Market Overview:
The Brazil beauty and personal care products market is expected to exhibit moderate growth during the forecast period (2021-2026). Beauty and personal care products refer to various items that enhance physical appearance and maintain personal hygiene. Some of the commonly used beauty and personal care products include moisturizers, color cosmetics, soaps, cleansers, hair dyes, perfumes, lipsticks, toothpaste, etc. These products offer numerous benefits such as reducing skin acne, nourishing the skin, maintaining body odor, enhancing hair growth, etc. In Brazil, the growing consumer consciousness towards personal hygiene and physical appearance is primarily driving the market for beauty and personal care products.
The improving living standards of consumers supported by their rising income levels have increased the per capita expenditures on beauty and personal care items in Brazil. Furthermore, the growing working women population in the country is also propelling the demand for various cosmetic and personal hygiene products, such as foundation creams, lipsticks, eye makeup, deodorants, etc. Additionally, the wide availability of beauty and personal care items in compact, easy-to-carry, and convenient packaging solutions for on-the-go usage is further catalyzing their demand in Brazil. Apart from this, the rising influence of social media beauty trends and numerous celebrity endorsements promoting the use of cosmetics and personal grooming items is augmenting the market growth. The growing consumer inclination towards premium product variants, exotic brands, signature collections, etc., is further fueling the demand for beauty and personal care products in the country. Besides this, the emergence of e-commerce platforms offering a wide product range along with a hassle-free purchasing experience, numerous discounted offers, doorstep delivery, etc., is positively influencing the market growth in the country. Other factors, such as the launch of organic, vegan or naturally-sourced product variants, increasing preference for personalized cosmetic products and the rising levels of beauty consciousness among the masses is expected to drive the market further. Looking forward, IMARC Group expects the Brazil beauty and personal care products market is expected to grow at a CAGR of around 6% during the next five years.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the Brazil beauty and personal care products market report, along with forecasts for growth at the region level from 2021-2026. Our report has categorized the market based on product, pricing, ingredient and distribution channel.
Breakup by Product:
- Skincare
- Haircare
- Oral care
- Makeup & Color Cosmetics
- Deodorants and Fragrances
- Others
Breakup by Pricing:
Breakup by Ingredient:
Breakup by Distribution Channel:
- Supermarkets and Hypermarkets
- Specialty Stores
- Pharmacies
- Online
- Others
Competitive Landscape:
The competitive landscape of the industry has also been examined with some of the key players being Beiersdorf AG, Cargill, Incorporated., Coty Inc., Grupo Boticario, L’Oréal, Natura & Co., Procter & Gamble, Surya Brasil, Unilever Brazil (Unilever) and The Estée Lauder Companies Inc.
Key Questions Answered in This Report:
- How has the Brazil beauty and personal care products market performed so far and how will it perform in the coming years?
- What is the impact of COVID-19 on Brazil beauty and personal care products market?
- What is the breakup of the market based on the product?
- What is the breakup of the market based on the pricing?
- What is the breakup of the market based on the ingredient?
- What is the breakup of the market based on the distribution channel?
- What are the various stages in the value chain of the industry?
- What are the key driving factors and challenges in the market?
- What is the structure of the Brazil beauty and personal care products market and who are the key players?
- What is the degree of competition in the market?
