyperlocal Businesses, Healthcare, Travel and Hospitality, and Others), and Region 2024-2032
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