The Europe cosmetics market is projected to exhibit a growth rate (CAGR) of 3.01% during 2023-2028. The increasing consumer consciousness about beauty, inflating disposable income of individuals, the surging demand for organic products, the bolstering e-commerce sector, and the emerging personalized beauty trends represent some of the key factors driving the market.
A cosmetic is a product specifically formulated to enhance or modify the aesthetic appearance of the body, particularly the face. It comprises a diverse array of products, including makeup, skincare lotions, perfumes, soaps, shampoos, hair colorants, and deodorants, among others. Each cosmetic product is composed of various natural or synthetic ingredients, carefully selected and combined to yield desired effects. They are widely used for personal grooming, theatrical purposes, or simple aesthetic enhancement. They are usually applied to cleanse, beautify, and promote attractiveness, often serving to boost the user's confidence. From skin creams that aim to rejuvenate and protect the skin to makeup products that enhance and highlight features, cosmetics serve numerous purposes to meet diverse consumer needs. The application and significance of cosmetics have evolved beyond mere aesthetics. Cosmetics play an essential role in personal care, hygiene, and overall well-being, thus widening their consumer base and market potential.
Europe Cosmetics Market Trends:
The increased consumer awareness and consciousness regarding personal grooming and aesthetics represents one of the key factors influencing the Europe cosmetic market growth. Besides this, the heightened demand for diverse cosmetic products, coupled with this rise in disposable income in several European nations propelling consumers to spend more freely on luxury cosmetic brands, is creating a favorable outlook for market expansion. Moreover, the burgeoning trend towards organic and natural cosmetics, in response to increasing consumer concerns about the potential harm caused by synthetic ingredients, is acting as a significant growth-inducing factor. In line with this, the shifting consumer preference towards more natural, sustainable products has led to innovation and development within the cosmetic industry, contributing to the market's growth. In addition to this, the flourishing growth of the e-commerce industry and the rise of digital marketing strategies have provided cosmetic companies with a wider reach, aiding in market expansion. This development has allowed them to access new consumers and facilitated market growth by making purchasing more accessible and convenient for consumers. Furthermore, surging investments in research and development (R&D) activities in European countries to formulate new and innovative products designed to cater to a broad spectrum of skin types and beauty concerns are positively impacting the market growth. Concurrent with this, the expanding trends of personalized and customized cosmetics, with consumers increasingly seeking products tailored to their individual skincare routines and beauty regimes, are presenting remunerative growth opportunities for the market.
Europe Cosmetics Market Segmentation:
IMARC Group provides an analysis of the key trends in each segment of the Europe cosmetics market report, along with forecasts at the regional and country levels for 2023-2028. Our report has categorized the market based on product type, category, gender, and distribution channel.
Product Type Insights:
- Skin and Sun Care Products
- Hair Care Products
- Deodorants and Fragrances
- Makeup and Color Cosmetics
The report has provided a detailed breakup and analysis of the market based on the product type. This includes skin and sun care products, hair care products, deodorants and fragrances, makeup and color cosmetics, and others.
A detailed breakup and analysis of the market based on the category has also been provided in the report. This includes conventional and organic.
The report has provided a detailed breakup and analysis of the market based on the gender. This includes men, women, and unisex.
Distribution Channel Insights:
- Supermarkets and Hypermarkets
- Specialty Stores
- Online Stores
A detailed breakup and analysis of the market based on the distribution channel has also been provided in the report. This includes supermarkets and hypermarkets, specialty stores, pharmacies, online stores, and others.
- United Kingdom
The report has also provided a comprehensive analysis of all the major regional markets, which include Germany, France, the United Kingdom, Italy, Spain, and others.
The report has also provided a comprehensive analysis of the competitive landscape in the market. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.
Europe Cosmetics Market Report Coverage:
|Base Year of the Analysis
| Historical Period
|Scope of the Report
||Exploration of Historical and Forecast Trends, Industry Catalysts and Challenges, Segment-Wise Historical and Predictive Market Assessment:
- Product Type
- Distribution Channel
|Product Types Covered
||Skin and Sun Care Products, Hair Care Products, Deodorants and Fragrances, Makeup and Color Cosmetics, Others
||Men, Women, Unisex
|Distribution Channels Covered
||Supermarkets and Hypermarkets, Specialty Stores, Pharmacies, Online Stores, Others
||Germany, France, United Kingdom, Italy, Spain, Others
||10% Free Customization
|Report Price and Purchase Option
||Single User License: US$ 2699
Five User License: US$ 3699
Corporate License: US$ 4699
|Post-Sale Analyst Support
||PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)
Key Questions Answered in This Report:
- How has the Europe cosmetics market performed so far and how will it perform in the coming years?
- What has been the impact of COVID-19 on the Europe cosmetics market?
- What is the breakup of the Europe cosmetics market on the basis of product type?
- What is the breakup of the Europe cosmetics market on the basis of category?
- What is the breakup of the Europe cosmetics market on the basis of gender?
- What is the breakup of the Europe cosmetics market on the basis of distribution channel?
- What are the various stages in the value chain of the Europe cosmetics market?
- What are the key driving factors and challenges in the Europe cosmetics market?
- What is the structure of the Europe cosmetics market and who are the key players?
- What is the degree of competition in the Europe cosmetics market?
Key Benefits for Stakeholders:
- IMARC’s report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Europe cosmetics market from 2017-2028.
- The research study provides the latest information on the market drivers, challenges, and opportunities in the Europe cosmetics market.
- Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Europe cosmetics industry and its attractiveness.
- Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.