Brazil Bottled Water Market

Brazil Bottled Water Market Overview:

The Brazil bottled water market size reached USD 5.71 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 10.77 Billion by 2033, exhibiting a growth rate (CAGR) of 6.60% during 2025-2033. The Brazil bottled water market share is expanding, driven by the rising adoption of adventure tourism activities, which is increasing the reliance on bottled water, as access to clean drinking sources is limited, along with the innovations in water packaging, leading to the creation of lightweight bottles and containers made from recycled materials.

Brazil Bottled Water Market Trends:

Expanding Tourism Activities

The increasing tourism activities are impelling the Brazil bottled water market growth. As per the information provided on the official website of the Government of Brazil, in 2024, more than 6.621 Million visitors selected Brazilian locations for their vacations or work-related travels, surpassing the previous record from 2018, when 6.6 Million international tourists came. With the country’s famous beaches, rainforests, and vibrant cities attracting millions of tourists every year, the need for bottled water is high. Many travelers avoid tap water due to health concerns, making packaged water their go-to choice. Hotels, restaurants, and street vendors stock up to meet the rising demand, further enhancing sales. Adventure tourism, especially in remote areas, also increases the reliance on bottled water, as access to clean drinking sources is limited. Festivals, sporting events, and cultural events bring in crowds that elevate impulse purchases. International tourists, in particular, prefer premium and mineral water brands, enabling companies to expand their offerings. Local brands also benefit, as more domestic travelers explore different regions.

Rising environmental concerns

The growing concerns among people about environmental issues are offering a favorable Brazil bottled water market outlook. People look for sustainable brands that cater to their needs. The reason for this shift stems from concerns about plastic pollution. With government agencies focusing on reduction of plastic usage, the demand for eco-friendly water packaging solutions rises. In April 2024, at the Planalto Palace, a new contract for managing Climate Fund resources was signed by the Ministry of the Environment and Climate Change (MMA) and the National Bank for Economic and Social Development (BNDES). It allowed the transfer of a maximum of BRL 10.4 Billion, which the bank intended to allocate for reimbursable funding of projects aimed at addressing and adapting to climate change and its effects. Companies bringing eco-conscious packaging due to environmental responsibility became the favorites of people. Moreover, innovations in packaging, such as light bottles and bottles from recycled materials will be helpful in brand competitions and the successful meeting of expectations of environmentally aware customers. With changes in preferences for bottled water brands in Brazil, individuals are becoming more active in seeking responsible brands capable of providing better products through packaging, such as recyclable or biodegradable bottles.

Brazil Bottled Water Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the region level for 2025-2033. Our report has categorized the market based on product type, distribution channel, and packaging type.

Product Type Insights:

• Still
• Carbonated
• Flavored
• Mineral

The report has provided a detailed breakup and analysis of the market based on the product types. This includes still, carbonated, flavored, and mineral.

Distribution Channel Insights:

• Supermarkets and Hypermarkets
• Convenience Stores
• Direct Sales
• On-Trade
• Others

A detailed breakup and analysis of the market based on the distribution channels have also been provided in the report. This includes supermarkets and hypermarkets, convenience stores, direct sales, on-trade, and others.

Packaging Type Insights:

• PET Bottles
• Metal Cans
• Others

The report has provided a detailed breakup and analysis of the market based on the product types. This includes PET bottles, metal cans, and others.

Regional Insights:

• Southeast
• South
• Northeast
• North
• Central-West

The report has also provided a comprehensive analysis of all the major regional markets, which include Southeast, South, Northeast, North, and Central-West.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Brazil Bottled Water Market News:

• In June 2024, Canmaker Trivium Packaging teamed up with Spa Mineral Saúde pelo Água to launch Brazil's first mineral water in aluminum bottles.
• In January 2024, Minalba Brasil, a beverage entity of the Edson Queiroz Group (GEQ), released Indaiá mineral water in 269 ml aluminum cans, available in both sparkling and still options. The cans featured Braille information on the lid, an initiative designed to enhance accessibility for more than 6.5 Million people with visual disabilities in Brazil.

Brazil Bottled Water Market Report Coverage:

Key Questions Answered in This Report:

• How has the Brazil bottled water market performed so far and how will it perform in the coming years?
• What is the breakup of the Brazil bottled water market on the basis of product type?
• What is the breakup of the Brazil bottled water market on the basis of distribution channel?
• What is the breakup of the Brazil bottled water market on the basis of packaging type?
• What are the various stages in the value chain of the Brazil bottled water market? 
• What are the key driving factors and challenges in the Brazil bottled water market?
• What is the structure of the Brazil bottled water market and who are the key players?
• What is the degree of competition in the Brazil bottled water market? 

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Brazil bottled water market from 2019-2033.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the Brazil bottled water market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Brazil bottled water industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.