Market Overview:

The global event management software market size reached US$ 5.6 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 9.8 Billion by 2028, exhibiting a growth rate (CAGR) of 9.7% during 2023-2028.

An event management software (EMS) is an internet-based system that enables the event coordinator to perform all planning functions through a single platform. Various tasks, such as, venue selection, online registration and payments, content management, visitor management, floor planning, designing, networking and feedback collection, etc., can be performed using the EMS. The event manager or coordinator can also register events, send invitations and create customized sessions for the attendees to facilitate interaction with other audiences, which aids in reducing workload, minimizing expenses and streamlining data collection. EMS is primarily utilized by corporates, government organizations and third-party event planning enterprises. 

The thriving media and entertainment industry, along with the increasing requirement of automation in performing various planning-related functions, is one of the key factors driving the growth of the market across the globe. Furthermore, the increasing demand for capturing actionable business insights from various events is also providing a boost to the market growth. EMS enables organizations to gather and utilize real-time data to make effective business decisions to improve customer relations, business collaborations and marketing and accounting functions. Additionally, the integration of cloud platforms and the increasing usage of smartphones and tablets are some of the other growth-inducing factors. Various innovations, including the proliferation of social media platforms offering live streaming, provisions for crowdsourcing and cashless billing options, have further enhanced the adoption of the software solution. Other factors, including rapid urbanization, rising disposable incomes and the integration of various planning systems with the Internet of Things (IoT), are projected to drive the market further.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global event management software market report, along with forecasts at the global and regional level from 2023-2028. Our report has categorized the market based on component type, deployment type, organization size and end use sector.

Breakup by Component Type:

• Software
  • Venue Management Software
  • Ticketing Software
  • Event Registration Software
  • Event Marketing Software
  • Event Planning Software
  • Others
    • Content Management Software
    • Visitor Management Software
    • Analytics and Reporting Software
    • Resource Scheduling Software
    • Others
• Service
  • Professional Services
    • Deployment and Integration
    • Consulting
    • Support and Maintenance
  • Managed Services
     

Breakup Deployment Type:

• On-Premise
• Cloud
   

Breakup by Organization Size:

• Small and Medium Enterprises
• Large Enterprises
   

Breakup by End Use Sector:

• Corporate
• Government
• Third-party Planner
• Education
• Mining
• Others
   

Breakup by Region:

• North America
• Europe
• Asia Pacific
• Middle East and Africa
• Latin America
   

Competitive Landscape:

The report has also analysed the competitive landscape of the market with some of the key players being Active Network, Bizzabo Ltd., RegPack Inc., Hubb, Gather Technologies, Eventbrite, EMS Software LLC, XING SE, Cvent, RainFocus Inc., SignUpGenius Inc., Ungerboeck Software International and Hubilo.

Report Coverage: