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Dairy Industry in West Bengal: Market Size, Growth, Prices, Segments, Cooperatives, Private Dairies, Procurement and Distribution

IMARC Group’s latest report, titled “Dairy Industry in West Bengal: Market Size, Growth, Prices, Segments, Cooperatives, Private Dairies, Procurement and Distribution”, offers an in-depth analysis of the West Bengal dairy market. In 2018, the milk production in West Bengal reached a volume of XX Billion Litres, growing at a CAGR of XX% during 2011-2018. The state currently represents the ninth largest dairy market in India. The milk production in West Bengal mainly consists of cow and buffalo milk. The report’s analysis concludes that cow milk dominates the total milk production, accounting for around 95% of the total share. According to the report, the West Bengal dairy market is further expected to grow at a CAGR of XX% during 2019-2024, reaching a volume of XX Billion Litres by 2024.

Based on the product type, this report has categorized the West Bengal dairy market into 18 major product segments:

  • Liquid milk
  • Ghee
  • Curd
  • Paneer
  • Ice-cream
  • Table butter
  • Skimmed milk powder
  • Frozen/flavoured yoghurt
  • Fresh cream
  • Lassi
  • Butter milk
  • Cheese
  • Flavoured milk
  • UHT milk
  • Dairy whitener
  • Sweet condensed milk
  • Infant food
  • Malt based beverages


For each of the product segments, the report provides a thorough analysis of the current and historical value and volume trends, market share of key players and market forecast. Currently, liquid milk represents the biggest product segment in West Bengal, accounting for 48.4% of the total market share. Some of the fastest growing segments include frozen/flavoured yoghurt, cheese, UHT milk, flavoured milk and butter milk. The competitive landscape of West Bengal’s dairy market has also been examined in this report. Some of the major players covered in the report include GCMMF (Amul), Mother Dairy (WBCMPF), Metro Dairy Ltd., Red crow Dairy, etc.

The study provides a detailed evaluation of the dairy market landscape in West Bengal, covering the current, historical and future trends for milk production, milk production by cattle, milk procurement prices, etc. The report also offers SWOT, Value Chain and Porter’s Five Forces analysis of West Bengal dairy market along with market segmentation by product type and an analysis of the competitive landscape. The study is based on both desk research and multiple waves of qualitative primary research. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the West Bengal dairy market in any manner.

1    Preface
2    Scope and Methodology

    2.1    Objectives of the Study
    2.2    Stakeholders
    2.3    Data Sources
        2.3.1    Primary Sources
        2.3.2    Secondary Sources
    2.4    Market Estimation
        2.4.1    Bottom-Up Approach
        2.4.2    Top-Down Approach
    2.5    Forecasting Methodology
3    Executive Summary
4    Introduction

