The Europe stylus pen market is currently witnessing robust growth. A stylus pen refers to a pen-shaped device that consists of a soft and round rubber tip to move over touchscreen devices like smartphones, tablets, or laptops. It works either by touch or pressure and resembles a regular pen in appearance. The fine-touch of the pen facilitates a smudge-free experience, along with smooth swiping. It also provides an unobstructed view of the screen and better precision for small touchpoints. In Europe, stylus pens are increasingly replacing hardware pointing devices, such as mouse and trackpad, with the growth in the production of touchscreen devices.
Europe represents the second largest region in the global stylus pen market. The primary factor driving the growth of the market is the increasing adoption of a digital lifestyle due to digitization, coupled with the frequent launch of advanced products. Furthermore, the increasing advertisements and promotion of stylus pens have also escalated their demand across the region. Besides this, the introduction of smart classes and interactive whiteboards have made stylus pens a crucial part of the education sector. Moreover, with the ongoing coronavirus disease (COVID-19), the concept of e-learning is gaining traction, whereby teaching is undertaken remotely through digital platforms. This has led to the growing adoption of stylus pen among both the teachers and students, thus creating a positive impact on the market. On account of these factors, IMARC Group expects the market to exhibit strong growth during the forecast period (2020-2025).
IMARC Group provides an analysis of the key trends in each sub-segment of the Europe stylus pen market report, along with forecasts for growth at the region level from 2020-2025. Our report has categorized the market based on region, product type, distribution channel, application and end-user.
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The competitive landscape of the industry has also been examined along with the profiles of the key players.
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