1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Brazil Beauty and Personal Care Products Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Product
6.1 Skincare
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Haircare
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Oral care
6.3.1 Market Trends
6.3.2 Market Forecast
6.4 Makeup & Color Cosmetics
6.4.1 Market Trends
6.4.2 Market Forecast
6.5 Deodorants and Fragrances
6.5.1 Market Trends
6.5.2 Market Forecast
6.6 Others
6.6.1 Market Trends
6.6.2 Market Forecast
7 Market Breakup by Pricing
7.1 Mass
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Premium
7.2.1 Market Trends
7.2.2 Market Forecast
8 Market Breakup by Ingredient
8.1 Natural
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Organic
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Others
8.3.1 Market Trends
8.3.2 Market Forecast
9 Market Breakup by Distribution Channel
9.1 Supermarkets and Hypermarkets
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Specialty Stores
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Pharmacies
9.3.1 Market Trends
9.3.2 Market Forecast
9.4 Online
9.4.1 Market Trends
9.4.2 Market Forecast
9.5 Others
9.5.1 Market Trends
9.5.2 Market Forecast
10 SWOT Analysis
10.1 Overview
10.2 Strengths
10.3 Weaknesses
10.4 Opportunities
10.5 Threats
11 Value Chain Analysis
12 Porters Five Forces Analysis
12.1 Overview
12.2 Bargaining Power of Buyers
12.3 Bargaining Power of Suppliers
12.4 Degree of Competition
12.5 Threat of New Entrants
12.6 Threat of Substitutes
13 Competitive Landscape
13.1 Market Structure
13.2 Key Players
13.3 Profiles of Key Players
13.3.1 Beiersdorf AG
13.3.1.1 Company Overview
13.3.1.2 Business Portfolio
13.3.2 Cargill, Incorporated
13.3.2.1 Company Overview
13.3.2.2 Business Portfolio
13.2.2.3 SWOT Analysis
13.3.3 Coty Inc.
13.3.3.1 Company Overview
13.3.3.2 Business Portfolio
13.3.3.3 Financials
13.3.3.4 SWOT Analysis
13.3.4 Grupo Boticario
13.3.4.1 Company Overview
13.3.4.2 Business Portfolio
13.3.5 L’Oréal
13.3.5.1 Company Overview
13.3.5.2 Business Portfolio
13.3.5.3 Financials
13.3.5.4 SWOT Analysis
13.3.6 Natura & Co.
13.3.6.1 Company Overview
13.3.6.2 Business Portfolio
13.3.7 Procter & Gamble
13.3.7.1 Company Overview
13.3.7.2 Business Portfolio
13.3.7.3 Financials
13.3.7.4 SWOT Analysis
13.3.8 Surya Brasil
13.3.8.1 Company Overview
13.3.8.2 Business Portfolio
13.3.9 Unilever Brazil (Unilever)
13.3.9.1 Company Overview
13.3.9.2 Business Portfolio
13.3.10 The Estée Lauder Companies Inc.
13.3.10.1 Company Overview
13.3.10.2 Business Portfolio
13.3.10.3 Financials
13.3.10.4 SWOT Analysis
List of Figures
Figure 1: Brazil: Beauty and Personal Care Products Market: Major Drivers and Challenges
Figure 2: Brazil: Beauty and Personal Care Products Market: Sales Value (in Million US$), 2015-2020
Figure 3: Brazil: Beauty and Personal Care Products Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 4: Brazil: Beauty and Personal Care Products Market: Breakup by Product (in %), 2020
Figure 5: Brazil: Beauty and Personal Care Products Market: Breakup by Pricing (in %), 2020
Figure 6: Brazil: Beauty and Personal Care Products Market: Breakup by Ingredient (in %), 2020
Figure 7: Brazil: Beauty and Personal Care Products Market: Breakup by Distribution Channel (in %), 2020
Figure 8: Brazil: Beauty and Personal Care Products (Skincare) Market: Sales Value (in Million US$), 2015 & 2020
Figure 9: Brazil: Beauty and Personal Care Products (Skincare) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 10: Brazil: Beauty and Personal Care Products (Haircare) Market: Sales Value (in Million US$), 2015 & 2020
Figure 11: Brazil: Beauty and Personal Care Products (Haircare) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 12: Brazil: Beauty and Personal Care Products (Oral care) Market: Sales Value (in Million US$), 2015 & 2020
Figure 13: Brazil: Beauty and Personal Care Products (Oral care) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 14: Brazil: Beauty and Personal Care Products (Makeup & Color Cosmetics) Market: Sales Value (in Million US$), 2015 & 2020