    4.1    Overview
    4.2    Key Industry Trends
5    Indian Dairy Industry
    5.1    Market Overview
    5.2    Market Performance
    5.3    Market by Organised and Unorganised Segment
    5.4    Milk Production and Consumption Trends
        5.4.1 Current and Historical Trends
        5.4.2 Production and Consumption Forecast
    5.5    Milk Production by State
    5.6    Milk Production by Cattle
    5.7    Milk Utilization Patterns in India
    5.8    Market Forecast
6       West Bengal Dairy Industry
    6.1    Market Overview
    6.2    Market Performance
        6.2.1 Volume Trends
        6.2.2 Value Trends
    6.3    Milk Production Trend
        6.3.1 Current and Historical Trends
        6.3.2 Milk Production Forecast
    6.4   Milk Production by Cattle
    6.5   Milk Procurement Price Trends
    6.6   Market Breakup by Product Type
    6.7   Market Forecast
    6.8    SWOT Analysis
        6.8.1    Overview
        6.8.2    Strengths
        6.8.3    Weaknesses
        6.8.4    Opportunities
        6.8.5    Threats
    6.9    Value Chain Analysis
        6.9.1    Raw Material Procurement
        6.9.2    Manufacturing
        6.9.3    Marketing
        6.9.4    Distribution
        6.9.5    Exports
        6.9.6    End-Use
    6.10    Porter’s Five Forces Analysis
        6.10.1    Overview
        6.10.2    Bargaining Power of Buyers
        6.10.3    Bargaining Power of Suppliers
        6.10.4    Degree of Competition
        6.10.5    Threat of New Entrants
        6.10.6    Threat of Substitutes
    6.11    Key Success and Risk Factors
7    Market Breakup by Product Type
    7.1    Liquid Milk
        7.1.1 Market Performance
            7.1.1.1 Volume Trends
            7.1.1.2 Value Trends
        7.1.2 Market Breakup by Key Players
        7.1.3 Market Forecast
    7.2 Ghee
        7.2.1 Market Performance
            7.2.1.1 Volume Trends
            7.2.1.2 Value Trends
        7.2.2 Market Breakup by Key Players
        7.2.3 Market Forecast
    7.3 Curd
        7.3.1 Market Performance
            7.3.1.1 Volume Trends
            7.3.1.2 Value Trends
        7.3.2 Market Breakup by Key Players
        7.3.3 Market Forecast
    7.4 Paneer
        7.4.1 Market Performance
            7.4.1.1 Volume Trends
            7.4.1.2 Value Trends
        7.4.2 Market Breakup by Key Players
        7.4.3 Market Forecast
    7.5 Ice Cream
        7.5.1 Market Performance
            7.5.1.1 Volume Trends
            7.5.1.2 Value Trends
        7.5.2 Market Breakup by Key Players
        7.5.3 Market Forecast
    7.6 Table Butter
        7.6.1 Market Performance
            7.6.1.1 Volume Trends
            7.6.1.2 Value Trends
        7.6.2 Market Breakup by Key Players
        7.6.3 Market Forecast
    7.7 Skimmed Milk Powder
        7.7.1 Market Performance
            7.7.1.1 Volume Trends
            7.7.1.2 Value Trends
        7.7.2 Market Breakup by Key Players
        7.7.3 Market Forecast
    7.8 Frozen/Flavoured Yoghurt
        7.8.1 Market Performance
            7.8.1.1 Volume Trends
            7.8.1.2 Value Trends
        7.8.2 Market Breakup by Key Players
        7.8.3 Market Forecast
    7.9 Fresh Cream
        7.9.1 Market Performance
            7.9.1.1 Volume Trends
            7.9.1.2 Value Trends
        7.9.2 Market Breakup by Key Players
        7.9.3 Market Forecast
    7.10 Lassi
        7.10.1 Market Performance
            7.10.1.1 Volume Trends
            7.10.1.2 Value Trends
        7.10.2 Market Breakup by Key Players
        7.10.3 Market Forecast
    7.11 Butter Milk
        7.11.1 Market Performance
            7.11.1.1 Volume Trends
            7.11.1.2 Value Trends
        7.11.2 Market Breakup by Key Players
        7.11.3 Market Forecast
    7.12 Cheese
        7.12.1 Market Performance
            7.12.1.1 Volume Trends
            7.12.1.2 Value Trends
        7.12.2 Market Breakup by Key Players
        7.12.3 Market Forecast
    7.13 Flavoured Milk
        7.13.1 Market Performance
            7.13.1.1 Volume Trends
            7.13.1.2 Value Trends
        7.13.2 Market Breakup by Key Players
        7.13.3 Market Forecast
    7.14 UHT Milk
        7.14.1 Market Performance
            7.14.1.1 Volume Trends
            7.14.1.2 Value Trends
        7.14.2 Market Breakup by Key Players
        7.14.3 Market Forecast
    7.15 Dairy Whitener
        7.15.1 Market Performance
            7.15.1.1 Volume Trends
            7.15.1.2 Value Trends
        7.15.2 Market Breakup by Key Players
        7.15.3 Market Forecast
    7.16 Sweet Condensed Milk
        7.16.1 Market Performance
            7.16.1.1 Volume Trends
            7.16.1.2 Value Trends
        7.16.2 Market Breakup by Key Players
        7.16.3 Market Forecast
    7.17 Infant Food
        7.17.1 Market Performance
            7.17.1.1 Volume Trends
            7.17.1.2 Value Trends
        7.17.2 Market Breakup by Key Players
        7.17.3 Market Forecast
    7.18 Malt Based Beverages
        7.18.1 Market Performance
            7.18.1.1 Volume Trends
            7.18.1.2 Value Trends
        7.18.2 Market Breakup by Key Players
        7.18.3 Market Forecast
8    Competitive Landscape
    8.1    Competitive Structure
    8.2    Market Breakup by Key Players
9    Key Player Profiles

