Australia Leisure Battery Market

Market Overview:

The Australia leisure battery market size reached US$ 270.9 Million in 2022. Looking forward, IMARC Group expects the market to reach US$ 354.4 Million by 2028, exhibiting a growth rate (CAGR) of 4.70% during 2023-2028. The increasing manufacturing of motor caravans, wide product availability through online and offline distribution channels, and the growing adoption of recreational vehicles, such as boats, represent some of the key factors driving the market.

A leisure battery is a type of battery designed to store power for a long period. It has low self-discharge as compared to other rechargeable batteries, such as nickel-cadmium (Ni-Cad) and nickel-metal hydrate (NiMH). It provides high working voltage and energy density and has no memory effect. It can withstand very low temperatures without freezing and considered highly resistant to vibration due to its sandwich construction. It requires no recharge when the voltage level falls substantially and does not release any gas when turned upside down. It assists in maintaining a balanced flow of electrical current as compared to conventional batteries. Besides this, it aids in releasing a lower amount of energy, which protects the environment. As it reduces irregularities in the power supply and ensures the safety of an appliance, the demand for leisure battery is increasing in Australia.    

Australia Leisure Battery Market Trends:

At present, the rising preferences for adventure and sports activities among individuals represents one of the major factors supporting the growth of the market in Australia. Besides this, the growing employment of leisure batteries due to the increasing adoption of recreational vehicles, such as boats, is currently offering a positive market outlook. Additionally, there is a rise in the demand for cost-effective, convenient, high energy, and durable products among the masses in the country. This, coupled with the increasing utilization of absorbent glass mat (AGM) batteries, as they are non-flammable and safe and offer high capacity, is propelling the growth of the market. Apart from this, the rising adoption of leisure batteries in the automotive industry to manufacture motor caravans and low-speed electric vehicles (LSEVs), is offering lucrative growth opportunities to industry investors in Australia. Moreover, the wide availability of leisure batteries through offline and online distribution channels is positively influencing the market outlook. Apart from this, the rising adoption of leisure batteries due to the increasing camping activities in Australia is contributing to the growth of the market. Furthermore, key players are introducing a three-phase interconnected power system with industrial-use lithium-ion batteries that assist in reducing electricity costs through the self-consumption of renewable energy.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the Australia leisure battery market, along with forecasts at the regional and country levels from 2023-2028. Our report has categorized the market based on fuel type, voltage range, and distribution channel. 

Fuel Type Insights:

• AGM
• Lead Acid
• Lithium Iron Phosphate (LFP)
• Lithium Nickel Cobalt Aluminium Oxide (NCA)
• Lithium Nickel Manganese Cobalt (LI NMC)
• Lithium Cobalt Oxide (LCO)
• Lithium Manganese Oxide (LMO)
• Lithium Titanate Oxide (LTO)
• Others
   

The report has provided a detailed breakup and analysis of the Australia leisure battery market based on the fuel type. This includes AGM, lead acid, lithium iron phosphate (LFP), lithium nickel cobalt aluminium oxide (NCA), lithium nickel manganese cobalt (LI NMC), lithium cobalt oxide (LCO), lithium manganese oxide (LMO), lithium titanate oxide (LTO), and others. According to the report, AGM represented the largest segment.

Voltage Range Insights:

• 12 V
• Less than 12 V
• More than 12V but less than 48V
• 48V and More than 48V
   

A detailed breakup and analysis of the Australia leisure battery market based on the voltage range has also been provided in the report. This includes 12V, less than 12V, more than 12V but less than 48V, and 48V and more than 48V. According to the report, 12V accounted for the largest market share.

Distribution Channel Insights:

• Brick and Mortar
• E-commerce Channel
   

A detailed breakup and analysis of the Australia leisure battery market based on the distribution channel has also been provided in the report. This includes brick and motor and e-commerce channel. According to the report, brick and mortar accounted for the largest market share.

Regional Insights:

• New South Wales
• Victoria
• Queensland
• Western Australia
• South Australia
• Tasmania
• Others
   

The report has also provided a comprehensive analysis of all the major regional markets, which include New South Wales, Victoria, Queensland, Western Australia, South Australia, Tasmania, and others. According to the report, New South Wales was the largest market for Australia leisure battery. Some of the factors driving the New South Wales leisure battery market included the growing preferences for camping activities among individuals, rising number of travelers, increasing local manufacturers, etc.     

Competitive Landscape:

The report has also provided a comprehensive analysis of the competitive landscape in the Australia leisure battery market. Detailed profiles of all major companies have been provided. Some of the companies covered include ACDelco Australia (General Motors), ALLion Lithium Batteries, Century Batteries (GS Yuasa Corporation), Deka Intimidator, Delkor Co. Ltd, Enerdrive, Full River Battery, Lifeline Batteries Inc, Optima Batteries, Power Sonic Corporation (The Blackbird Group), RELiON Batteries (Brunswick Corporation), Renogy, Redarc Electronics, 4WD Supacentre, SuperCharge Batteries (Ramcar Batteries Inc.), U.S. Battery, Victron Energy, Yuasa Battery (GS Yuasa Corporation), Outbax., etc. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.

Report Coverage:

Key Questions Answered in This Report:

• How has the Australia leisure battery market performed so far, and how will it perform in the coming years?
• What are the drivers, restraints, and opportunities in the Australia leisure battery market?
• What is the impact of each driver, restraint, and opportunity on the Australia leisure battery market?
• What is the breakup of the market based on the fuel type?
• Which is the most attractive fuel type in the Australia leisure battery market?
• What is the breakup of the market based on the voltage range?
• Which is the most attractive voltage range in the Australia leisure battery market?
• What is the breakup of the market based on the distribution channel?
• Which is the most attractive distribution channel in the Australia leisure battery market?
• What is the competitive structure of the Australia leisure battery market?
• Who are the key players/companies in the Australia leisure battery market?

Key Benefits for Stakeholders:

• IMARC’s report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Australia leisure battery market from 2017-2028.
• The research study provides the latest information on the market drivers, challenges, and opportunities in the Australia leisure battery market.
• The study maps the leading, as well as the fastest-growing, regional markets.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Australia leisure battery industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.