Market Overview:

The Asia Pacific frozen pizza market is expected to exhibit moderate growth during 2021-2026. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic. These insights are included in the report as a major market contributor. 

Frozen pizzas are flat round bread produced using fermented dough, which is covered and baked with toppings, such as vegetables, meats, cheeses and sauces. They are available in a wide variety, including thin crust, stuffed crust, extra thin crust and deep dish. They are ready-to-eat (RTE) and are usually stored in freezers at low temperatures to increase the shelf-life of the product. This also aids in retaining the taste, texture and nutritional value for a longer duration.

Rapid urbanization and significant growth in the food and beverage industry are among the key factors creating a positive outlook for the market in the Asia Pacific region. Furthermore, the increasing preference for RTE and convenience food products among the working population is providing a thrust to the market growth. Due to the hectic schedules and busy lifestyles, the working consumers are increasingly preferring food products that require minimal preparation and can be consumed on-the-go. Additionally, the launch of frozen pizzas with innovative toppings and gluten- and preservative-free bases is acting as another growth-inducing factor. Hotels, cafés and quick service restaurants (QSRs) are widely experimenting with plant-based variants and organic ingredients to cater to the demands of their vegan consumers. Other factors, including rising expenditure capacities of the consumers, along with increasing investments in the retail infrastructure, are anticipated to drive the market further.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the Asia Pacific frozen pizza market, along with forecasts at the regional and country level from 2021-2026. Our report has categorized the market based on crust type, size, product type, topping and distribution.

Breakup by Pizza Crust Type:

• Thin Crust
• Thick Crust
• Stuffed Crust
• Others
   

Breakup by Size:

• Small
• Medium
• Large
   

Breakup by Product Type:

• Regular Frozen Pizza
• Premium Frozen Pizza
• Gourmet Frozen Pizza
   

Breakup by Topping:

• Cheese
• Meat
• Fruits and Vegetables
• Others
   

Breakup by Distribution:

• Food Chain Services
• Modern Trade
• Departmental Stores
• Online Stores
• Others
   

Breakup by Country:

• China
• Japan
• India
• South Korea
• Australia
• Indonesia
• Others
   

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players.

Report Coverage:

Key Questions Answered in This Report:

• How has the Asia Pacific frozen pizza market performed so far and how will it perform in the coming years?
• What has been the impact of COVID-19 on the Asia Pacific frozen pizza market?
• What are the key regional markets?
• What is the breakup of the market based on the crust type?
• What is the breakup of the market based on the size?
• What is the breakup of the market based on the product type?
• What is the breakup of the market based on the topping?
• What is the breakup of the market based on the distribution?
• What are the various stages in the value chain of the industry?
• What are the key driving factors and challenges in the industry?
• What is the structure of the Asia Pacific frozen pizza market and who are the key players?
• What is the degree of competition in the industry?