List of Figures

Figure 1: India: Dairy Industry Overview
Figure 2: India: Dairy Market (in Billion INR), 2011-2018
Figure 3: India: Dairy Market: Breakup by Segment (in %), 2018 
Figure 4: India: Total Milk Production (in Million Metric Tons), 2011-12 – 2018-19
Figure 5: India: Total Milk Consumption (in Million Metric Tons), 2011-12 – 2018-19
Figure 6: India: Total Milk Production Forecast (in Million Metric Tons), 2019-20 – 2024-25
Figure 7: India: Total Milk Consumption Forecast (in Million Metric Tons), 2019-20– 2024-25
Figure 8: India: Milk Utilisation Patterns
Figure 9: India: Dairy Market Forecast (in Billion INR), 2019-2024
Figure 10: West Bengal: Dairy Industry Overview
Figure 11: West Bengal: Dairy Market: Volume Trends (in Million Tons), 2011-2018
Figure 12: West Bengal: Dairy Market: Value Trends (in Billion INR), 2011-2018
Figure 13: West Bengal: Total Milk Production (in Million Tons), 2011-2018
Figure 14: West Bengal: Total Milk Production Forecast (in Million Tons), 2019-2024
Figure 15: West Bengal: Total Milk Production Breakup by Cattle (in %), 2011-2018
Figure 16: West Bengal: Dairy Market: Milk Procurement Price Trends (in INR/Litre), 2011-2018
Figure 17: West Bengal: Dairy Market: Breakup by Product Type (in %), 2018
Figure 18: West Bengal: Dairy Market Forecast: Volume Trends (in Million Tons), 2019-2024
Figure 19: West Bengal: Dairy Market Forecast: Value Trends (in Billion INR), 2019-2024
Figure 20: West Bengal: Dairy Industry: SWOT Analysis
Figure 21: West Bengal: Dairy Industry: Value Chain Analysis
Figure 22: West Bengal: Dairy Industry: Porter’s Five Forces Analysis
Figure 23: West Bengal: Liquid Milk Market: Volume Trends (in Million Tons), 2011-2018
Figure 24: West Bengal: Liquid Milk Market: Value Trends (in Billion INR), 2011-2018
Figure 25: West Bengal: Liquid Milk Market: Breakup by Key Players (in %), 2018
Figure 26: West Bengal: Liquid Milk Market Forecast: Volume Trends (in Million Tons), 2019-2024
Figure 27: West Bengal: Liquid Milk Market Forecast: Value Trends (in Billion INR), 2019-2024
Figure 28: West Bengal: Ghee Market: Volume Trends (in ‘000 Tons), 2011-2018
Figure 29: West Bengal: Ghee Market: Value Trends (in Billion INR), 2011-2018
Figure 30: West Bengal: Ghee Market: Breakup by Key Players (in %), 2018
Figure 31: West Bengal: Ghee Market Forecast: Volume Trends (in Million Tons), 2019-2024
Figure 32: West Bengal: Ghee Market Forecast: Value Trends (in Billion INR), 2019-2024
Figure 33: West Bengal: Curd Market: Volume Trends (in ‘000Tons), 2011-2018
Figure 34: West Bengal: Curd Market: Value Trends (in Billion INR), 2011-2018
Figure 35: West Bengal: Curd Market: Breakup by Key Players (in %), 2018
Figure 36: West Bengal: Curd Market Forecast: Volume Trends (in ‘000 Tons), 2019-2024
Figure 37: West Bengal: Curd Market Forecast: Value Trends (in Billion INR), 2019-2024
Figure 38: West Bengal: Paneer Market: Volume Trends (in ‘000 Tons), 2011-2018
Figure 39: West Bengal: Paneer Market: Value Trends (in Billion INR), 2011-2018
Figure 40: West Bengal: Paneer Market: Breakup by Key Players (in %), 2018
Figure 41: West Bengal: Paneer Market Forecast: Volume Trends (in ‘000 Tons), 2019-2024
Figure 42: West Bengal: Paneer Market Forecast: Value Trends (in Billion INR), 2019-2024
Figure 43: West Bengal: Ice-Cream Market: Volume Trends (in ‘000 Tons), 2011-2018