Figure 15: Brazil: Beauty and Personal Care Products (Makeup & Color Cosmetics) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 16: Brazil: Beauty and Personal Care Products (Deodorants and Fragrances) Market: Sales Value (in Million US$), 2015 & 2020
Figure 17: Brazil: Beauty and Personal Care Products (Deodorants and Fragrances) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 18: Brazil: Beauty and Personal Care Products (Other Products) Market: Sales Value (in Million US$), 2015 & 2020
Figure 19: Brazil: Beauty and Personal Care Products (Other Products) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 20: Brazil: Beauty and Personal Care Products (Mass) Market: Sales Value (in Million US$), 2015 & 2020
Figure 21: Brazil: Beauty and Personal Care Products (Mass) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 22: Brazil: Beauty and Personal Care Products (Premium) Market: Sales Value (in Million US$), 2015 & 2020
Figure 23: Brazil: Beauty and Personal Care Products (Premium) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 24: Brazil: Beauty and Personal Care Products (Natural) Market: Sales Value (in Million US$), 2015 & 2020
Figure 25: Brazil: Beauty and Personal Care Products (Natural) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 26: Brazil: Beauty and Personal Care Products (Organic) Market: Sales Value (in Million US$), 2015 & 2020
Figure 27: Brazil: Beauty and Personal Care Products (Organic) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 28: Brazil: Beauty and Personal Care Products (Other Ingredients) Market: Sales Value (in Million US$), 2015 & 2020
Figure 29: Brazil: Beauty and Personal Care Products (Other Ingredients) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 30: Brazil: Beauty and Personal Care Products (Supermarkets and Hypermarkets) Market: Sales Value (in Million US$), 2015 & 2020
Figure 31: Brazil: Beauty and Personal Care Products (Supermarkets and Hypermarkets) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 32: Brazil: Beauty and Personal Care Products (Specialty Stores) Market: Sales Value (in Million US$), 2015 & 2020
Figure 33: Brazil: Beauty and Personal Care Products (Specialty Stores) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 34: Brazil: Beauty and Personal Care Products (Pharmacies) Market: Sales Value (in Million US$), 2015 & 2020
Figure 35: Brazil: Beauty and Personal Care Products (Pharmacies) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 36: Brazil: Beauty and Personal Care Products (Online Stores) Market: Sales Value (in Million US$), 2015 & 2020
Figure 37: Brazil: Beauty and Personal Care Products (Online Stores) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 38: Brazil: Beauty and Personal Care Products (Other Distribution Channels) Market: Sales Value (in Million US$), 2015 & 2020
Figure 39: Brazil: Beauty and Personal Care Products (Other Distribution Channels) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 40: Brazil: Beauty and Personal Care Products Industry: SWOT Analysis
Figure 41: Brazil: Beauty and Personal Care Products Industry: Value Chain Analysis
Figure 42: Brazil: Beauty and Personal Care Products Industry: Porter’s Five Forces Analysis
List of Tables
Table 1: Brazil: Beauty and Personal Care Products Market: Key Industry Highlights, 2020 and 2026
Table 2: Brazil: Beauty and Personal Care Products Market Forecast: Breakup by Product (in Million US$), 2021-2026
Table 3: Brazil: Beauty and Personal Care Products Market Forecast: Breakup by Pricing (in Million US$), 2021-2026
Table 4: Brazil: Beauty and Personal Care Products Market Forecast: Breakup by Ingredient (in Million US$), 2021-2026
Table 5: Brazil: Beauty and Personal Care Products Market Forecast: Breakup by Distribution Channel (in Million US$), 2021-2026
Table 6: Brazil: Beauty and Personal Care Products Market: Competitive Structure
Table 7: Brazil: Beauty and Personal Care Products Market: Key Players