Australia Olive Oil Market

Australia Olive Oil Market Overview:

The Australia olive oil market size reached USD 422.8 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 638.0 Million by 2033, exhibiting a growth rate (CAGR) of 4.20% during 2025-2033. The market is driven by heightening health awareness, demand for natural food items, and the extensive adoption of Mediterranean diets. Improved domestic production and changing culinary habits further contribute to market growth in retail and foodservice channels, suggesting a favorable long-term consumption scenario.

Australia Olive Oil Market Trends:

Growing Consumer Trend Towards Premium and Organic Olive Oils

There is a consistent movement in Australian consumer preferences towards premium and organic olive oil products, led by heightening health benefit awareness and clean-label demand. For instance, in April 2024, Primo Estate introduced the 2024 JOSEPH First Run Extra Virgin Olive Oil. Produced from early-harvest olives, it provides green banana aromas and a crisp peppery finish. Moreover, with consumers increasingly being particular about food origins and quality, the popularity of cold-pressed, extra virgin, and organically certified olive oils has grown substantially. This trend is in line with the larger movement toward natural and minimally processed food options, especially among health-oriented demographics. In addition, domestically oriented production practices that prioritize sustainability and traceability are driving purchasing decisions, particularly within the urban market. The accelerating range of gourmet olive oils available in retail channels is also stimulating experimentation and building category interest. Australia olive oil market outlook indicates sustained expansion underpinned by product innovation converging with shifting lifestyle preferences and dietary values. This trend will propel premiumization dynamics in both mainstream and niche consumer markets within the nation.

Broader Market Penetration Driven by Culinary Applications

Olive oil is becoming a standard in an increasing variety of cooking uses in Australian homes and restaurants, moving beyond Mediterranean dishes to more general everyday use. Its use in frying, roasting, marinating, and baking has made it a popular ingredient among home cooks and professional chefs alike. Growth in food media and cooking lessons has reaffirmed olive oil's functional and nutritional benefits, including healthy fats and flavor enhancement. This increased usage within food routines supports steady volume growth among all consumer segments. Local cooking trends are also embracing olive oil, a sign of wider cultural acceptance and exploration within the kitchen. Australian olive oil market growth is supported by this mainstream popularity, which is driving extra demand in both bulk and specialty segments. For instance, in October 2023, the Australian Olive Oil Association rolled out the "Get Drizzling" campaign, touting olive oil as a useful finishing touch. The online campaign aims at consumers aged between 25-54, engaging them through social media. Further, with food patterns shifting towards healthy and taste-rich consumption patterns, olive oil is emerging as an integral component of Australian everyday dietary patterns.

E-Commerce and Specialty Retail Enhance Consumer Availability

Online business has become a vital distribution channel for olive oil in Australia, enabling producers and brands to reach a developing segment of educated consumers directly. For example, in April 2024, the 2025 Olio Nuovo Organic Extra Virgin Olive Oil, a limited first-harvest and unfiltered release, was pre-ordering, taking a Gold Medal at the 2023 Australian International Olive Awards. Furthermore, the Internet is becoming increasingly utilized as a marketing medium to promote added-value qualities like varietal purity, geographic location, and dates of harvest. These platforms also support niche offerings that may not be widely available in brick-and-mortar stores, thereby increasing customer availability of a wide variety of olive oils. Specialized retail stores and gourmet stores are also taking center stage to provide chosen selections with knowledgeable personnel and tasting sessions. This multichannel distribution platform is creating visibility and pushing category interaction across various segments. Australia olive oil market share is highly supported by digital convenience, consumer education, and a seamless shopping experience that prioritizes transparency and quality. These evolving retail dynamics are expected to remain central to the sector’s sustained expansion.

Australia Olive Oil Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the region level for 2025-2033. Our report has categorized the market based on type, distribution channel, and application.

Type Insights:

• Virgin Olive Oil
• Refined Olive Oil
• Extra Virgin Olive Oil
• Olive Pomace Oil
• Others

The report has provided a detailed breakup and analysis of the market based on the type. This includes virgin olive oil, refined olive oil, extra virgin olive oil, olive pomace oil, and others.

Distribution Channel Insights:

• Supermarkets and Hypermarkets
• Convenience Stores
• Online Stores
• Others

A detailed breakup and analysis of the market based on the distribution channel have also been provided in the report. This includes supermarkets and hypermarkets, convenience stores, online stores, and others.

Application Insights:

• Food and Beverage
• Pharmaceuticals
• Cosmetics
• Others

The report has provided a detailed breakup and analysis of the market based on the application. This includes food and beverage, pharmaceuticals, cosmetics, and others.

Regional Insights:

• Australia Capital Territory & New South Wales
• Victoria & Tasmania
• Queensland
• Northern Territory & Southern Australia
• Western Australia

The report has also provided a comprehensive analysis of all the major regional markets, which include Australia Capital Territory & New South Wales, Victoria & Tasmania, Queensland, Northern Territory & Southern Australia, and Western Australia.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Australia Olive Oil Market News:

• In April 2024, Grampians Olive Co. released its 2024 Signature Organic Extra Virgin Olive Oil and took home a Silver Medal at the Australian Golden Olive Awards. This oil, harvested early, has herbaceous notes with a peppery aftertaste and is produced using rare varieties such as Bouqettier, Mission, and Verdale. Low crop yield makes it a limited release.
• In April 2024, Una Prestige Extra Virgin Olive Oil by Kudla Grove, South Australia, launched with 25 years of commitment to cultivating superior Koroneiki olives. A limited release of 500 bottles (375ml), the oil presents an intense green oil with balanced flavors for gourmet use such as bruschetta, pasta, and grilled fish.

Australia Olive Oil Market Report Coverage:

Key Questions Answered in This Report:

• How has the Australia olive oil market performed so far and how will it perform in the coming years?
• What is the breakup of the Australia olive oil market on the basis of type?
• What is the breakup of the Australia olive oil market on the basis of distribution channel?
• What is the breakup of the Australia olive oil market on the basis of application?
• What is the breakup of the Australia olive oil market on the basis of region?
• What are the various stages in the value chain of the Australia olive oil market? 
• What are the key driving factors and challenges in the Australia olive oil?
• What is the structure of the Australia olive oil market and who are the key players?
• What is the degree of competition in the Australia olive oil market? 

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Australia olive oil market from 2019-2033.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the Australia olive oil market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Australia olive oil industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.