Figure 44: West Bengal: Ice-Cream Market: Value Trends (in Billion INR), 2011-2018
Figure 45: West Bengal: Ice-Cream Market: Breakup by Key Players (in %), 2018
Figure 46: West Bengal: Ice-Cream Market Forecast: Volume Trends (in ‘000 Tons), 2019-2024
Figure 47: West Bengal: Ice-Cream Market Forecast: Value Trends (in Billion INR), 2019-2024
Figure 48: West Bengal: Table Butter Market: Volume Trends (in Million Tons), 2011-2018
Figure 49: West Bengal: Table Butter Market: Value Trends (in Billion INR), 2011-2018
Figure 50: West Bengal: Table Butter Market: Breakup by Key Players (in %), 2018
Figure 51: West Bengal: Table Butter Market Forecast: Volume Trends (in Million Tons), 2019-2024
Figure 52: West Bengal: Table Butter Market Forecast: Value Trends (in Billion INR), 2019-2024
Figure 53: West Bengal: Skimmed Milk Powder Market: Volume Trends (in Million Tons), 2011-2018
Figure 54: West Bengal: Skimmed Milk Powder Market: Value Trends (in Billion INR), 2011-2018
Figure 55: West Bengal: Skimmed Milk Powder Market: Breakup by Key Players (in %), 2018
Figure 56: West Bengal: Skimmed Milk Powder Market Forecast: Volume Trends (in Million Tons), 2019-2024
Figure 57: West Bengal: Skimmed Milk Powder Market Forecast: Value Trends (in Billion INR), 2019-2024
Figure 58: West Bengal: Frozen/Flavoured Yoghurt Market: Volume Trends (in Million Tons), 2011-2018
Figure 59: West Bengal: Frozen/ Flavoured Yoghurt Market: Value Trends (in Billion INR), 2011-2018
Figure 60: West Bengal: Frozen/ Flavoured Yoghurt Market: Breakup by Key Players (in %), 2018
Figure 61: West Bengal: Frozen/ Flavoured Yoghurt Market Forecast: Volume Trends (in Million Tons), 2019-2024
Figure 62: West Bengal: Frozen/ Flavoured Yoghurt Market Forecast: Value Trends (in Billion INR), 2019-2024
Figure 63: West Bengal: Fresh Cream Market: Volume Trends (in Million Tons), 2011-2018
Figure 64: West Bengal: Fresh Cream Market: Value Trends (in Billion INR), 2011-2018
Figure 65: West Bengal: Fresh Cream Market: Breakup by Key Players (in %), 2018
Figure 66: West Bengal: Fresh Cream Market Forecast: Volume Trends (in Million Tons), 2019-2024
Figure 67: West Bengal: Fresh Cream Market Forecast: Value Trends (in Billion INR), 2019-2024
Figure 68: West Bengal: Lassi Market: Volume Trends (in Million Tons), 2011-2018
Figure 69: West Bengal: Lassi Market: Value Trends (in Billion INR), 2011-2018
Figure 70: West Bengal: Lassi Market: Breakup by Key Players (in %), 2018
Figure 71: West Bengal: Lassi Market Forecast: Volume Trends (in Million Tons), 2019-2024
Figure 72: West Bengal: Lassi Market Forecast: Value Trends (in Billion INR), 2019-2024
Figure 73: West Bengal: Butter Milk Market: Volume Trends (in Million Tons), 2011-2018
Figure 74: West Bengal: Butter Milk Market: Value Trends (in Billion INR), 2011-2018
Figure 75: West Bengal: Butter Milk Market: Breakup by Key Players (in %), 2018
Figure 76: West Bengal: Butter Milk Market Forecast: Volume Trends (in Million Tons), 2019-2024
Figure 77: West Bengal: Butter Milk Market Forecast: Value Trends (in Billion INR), 2019-2024
Figure 78: West Bengal: Cheese Market: Volume Trends (in Million Tons), 2011-2018
Figure 79: West Bengal: Cheese Market: Value Trends (in Billion INR), 2011-2018
Figure 80: West Bengal: Cheese Market: Breakup by Key Players (in %), 2018
Figure 81: West Bengal: Cheese Market Forecast: Volume Trends (in Million Tons), 2019-2024
