The commercial display market grew at a CAGR of around 8.2% during 2014-2019. Commercial displays refer to the large digital screens that are employed by businesses for promoting their products or services to substantial masses. These screens offer several optimized features, such as anti-burn-in and image retention, which makes them durable, easy to operate, as well as enable efficient management for commercial applications. Besides this, commercial displays also include multi IR options and USB cloning features for display control, even from remote locations. Generally, these screens are manufactured to withstand direct sunlight, moisture, humidity, harsh wind, etc., thereby are suitable for outdoor installations. Owing to these benefits, commercial displays are widely installed across metro stations, airports, hospitals, restaurants, corporate offices, bars, stadiums, and shopping malls, among other public and commercial infrastructures.
The increasing utilization of commercial displays can be attributed to the rising adoption of large digital screens across diverse sectors, such as hospitality, retail, healthcare, education, corporate, and transportation, for several advertising and marketing purposes. Along with this, the prevalent trend of customized display solutions pertaining to digital signage has also led to the growth of the commercial display market. Additionally, the growing popularity of innovative technologies, involving artificial intelligence and machine learning has propelled the demand for 4K and 8K commercial displays at a global level. These advanced commercial displays provide higher resolution with intricate details, that drive customer attention towards the displayed content. Moreover, based on various technological upgradations, coupled with the implementation of novel marketing strategies, several market players are adopting commercial displays for their business growth. For instance, Samsung has launched the latest 4K signage that enhances the picture quality of the lower resolution content through its UHD upscaling technology. Besides this, the increasing production of UHD content by the advertisers has led to the high commercial utilization of high-end and premium-quality displays across developed regions, such as North America and Europe. Furthermore, the rising environmental concerns towards energy conservation have led to the introduction of newer technologies, such as micro-LED and OLED, that spur the demand for energy-efficient commercial displays globally. Apart from this, rapid urbanization and modernization, particularly across developing economies, have led to the growing investments in the development of various infrastructural projects, thereby propelling the demand for commercial displays. All of the above mentioned factors will continue to drive the growth of commercial display market in the coming years. Looking forward, IMARC Group expects the market continue its strong growth during the next five years.
Breakup by Product Type:
- Digital Signage
- Display Monitor
- Display TVs
Breakup by Technology:
Breakup by Component:
- Hardware
- Software
- Services
Breakup by Panel Type:
- Flat Panel
- Curved Panel
- Other Panel
Breakup by Size:
- Below 32 inches
- 32 to 52 inches
- 52 to 75 inches
- Above 75 inches
Breakup by Application:
- Retail
- Hospitality
- Entertainment
- Stadiums & Playgrounds
- Corporate
- Banking
- Healthcare
- Education
- Transportation
Breakup by Region:
- North America
- Asia Pacific
- China
- Japan
- India
- South Korea
- Australia
- Indonesia
- Others
- Europe
- Germany
- France
- United Kingdom
- Italy
- Spain
- Russia
- Others
- Latin America
- Middle East and Africa
Competitive Landscape:
The competitive landscape of the industry has also been examined with some of the key players being Cdw Corporation, Cisco Systems, Inc., Dell Technologies Inc., Koninklijke Philips N.V., LG Display Co., Ltd., NEC Display Solutions., Panasonic Corporation, Samsung Electronics Co., Ltd., Sharp Corporation, Sony Corporation, etc.
Key Questions Answered in This Report:
The commercial display market was worth around US$ 36 Billion in 2019.
According to the estimates by IMARC Group, the commercial display market will exhibit strong growth during the next five years.
The increasing application of commercial displays in the healthcare, transportation, and education and training sectors, in confluence with the introduction of innovative technologies, represents one of the major drivers bolstering the market growth.
Due to the rising environmental concerns, leading players are introducing energy-efficient commercial displays that are incorporated with organic light-emitting diodes (OLED) and micro-LEDs.
Lockdowns have been implemented by governments of several countries to contain the spread of the coronavirus disease (COVID-19). In line with this, public spaces and transportation systems, including restaurants, airports, metro stations, stadiums and shopping malls, have been closed temporarily. Consequently, sales of commercial displays have declined around the world due to the pandemic.
Based on the product type, the market has been segmented into digital signage, display monitor and display TVs.
