Market Overview:
Australia gaming market size is projected to exhibit a growth rate (CAGR) of 8.20% during 2024-2032. Strategic collaborations among numerous stakeholders, such as tournament organizers, streaming platforms, content creators, etc., are primarily driving the market growth across the country.
Report Attribute
|
Key Statistics
|
Base Year
|
2023 |
Forecast Years
|
2024-2032
|
Historical Years
|
2018-2023
|
Market Growth Rate (2024-2032) |
8.20% |
Gaming involves participating in electronic games with user interfaces that generate visual feedback on display devices. This activity takes place across diverse platforms, such as Xbox, personal computers (PCs), mobile devices, specialized gaming equipment, etc. Gaming offers a broad spectrum of experiences, ranging from uncomplicated puzzle games to intricate and immersive virtual environments. In line with this, users can manipulate characters or avatars, traverse through different levels or scenarios, achieve objectives, overcome challenges, and progress through the game's narrative. In recent times, it has evolved beyond traditional genres, encompassing a diverse array of categories, such as action, adventure, role-playing, strategy, sports, simulation, etc.
Australia Gaming Market Trends:
The Australia gaming market is experiencing significant growth, driven by a confluence of drivers that reflect the evolving landscape of consumer preferences and technological advancements. Primarily, the widespread adoption of diverse gaming platforms, including consoles like PlayStation, Xbox, and Nintendo, along with personal computers (PCs) and mobile devices, is a key driver. Moreover, the continuous innovation in gaming technology is also propelling the market growth across the country. Apart from this, the introduction of advanced graphics, augmented reality (AR), virtual reality (VR), and immersive gameplay experiences is attracting a more extensive user base, which is acting as another significant growth-inducing factor. This technological evolution not only enhances the overall gaming experience but also stimulates demand for upgraded gaming hardware and software. Additionally, the growing trend of esports and online multiplayer gaming is contributing significantly to the market's momentum. The competitive and social aspects of online gaming have gained immense popularity, fostering a robust gaming community. This trend has not only increased engagement but has also driven the demand for high-performance gaming equipment and accessories. Furthermore, the rising popularity of esports is anticipated to fuel the market growth in Australia over the forecasted period.
Australia Gaming Market Segmentation:
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country levels for 2024-2032. Our report has categorized the market based on device type, platform, revenue, type, and age group.
Device Type Insights:
- Consoles
- Mobiles and Tablets
- Computers
The report has provided a detailed breakup and analysis of the market based on the device type. This includes consoles, mobiles and tablets, and computers.
Platform Insights:
A detailed breakup and analysis of the market based on the platform have also been provided in the report. This includes online and offline.
Revenue Insights:
- In-Game Purchase
- Game Purchase
- Advertising
The report has provided a detailed breakup and analysis of the market based on the revenue. This includes in-game purchase, game purchase, and advertising.
Type Insights:
- Adventure/Role Playing Games
- Puzzles
- Social Games
- Strategy
- Simulation
- Others
A detailed breakup and analysis of the market based on the type have also been provided in the report. This includes adventure/role playing games, puzzles, social games, strategy, simulation, and others.
Age Group Insights:
The report has provided a detailed breakup and analysis of the market based on the age group. This includes adults and children.
Regional Insights:
- Australia Capital Territory & New South Wales
- Victoria & Tasmania
- Queensland
- Northern Territory & Southern Australia
- Western Australia
The report has also provided a comprehensive analysis of all the major regional markets, which include Australia Capital Territory & New South Wales, Victoria & Tasmania, Queensland, Northern Territory & Southern Australia, and Western Australia.
Competitive Landscape:
The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.
Australia Gaming Market Report Coverage:
Report Features |
Details |
Base Year of the Analysis |
2023 |
Historical Period |
2018-2023 |
Forecast Period |
2024-2032 |
Units |
US$ Million |
Scope of the Report |
Exploration of Historical Trends and Market Outlook, Industry Catalysts and Challenges, Segment-Wise Historical and Future Market Assessment:
- Device Type
- Platform
- Revenue
- Type
- Age Group
- Region
|
Device Types Covered |
Consoles, Mobiles and Tablets, Computers |
Platforms Covered |
Online, Offline |
Revenues Covered |
In-Game Purchase, Game Purchase, Advertising |
Types Covered |
Adventure/Role Playing Games, Puzzles, Social Games, Strategy, Simulation, Others |
Age Groups Covered |
Adult, Children |
Regions Covered |
Australia Capital Territory & New South Wales, Victoria & Tasmania, Queensland, Northern Territory & Southern Australia, Western Australia |
Customization Scope |
10% Free Customization |
Report Price and Purchase Option |
Single User License: US$ 3699
Five User License: US$ 4699
Corporate User License: US$ 5699 |
Post-Sale Analyst Support |
10-12 Weeks |
Delivery Format |
PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |
Key Questions Answered in This Report:
- How has the Australia gaming market performed so far and how will it perform in the coming years?
- What has been the impact of COVID-19 on the Australia gaming market?
- What is the breakup of the Australia gaming market on the basis of device type?
- What is the breakup of the Australia gaming market on the basis of platform?
- What is the breakup of the Australia gaming market on the basis of revenue?
- What is the breakup of the Australia gaming market on the basis of type?
- What is the breakup of the Australia gaming market on the basis of age group?
- What are the various stages in the value chain of the Australia gaming market?
- What are the key driving factors and challenges in the Australia gaming?
- What is the structure of the Australia gaming market and who are the key players?
- What is the degree of competition in the Australia gaming market?
Key Benefits for Stakeholders:
- IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Australia gaming market from 2018-2032.
- The research report provides the latest information on the market drivers, challenges, and opportunities in the Australia gaming market.
- Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Australia gaming industry and its attractiveness.
- Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.