Figure 82: West Bengal: Cheese Market Forecast: Value Trends (in Billion INR), 2019-2024
Figure 83: West Bengal: Flavoured Milk Market: Volume Trends (in Million Tons), 2011-2018
Figure 84: West Bengal: Flavoured Milk Market: Value Trends (in Billion INR), 2011-2018
Figure 85: West Bengal: Flavoured Milk Market: Breakup by Key Players (in %), 2018
Figure 86: West Bengal: Flavoured Milk Market Forecast: Volume Trends (in Million Tons), 2019-2024
Figure 87: West Bengal: Flavoured Milk Market Forecast: Value Trends (in Billion INR), 2019-2024
Figure 88: West Bengal: UHT Milk Market: Volume Trends (in Million Tons), 2011-2018
Figure 89: West Bengal: UHT Milk Market: Value Trends (in Billion INR), 2011-2018
Figure 90: West Bengal: UHT Milk Market: Breakup by Key Players (in %), 2018
Figure 91: West Bengal: UHT Milk Market Forecast: Volume Trends (in Million Tons), 2019-2024
Figure 92: West Bengal: UHT Milk Market Forecast: Value Trends (in Billion INR), 2019-2024
Figure 93: West Bengal: Dairy Whitener Market: Volume Trends (in Million Tons), 2011-2018
Figure 94: West Bengal: Dairy Whitener Market: Value Trends (in Billion INR), 2011-2018
Figure 95: West Bengal: Dairy Whitener Market: Breakup by Key Players (in %), 2018
Figure 96: West Bengal: Dairy Whitener Market Forecast: Volume Trends (in Million Tons), 2019-2024
Figure 97: West Bengal: Dairy Whitener Market Forecast: Value Trends (in Billion INR), 2019-2024
Figure 98: West Bengal: Sweet Condensed Milk Market: Volume Trends (in Million Tons), 2011-2018
Figure 99: West Bengal: Sweet Condensed Milk Market: Value Trends (in Billion INR), 2011-2018
Figure 100: West Bengal: Sweet Condensed Milk Market: Breakup by Key Players (in %), 2018
Figure 101: West Bengal: Sweet Condensed Milk Market Forecast: Volume Trends (in Million Tons), 2019-2024
Figure 102: West Bengal: Sweet Condensed Milk Market Forecast: Value Trends (in Billion INR), 2019-2024
Figure 103: West Bengal: Infant Food Market: Volume Trends (in Million Tons), 2011-2018
Figure 104: West Bengal: Infant Food Market: Value Trends (in Billion INR), 2011-2018
Figure 105: West Bengal: Infant Food Market: Breakup by Key Players (in %), 2018
Figure 106: West Bengal: Infant Food Market Forecast: Volume Trends (in Million Tons), 2019-2024
Figure 107: West Bengal: Infant Food Market Forecast: Value Trends (in Billion INR), 2019-2024
Figure 108: West Bengal: Malt based Beverages Market: Volume Trends (in Million Tons), 2011-2018
Figure 109: West Bengal: Malt based Beverages Market: Value Trends (in Billion INR), 2011-2018
Figure 110: West Bengal: Malt based Beverages Market: Breakup by Key Players (in %), 2018
Figure 111: West Bengal: Malt based Beverages Market Forecast: Volume Trends (in Million Tons), 2019-2024
Figure 112: West Bengal: Malt based Beverages Market Forecast: Value Trends (in Billion INR), 2019-2024 

List of Tables

Table 1: India: Dairy Market: Key Industry Highlights, 2018 and 2024
Table 2: India: Milk Production Breakup by State, 2011-12 - 2018-19
Table 3: India: Milk Production Breakup by Cattle, 2011-12 - 2018-19
Table 4: West Bengal: Dairy Market: Key Industry Highlights, 2018 and 2024
Table 5: West Bengal: Dairy Market: Competitive Structure
Table 6: West Bengal: Dairy Market: Key Players

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