On the basis of the technology, the market has been categorized into LCD, LED and others.
On the basis of the component, the market has been segmented into hardware, software and services.
Based on the panel type, the market has been classified into flat, curved and other panels.
On the basis of the size, the market has been segmented into below 32, 32 to 52, 52 to 75 and above 75 inches.
Based on the application, the market has been categorized into retail, hospitality, entertainment, stadiums and playgrounds, corporate, banking, healthcare, education and transportation.
Region-wise, the market has been classified into North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia and others); Europe (the United Kingdom, Germany, France, Italy, Spain, Russia and others); Latin America (Brazil, Mexico and others); and Middle East and Africa.
Leading industry players are CDW Corporation, Cisco Systems, Inc., Dell Technologies Inc., Koninklijke Philips N.V., LG Display Co., Ltd., NEC Display Solutions., Panasonic Corporation, Samsung Electronics Co., Ltd., Sharp Corporation and Sony Corporation.
1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Commercial Display Market
5.1 Market Overview
5.2 Market Performance
5.3 Market Forecast
6 Market Breakup by Product Type
6.1 Digital Signage
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Display Monitor
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Display TVs
6.3.1 Market Trends
6.3.2 Market Forecast
7 Market Breakup by Technology
7.1 LCD
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 LED
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Others
7.3.1 Market Trends
7.3.2 Market Forecast
8 Market Breakup by Component
8.1 Hardware
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Software
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Services
8.3.1 Market Trends
8.3.2 Market Forecast
9 Market Breakup by Panel Type
9.1 Flat Panel
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Curved Panel
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Other Panel
9.3.1 Market Trends
9.3.2 Market Forecast
10 Market Breakup by Size
10.1 Below 32 inches
10.1.1 Market Trends
10.1.2 Market Forecast
10.2 32 to 52 inches
10.2.1 Market Trends
10.2.2 Market Forecast
10.3 52 to 75 inches
10.3.1 Market Trends
10.3.2 Market Forecast
10.4 Above 75 inches
10.4.1 Market Trends
10.4.2 Market Forecast
11 Market Breakup by Application
11.1 Retail
11.1.1 Market Trends
11.1.2 Market Forecast
11.2 Hospitality
11.2.1 Market Trends
11.2.2 Market Forecast
11.3 Entertainment
11.3.1 Market Trends
11.3.2 Market Forecast
11.4 Stadiums & Playgrounds
11.4.1 Market Trends
11.4.2 Market Forecast
11.5 Corporate
11.5.1 Market Trends
11.5.2 Market Forecast
11.6 Banking
11.6.1 Market Trends
11.6.2 Market Forecast
11.7 Healthcare
11.7.1 Market Trends
11.7.2 Market Forecast
11.8 Education
11.8.1 Market Trends
11.8.2 Market Forecast
11.9 Transportation
11.9.1 Market Trends
11.9.2 Market Forecast
12 Market Breakup by Region
12.1 North America
12.1.1 United States
12.1.1.1 Market Trends
12.1.1.2 Market Forecast
12.1.2 Canada
12.1.2.1 Market Trends
12.1.2.2 Market Forecast
12.2 Asia Pacific
12.2.1 China
12.2.1.1 Market Trends
12.2.1.2 Market Forecast
12.2.2 Japan
12.2.2.1 Market Trends
12.2.2.2 Market Forecast
12.2.3 India
12.2.3.1 Market Trends
12.2.3.2 Market Forecast
12.2.4 South Korea
12.2.4.1 Market Trends
12.2.4.2 Market Forecast
12.2.5 Australia
12.2.5.1 Market Trends
12.2.5.2 Market Forecast
12.2.6 Indonesia
12.2.6.1 Market Trends
12.2.6.2 Market Forecast
12.2.7 Others
12.2.7.1 Market Trends
12.2.7.2 Market Forecast
12.3 Europe
12.3.1 Germany
12.3.1.1 Market Trends
12.3.1.2 Market Forecast
12.3.2 France
12.3.2.1 Market Trends
12.3.2.2 Market Forecast
12.3.3 United Kingdom
12.3.3.1 Market Trends
12.3.3.2 Market Forecast
12.3.4 Italy
12.3.4.1 Market Trends
12.3.4.2 Market Forecast
12.3.5 Spain
12.3.5.1 Market Trends
12.3.5.2 Market Forecast
12.3.6 Russia
12.3.6.1 Market Trends
12.3.6.2 Market Forecast
12.3.7 Others
12.3.7.1 Market Trends
12.3.7.2 Market Forecast
12.4 Latin America
12.4.1 Brazil
12.4.1.1 Market Trends
12.4.1.2 Market Forecast
12.4.2 Mexico
12.4.2.1 Market Trends
12.4.2.2 Market Forecast
12.4.3 Others
12.4.3.1 Market Trends
12.4.3.2 Market Forecast
12.5 Middle East and Africa
12.5.1 Market Trends
12.5.2 Market Breakup by Country
12.5.3 Market Forecast
13 SWOT Analysis
13.1 Overview
13.2 Strengths
13.3 Weaknesses
13.4 Opportunities
13.5 Threats
14 Value Chain Analysis
15 Porters Five Forces Analysis
15.1 Overview
15.2 Bargaining Power of Buyers
15.3 Bargaining Power of Suppliers
15.4 Degree of Competition
15.5 Threat of New Entrants
15.6 Threat of Substitutes
16 Price Analysis
17 Competitive Landscape
17.1 Market Structure
17.2 Key Players
17.3 Profiles of Key Players
17.3.1 Cdw Corporation
17.3.1.1 Company Overview
17.3.1.2 Product Portfolio
17.3.1.3 Financials
17.3.1.4 SWOT Analysis
17.3.2 Cisco Systems, Inc.
17.3.2.1 Company Overview
17.3.2.2 Product Portfolio
17.3.2.3 Financials
17.3.2.4 SWOT Analysis
17.3.3 Dell Technologies Inc.
17.3.3.1 Company Overview
17.3.3.2 Product Portfolio
17.3.3.3 Financials
17.3.3.4 SWOT Analysis
17.3.4 Koninklijke Philips N.V.
17.3.4.1 Company Overview
17.3.4.2 Product Portfolio
17.3.4.3 Financials
17.3.4.4 SWOT Analysis
17.3.5 LG Display Co., Ltd.
17.3.5.1 Company Overview
17.3.5.2 Product Portfolio
17.3.5.3 Financials
17.3.6 NEC Display Solutions.
17.3.6.1 Company Overview
17.3.6.2 Product Portfolio
17.3.7 Panasonic Corporation
17.3.7.1 Company Overview
17.3.7.2 Product Portfolio
17.3.7.3 Financials
17.3.7.4 SWOT Analysis
17.3.8 Samsung Electronics Co., Ltd.
17.3.8.1 Company Overview
17.3.8.2 Product Portfolio
17.3.8.3 Financials
17.3.8.4 SWOT Analysis
17.3.9 Sharp Corporation
17.3.9.1 Company Overview
17.3.9.2 Product Portfolio
17.3.9.3 Financials
17.3.9.4 SWOT Analysis
17.3.10 Sony Corporation
17.3.10.1 Company Overview
17.3.10.2 Product Portfolio
17.3.10.3 Financials
17.3.10.4 SWOT Analysis
List of Figures
Figure 1: Global: Commercial Display Market: Major Drivers and Challenges
Figure 2: Global: Commercial Display Market: Sales Value (in Billion US$), 2014-2019
Figure 3: Global: Commercial Display Market: Breakup by Product Type (in %), 2019
Figure 4: Global: Commercial Display Market: Breakup by Technology (in %), 2019
Figure 5: Global: Commercial Display Market: Breakup by Component (in %), 2019
Figure 6: Global: Commercial Display Market: Breakup by Panel Type (in %), 2019
Figure 7: Global: Commercial Display Market: Breakup by Size (in %), 2019
Figure 8: Global: Commercial Display Market: Breakup by Application (in %), 2019
Figure 9: Global: Commercial Display Market: Breakup by Region (in %), 2019
Figure 10: Global: Commercial Display Market Forecast: Sales Value (in Billion US$), 2020-2025
Figure 11: Global: Commercial Display (Digital Signage) Market: Sales Value (in Million US$), 2014 & 2019
Figure 12: Global: Commercial Display (Digital Signage) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 13: Global: Commercial Display (Display Monitor) Market: Sales Value (in Million US$), 2014 & 2019
Figure 14: Global: Commercial Display (Display Monitor) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 15: Global: Commercial Display (Display TVs) Market: Sales Value (in Million US$), 2014 & 2019
Figure 16: Global: Commercial Display (Display TVs) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 17: Global: Commercial Display (LCD) Market: Sales Value (in Million US$), 2014 & 2019
Figure 18: Global: Commercial Display (LCD) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 19: Global: Commercial Display (LED) Market: Sales Value (in Million US$), 2014 & 2019
Figure 20: Global: Commercial Display (LED) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 21: Global: Commercial Display (Others) Market: Sales Value (in Million US$), 2014 & 2019
Figure 22: Global: Commercial Display (Others) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 23: Global: Commercial Display (Hardware) Market: Sales Value (in Million US$), 2014 & 2019
Figure 24: Global: Commercial Display (Hardware) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 25: Global: Commercial Display (Software) Market: Sales Value (in Million US$), 2014 & 2019
Figure 26: Global: Commercial Display (Software) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 27: Global: Commercial Display (Services) Market: Sales Value (in Million US$), 2014 & 2019
Figure 28: Global: Commercial Display (Services) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 29: Global: Commercial Display (Flat Panel) Market: Sales Value (in Million US$), 2014 & 2019
Figure 30: Global: Commercial Display (Flat Panel) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 31: Global: Commercial Display (Curved Panel) Market: Sales Value (in Million US$), 2014 & 2019
Figure 32: Global: Commercial Display (Curved Panel) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 33: Global: Commercial Display (Other Panel) Market: Sales Value (in Million US$), 2014 & 2019
Figure 34: Global: Commercial Display (Other Panel) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 35: Global: Commercial Display (Below 32 inches) Market: Sales Value (in Million US$), 2014 & 2019
Figure 36: Global: Commercial Display (Below 32 inches) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 37: Global: Commercial Display (32 to 52 inches) Market: Sales Value (in Million US$), 2014 & 2019
Figure 38: Global: Commercial Display (32 to 52 inches) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 39: Global: Commercial Display (52 to 75 inches) Market: Sales Value (in Million US$), 2014 & 2019
Figure 40: Global: Commercial Display (52 to 75 inches) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 41: Global: Commercial Display (Above 75 inches) Market: Sales Value (in Million US$), 2014 & 2019
Figure 42: Global: Commercial Display (Above 75 inches) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 43: Global: Commercial Display (Retail) Market: Sales Value (in Million US$), 2014 & 2019
Figure 44: Global: Commercial Display (Retail) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 45: Global: Commercial Display (Hospitality) Market: Sales Value (in Million US$), 2014 & 2019
Figure 46: Global: Commercial Display (Hospitality) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 47: Global: Commercial Display (Entertainment) Market: Sales Value (in Million US$), 2014 & 2019
Figure 48: Global: Commercial Display (Entertainment) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 49: Global: Commercial Display (Stadiums & Playgrounds) Market: Sales Value (in Million US$), 2014 & 2019
Figure 50: Global: Commercial Display (Stadiums & Playgrounds) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 51: Global: Commercial Display (Corporate) Market: Sales Value (in Million US$), 2014 & 2019
Figure 52: Global: Commercial Display (Corporate) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 53: Global: Commercial Display (Banking) Market: Sales Value (in Million US$), 2014 & 2019
Figure 54: Global: Commercial Display (Banking) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 55: Global: Commercial Display (Healthcare) Market: Sales Value (in Million US$), 2014 & 2019
Figure 56: Global: Commercial Display (Healthcare) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 57: Global: Commercial Display (Education) Market: Sales Value (in Million US$), 2014 & 2019
Figure 58: Global: Commercial Display (Education) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 59: Global: Commercial Display (Transportation) Market: Sales Value (in Million US$), 2014 & 2019
Figure 60: Global: Commercial Display (Transportation) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 61: North America: Commercial Display Market: Sales Value (in Million US$), 2014 & 2019
Figure 62: North America: Commercial Display Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 63: United States: Commercial Display Market: Sales Value (in Million US$), 2014 & 2019
Figure 64: United States: Commercial Display Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 65: Canada: Commercial Display Market: Sales Value (in Million US$), 2014 & 2019
Figure 66: Canada: Commercial Display Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 67: Asia Pacific: Commercial Display Market: Sales Value (in Million US$), 2014 & 2019
Figure 68: Asia Pacific: Commercial Display Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 69: China: Commercial Display Market: Sales Value (in Million US$), 2014 & 2019
Figure 70: China: Commercial Display Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 71: Japan: Commercial Display Market: Sales Value (in Million US$), 2014 & 2019
Figure 72: Japan: Commercial Display Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 73: India: Commercial Display Market: Sales Value (in Million US$), 2014 & 2019
Figure 74: India: Commercial Display Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 75: South Korea: Commercial Display Market: Sales Value (in Million US$), 2014 & 2019
Figure 76: South Korea: Commercial Display Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 77: Australia: Commercial Display Market: Sales Value (in Million US$), 2014 & 2019
Figure 78: Australia: Commercial Display Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 79: Indonesia: Commercial Display Market: Sales Value (in Million US$), 2014 & 2019
Figure 80: Indonesia: Commercial Display Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 81: Others: Commercial Display Market: Sales Value (in Million US$), 2014 & 2019
Figure 82: Others: Commercial Display Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 83: Europe: Commercial Display Market: Sales Value (in Million US$), 2014 & 2019
Figure 84: Europe: Commercial Display Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 85: Germany: Commercial Display Market: Sales Value (in Million US$), 2014 & 2019
Figure 86: Germany: Commercial Display Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 87: France: Commercial Display Market: Sales Value (in Million US$), 2014 & 2019
Figure 88: France: Commercial Display Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 89: United Kingdom: Commercial Display Market: Sales Value (in Million US$), 2014 & 2019
Figure 90: United Kingdom: Commercial Display Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 91: Italy: Commercial Display Market: Sales Value (in Million US$), 2014 & 2019
Figure 92: Italy: Commercial Display Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 93: Spain: Commercial Display Market: Sales Value (in Million US$), 2014 & 2019
Figure 94: Spain: Commercial Display Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 95: Russia: Commercial Display Market: Sales Value (in Million US$), 2014 & 2019
Figure 96: Russia: Commercial Display Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 97: Others: Commercial Display Market: Sales Value (in Million US$), 2014 & 2019
Figure 98: Others: Commercial Display Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 99: Latin America: Commercial Display Market: Sales Value (in Million US$), 2014 & 2019
Figure 100: Latin America: Commercial Display Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 101: Brazil: Commercial Display Market: Sales Value (in Million US$), 2014 & 2019
Figure 102: Brazil: Commercial Display Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 103: Mexico: Commercial Display Market: Sales Value (in Million US$), 2014 & 2019
Figure 104: Mexico: Commercial Display Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 105: Others: Commercial Display Market: Sales Value (in Million US$), 2014 & 2019
Figure 106: Others: Commercial Display Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 107: Middle East and Africa: Commercial Display Market: Sales Value (in Million US$), 2014 & 2019
Figure 108: Middle East and Africa: Commercial Display Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 109: Global: Commercial Display Industry: SWOT Analysis
Figure 110: Global: Commercial Display Industry: Value Chain Analysis
Figure 111: Global: Commercial Display Industry: Porter’s Five Forces Analysis
List of Tables
Table 1: Global: Commercial Display Market: Key Industry Highlights, 2019 and 2025
Table 2: Global: Commercial Display Market Forecast: Breakup by Product Type (in Million US$), 2020-2025
Table 3: Global: Commercial Display Market Forecast: Breakup by Technology (in Million US$), 2020-2025
Table 4: Global: Commercial Display Market Forecast: Breakup by Component (in Million US$), 2020-2025
Table 5: Global: Commercial Display Market Forecast: Breakup by Panel Type (in Million US$), 2020-2025
Table 6: Global: Commercial Display Market Forecast: Breakup by Size (in Million US$), 2020-2025
Table 7: Global: Commercial Display Market Forecast: Breakup by Application (in Million US$), 2020-2025
Table 8: Global: Commercial Display Market Forecast: Breakup by Region (in Million US$), 2020-2025
Table 9: Global: Commercial Display Market: Competitive Structure
Table 10: Global: Commercial Display Market: Key Players